Episode description
Episode description
Learn to enjoy social media without comparing yourself to others. In this episode, host Michelle Thames and Khallilah Watkins discuss the joys and challenges of social media. They also discuss how to build and nurture your online community to start monetizing your content. Khallilah shares tips you can implement today to start growing your social media.
Khallilah Watkins is a woman whose passions intersect between the arts and social media storytelling. As a journalism student, she took an interest in the way that businesses were sharing content as a means to attract new and return customers. One of her first full-time roles after college was as a Marketing Associate for Living Social a former site that would allow small and local businesses to create discounted opportunities to try their food/service/experience.
Khallilah has worked on brands like Creme of Nature, AARP, Simply Spiked Lemonade, Steel Reserve, Chicago Parent Magazine, Operation HOPE, Hamm's Beer, Flawless by Gabrielle Union, Arnold Palmer Spiked and consulted with companies in the finance, hair care, parenting, beauty and arts industries. Khallilah works for Oliver Agency as a social media analyst and community manager as well as the owner of The Social Loft, a boutique social media management agency that creates and manages content for people & brands in arts, music, and entertainment.
WATCH INTERVIEW ON YOUTUBE: https://youtu.be/ThY4gTNIifE
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