A few years ago we did a summer story series, then last year we took a break. Mostly because I had become sick with a thyroid disorder that had come our remission after 12 years. It literally took me out for a month while doctors finally surfaced what was happening. But in that absence, people emailed saying they missed the story series and it had been a highlight for them the last few years that we had done it. The spirit behind these few summer episodes is to give you a bit of a break in talki...
Jul 09, 2025•1 hr 9 min•Ep. 431
The discussion around AI and Pinterest has not been scarce. From AI slop hitting the platform via bad actors to how Pinterest is going to combat that slop, there’s no shortage of conversation starters around this topic. In order to get everyone on the same page about AI updates I figured this would be a good podcast/video for me to record so you all know where to find resources as well as what developments have taken place. I’m also going to include help desk articles from Pinterest and some gre...
Jun 25, 2025•26 min•Ep. 430
In this episode, I want to break down everything you need to know about Pinterest's powerful product tagging feature that can transform your pins into direct shopping opportunities. – Product tagging! Learn why and how both product sellers and affiliate marketers can leverage this tool to boost sales. We'll cover the technical how-to's, best practices for seamless user experience, and share key statistics showing why Pinterest users are 2x more likely to be ready to shop compared to other platfo...
Jun 18, 2025•28 min•Ep. 429
Pinterest is a search and discovery platform. It thrives on creators sharing their ideas, products, and experiences in order to support the pinners. Pinners are looking for ideas, products or experiences to enhance their lives, dream into the future, and discover something new. The hard part about that is the burden of creating content can feel overhwelming and tough. As a creator we’re looking to leverage all of these platforms that are asking us to create content that is engaging, new, differe...
Jun 11, 2025•22 min•Ep. 428
Keywords have been a part of the Pinterest ecosystem for over 10 years. It’s how pins get surfaced when pinners are searching. How pins end up in their home feed after they have previously searched for a product or topic. Without keywords we wouldn’t have Pinterest. So then as a marketer what’s the problem? Why are people struggling so much to use keywords? I’ve convered this topic extensively in the last 9 years. I went back to look through all the posts and lost count. I’ve tried to get creati...
Jun 04, 2025•10 min•Ep. 427
We’re diving into a 3-part series on troubleshooting your Pinterest marketing. We’re going to take 3 aspects of marketing and provide guidance on what can be improved. The 3 topics we’re covering are – images, keywords, and content. First up, images! The flagship way users interact with your content. I believe these are where you get the most bang for your buck. At Simple Pin Media, we have a team of designers that will not only create pins for you but can also help guide you through pin creatio...
May 28, 2025•21 min•Ep. 426
Let’s talk about volume vs. conversion and how that relates to your Pinterest marketing strategy. There are two camps of people in my community – those who want more traffic and those who want more sales. There are some that have both but more often than not one of those goals wins out. Add to it the frustration of the internet changing and you have a lot of confused, overwhelmed, and frustrated people. But I would argue the frustration isn’t always about what’s happening TO us but it’s the lack...
May 21, 2025•19 min•Ep. 425
What are Pinterest board sections and how do you use them in your Pinterest marketing? That’s the question we’re answering today in this latest guidance from Pinterest about Pinterest Board sections. Intro - Call to Action: After you listen to this episode, you may feel a little overwhelmed with where to start in regard to cleaning up your account or updating your boards. Our team has been briefed on all of these changes, and we have come up with a plan to support our clients in building out opt...
May 14, 2025•26 min•Ep. 424
To say the discussion around using AI images on Pinterest has been expansive would be an understatement. I can’t open an app without people talking about it. As I’ve said in a recent podcast, there is a way to do this ethically and I think Jeff Sieh has come up with a way to stick to your creative roots and serve your users. Previous podcast on AI images Follow Jeff Sieh This is for my eCommerce listeners. If you’re looking to kickstart your Pinterest marketing we have a specific package just fo...
May 07, 2025•37 min•Ep. 423
Pinterest isn’t just about pinning pretty pictures; it’s a powerful marketing tool that can drive long-term traffic and conversions. But to make the most of it, you need to have clear, actionable goals. So, let’s dive into how you can set smart Pinterest marketing goals that actually move the needle in your business. Intro - Call to Action: Pinterest is growing right now. Just last quarter they reported 553 million active users. And the growth isn’t stopping. From making sales to getting more le...
Apr 29, 2025•23 min•Ep. 422
You can drive traffic from Pinterest all day, every day, but converting them to long-term buyers is a little more difficult. In this episode we’re going to dive into some simple, practical ways to make sure whatever you’re doing on Pinterest is optimized for sales. Follow Kelsey - https://kelseysilver.com/metrics Intro - Call to Action: Inner Circle promo doors close on April 18, 2025. The group starts the following Monday, April 21. To sign up go to simplepinmedia.com/ic —------- Here are some ...
Apr 16, 2025•36 min•Ep. 421
Let’s talk Pinterest Ads because they can be awesome. One of our clients in the wedding and fashion space 5x’d their sales with Pinterest Ads and they aren’t looking back. Let me tell you the story to get your wheels turning and see how you can leverage Pinterest Ads in your business. If you’re interested in getting started with Pinterest Ads you can do one of two things - hire us to consult with you while you’re building them on your own OR you can hire us like this client did to manage them fo...
Apr 09, 2025•16 min•Ep. 420
If you haven’t picked up on a trend from the last few episodes, we’ve been working our way through talking about conversions. It’s good to use Pinterest to drive traffic to your website but what happens when they land there? How can optimize your website for the conversions that you want. Today’s guest specializes in converting cold traffic, those who have no idea who you are or what you do. If you’re looking to spend more time on conversions and less time on the Pinterest marketing side we’d lo...
Apr 02, 2025•44 min•Ep. 419
Pinterest brings a lot of traffic to websites, but if we don’t have our conversion funnels set up or a pathway for them to connect with us, we’re missing out on valuable connections. I’m exploring different ways that website owners can increase conversions on their Pinterest traffic by interviewing experts who specialize in a diverse range of conversion optimization. Mariana Heninger does this through video and has an Emmy as well. —------- Here are some helpful links from the podcast: 🗒️To get...
Mar 26, 2025•38 min•Ep. 418
It’s no secret that Pinterest users are cold. Meaning they don’t know you or what you do. So getting them on your email list might be tough. But we’re going to talk today about how you can get them to say yes to your email offer and then how you can convert them to sales when they get on your list. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles. 🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking ...
Mar 19, 2025•34 min•Ep. 417
On a previous episode with Cookie Finance, the sponsor of today’s podcast, we interviewed their owner and CEO about a few things creators should watch for when selecting their accountants. We’re following up on that episode with some accounting myths creators should also be aware of. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles. 🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the bes...
Mar 12, 2025•41 min•Ep. 416
We have a real treat for you all today. Malik Duchard, Chief Content Officer at Pinterest, is talking all about how Pinterest views creators and their partnership with the Pinterest platform. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles. 🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer . Book a discovery call w...
Mar 05, 2025•54 min•Ep. 415
Description: Kate Kordsmeier ditched the social media grind, let go of most of her team and started to use a new business model. Has it worked? She’s here to tell her story and why she might not include Pinterest in her efforts to ditch social media. Intro - Call to Action: If you walk away from this episode inspired to learn more about Pinterest marketing OR hand off your Pinterest marketing to the experts, you can learn more by visiting simplepinmedia.com to learn about our educational offers ...
Feb 19, 2025•29 min•Ep. 414
Just like all other social platforms, Pinterest has a unique algorithm that determines which content gets prioritized to appear in feeds and search results. This distribution method not only improves user experience but also helps businesses capture leads during key moments of inspiration and purchase intent. While growing your reach can feel challenging at times, understanding the algorithm makes a big difference. Intro - Call to Action: Our number one goal is to set businesses up for success u...
Feb 12, 2025•19 min•Ep. 413
Let’s talk about paid and non-paid marketing on Pinterest. Who should use paid ads, who shouldn’t, what should your goals be, and when should you use them together? Intro - Call to Action: After listening to this episode, if you’re inspired to dive into paid Pinterest ads we would love to support you. Whether through full management or a few strategic consultations, our team is ready to help you generate conversions. Go to simpelpinmedia.com/ads Grab the Pinterest Ads checklist → simplepinmedia....
Feb 05, 2025•14 min•Ep. 412
I’ve been asking about AI images on Pinterest for that last 6 months. I’ve watched some videos, seen people’s take on it, and even interviewed some people who are leveraging them for their business. But after spending a few hours the other evening diving into what is being taught regarding making money on Pinterest using AI I figured it was time for me to tackle the subject. If you would like to work with the Simple Pin team in 2025 on your Pinterest marketing, whether it’s images, management, o...
Jan 22, 2025•17 min•Ep. 410
Tailwind, a tool that many Pinterest business users rely on, has released 2 parts of a 4 part research study where they analyzed 1 million pins. In that study, 33 points of data were analyzed about how to grow on Pinterest. In this episode, I interview CEO and co-founder Danny Maloney about what he learned from that study and how it challenges some long-held beliefs by the community. Intro - Call to Action: If you walk away from this episode inspired to learn more about Pinterest marketing OR ha...
Jan 22, 2025•59 min•Ep. 411
This was too good of a webinar not to put into the podcast. Last week I hosted Bjork Ostrom from Food Blogger Pro in a Pinterest Q&A and talking about where food creators fit within Pinterest in 2025. We talked AI, number of pins per day, tactics, and focusing on less instead of more. If you want to join Food Blogger Pro , use the link in the description to join. Also, we want to invite you to attend our first Pinterest marketing webinar of 2025. On January 16 at 10 am pacific/1 pm eastern I...
Jan 15, 2025•1 hr 3 min
It’s that time of year and Pinterest is out with the trends they expect to grow this year. Every year they look at the data from the previous year and make predictions as to what will trend with the users on the platform. In 2023, there was a 50% increase in click-through rates on Pins related to Pinterest Predicts AND these forecasted trends are said to last 20% longer than fads that show up on other platforms. Let’s talk about what’s inside the predictions and how to create a Pinterest marketi...
Jan 07, 2025•16 min•Ep. 409
I’ve learned a lot about Pinterest marketing in the last 11 years. What to do, what to not do, it’s been quite the journey. Today I’m sharing those 11 lessons and some takeaways. I’ll link in the description and show notes back to a few episodes where I share how SPM got started. You can listen to them if you want to catch up on some history. https://www.simplepinmedia.com/pinterest-marketing-agency/ Simple Pin Media is here to serve all your Pinterest marketing needs. If you’re interested in wo...
Dec 18, 2024•20 min•Ep. 408
Branding is a word that is easily thrown around. We often reference it when we talk about creating pins. “Make sure you’re pins are branded”. Today’s episode with Katie Trant is diving into just that. She has experience with large brands and her own food brand. She’s diving into what it really means to use the word “branding?” This podcast is here to share with you all the latest updates, trends, and conversations around Pinterest marketing. It’s fun and exciting, and I hope it keeps you updated...
Dec 11, 2024•40 min•Ep. 407
So much has happened in 2024 with the massive Google Shift, AI pulling content from creators and so much more. Jillian Leslie and I are chatting on her podcast about Pinterest, blogging, and our current online economy. It was such a good episode that I’ve decided to share it here with you. Before we dive into this episode let’s talk about 2025. If you’re looking to hand off any part of your Pinterest marketing, whether ads or organic, let’s get you set up now so you’re ready to go in 2021. Just ...
Dec 04, 2024•1 hr 7 min•Ep. 406
Let’s talk about pivots. With all the changes this year I wanted to talk with someone who had pivoted their business and started to focus on a new audience. What was their experience and when did they know it was time to pivot? jennymelrose.com Influencer Entrepreneurs podcast —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles. 🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinte...
Nov 20, 2024•28 min•Ep. 405
Collages have been a feature on Pinterest for a while but it’s primarily been for users, until now. In the latest Pinterest Presents they talked about how collages can be leveraged for product sales. In this podcast I’ll dive into our experience with collages and where we think they will go in the future. Also a backdoor into creating them and linking your products. If you’re an e-commerce brand that is struggling to figure out how to get a plan for your Pinterest marketing, our team can help. T...
Nov 13, 2024•16 min•Ep. 404
There used to be some tension with Etsy and Pinterest but more and more these days we see Etsy pins showing up when you search a particular product. A sign the two are on good terms. So if you’re an etsy seller what do you need to do to make sure you’re listing is attractive and you’re getting in front of the right people? —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles. 🗞️Make sure you grab our newsletter – Pinteres...
Nov 06, 2024•25 min•Ep. 403
