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Sifting Through The Static

AdLeaks•www.adleaks.com
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Marketing
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AdLeaks is the #1 Online Digital Marketing community built for members to get answers to any questions related to digital marketing and growing your business online. The latest tactics and strategies that are working for the worlds biggest & baddest marketers.
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Episodes

Product Sourcing with Tance Hughes of Metal Unlimited

Tance is a serial entrepreneur in manufacturing, e-commerce, and real estate. He started his manufacturing company, Southern Designs, when he was 17 years old. He has been named to the Forbes 30 Under 30 and Southern Designs has been on the Inc. 5000 four years in a row. His primary talent is the ability to bring people and systems together in order to build and grow successful companies. Individual skills include deep knowledge about manufacturing a variety of home decor and gift product which ...

Aug 05, 2021•55 min•Ep. 88

Agency Scaling | Jason Swenk

Jason is a digital marketing agency coach and advisor who specializes in strategies and systems that scale. He’s also the author of “Accelerating Your Agency: An 8 System Playbook for Growing Your Agency Faster” (4.6 stars on Amazon!) and host of the Smart Agency Master Class podcast.

May 20, 2021•50 min•Ep. 86

Influencer 101 with Jason Falls

Jason Falls is a leading digital strategist, author, speaker and thinker in the digital and social media marketing industry. He is an innovator in the conversation research segment of social analytics, having published the first-ever Conversation Report in 2012. An award-winning strategist and widely read industry pundit, Falls has been noted as a top influencer in the social technology and marketing space by Forbes , Entrepreneur , Advertising Age and others. A 2014 Forbes article named him one...

May 11, 2021•46 min•Ep. 85

How Giveaways Can Skyrocket Growth | Jack Paxton

Jack Paxton is a full-stack digital marketer and founder with $150 million+ in profitable ad spend with his ad agency Top Growth Marketing. His mission is also to create awesome marketing software (vyper.io and hyax.com) products that help brands scale their customers and revenue.

Apr 29, 2021•50 min•Ep. 83

Content Strategy + Amazon Tips | Steven Black

**We will talk about brand building, amazon, content strategy, buyer psychology, audience building, and everything in between. ** Steven Black is a Nashville-based entrepreneur who consults Amazon sellers from newbie startups to eight-figure monsters. Steven has been in marketing for over a decade. He started in the brick and mortar world, growing businesses well into six figures with digital marketing before working with other small business owners to grow their brands too. After several years,...

Apr 12, 2021•1 hr•Ep. 82

$0 - $800M in Ad Spend - Rishi Shiva tells all

Bullet Point Takeaways -Stay in your lane - don’t try to be everything to everyone. -Rishi owns consulting firm Tryb Global - became like a SWAT team (analyzed data and launched brand) did $15M first year B2C - worked with companies who had potential to scale only. -Rishi came up with accelerator model - 12-18 weeks of doing REAL work - metrics, audiences, how to scale -You can’t use the same team when you scale from $500k to $5M - you need to start utilizing a team who has skills outside of Fac...

Mar 31, 2021•1 hr 31 min•Ep. 80

Content Marketing with Steven Black

So we have to ask ourselves, what do people really want out of our content marketing efforts? What are they really looking for and what are they really telling us when it comes to content they engage with repeatedly? And the answer to those questions are three things. People want a sense of belonging. People want to message, they can identify with. And people want a community within which they can grow roots. For more, go to joinadleaks.com

Feb 22, 2021•10 min•Ep. 77

State of Marketing - 1 on 1 with James VanElswyk of Purple Leads

The original founder of Purple Leads, James has more than eight years of hands-on experience in marketing, media buying, and growth optimisation. Using his expert analytical and management skills, James builds teams and optimises performance through every stage of a company’s funnel, enabling them to scale up with long-term success. His clients, many of whom have been with James since the beginning of his career, know they can rely on James’ exceptional skills to provide them with highly-qualifi...

Jan 22, 2021•52 min•Ep. 73

Social Media Secret Sauce with Chandler Welling

Chandler: Okay okay okay... this is my secret sauce. I could charge $5k to teach this in a course. In fact, I spoke about this at GeekOut LA back in February and the audience loved it and they paid a hefty price to be there. Here I am, giving it away for free. The entire reason for this strategy is to boost CTRs, lower CPMs, and increase ROAS, but there are many many benefits that come along with this. I would go as far to say that I have yet to see it fail *if implemented properly* on a clean b...

Dec 18, 2020•22 min•Ep. 69

Building & Branding a Real Business

Too many marketers are focused on the wrong thing. They're obsessed with technical details, like how to structure their bid tests, but they're neglecting the most important parts of their business. The quality of their product, the packaging, delivery time, post-purchase experience, the brand voice, the creative, the landing pages, and the funnel, among other things, are so much more vital. Some of the most successful marketers are terrible at manual bidding, don't truly understand the algorithm...

Dec 11, 2020•15 min•Ep. 68

This Week In Marketing - October 14th - 20th

This week's episode of AdLeaks TV is perfect for getting you ready for BFCM! This week’s first featured video is from Stockton Walbeck. Stockton shared the results of a thousand-plus-dollar A/B test that he ran to evaluate hooks for Facebook and YouTube ads. Next, Jared Warner is back again with a new post on cold email subject lines and how to get your open rate average up. Our last video of the day is from Maor Benaim. Maor’s got some tips that you can use to lower your shopping campaign costs...

Nov 10, 2020•10 min•Ep. 65

This Week In Digital Marketing - September 30th - October 6th

Hey AdLeakers! Can't believe we are already on episode 30! We’re kicking off our featured videos this week with a new post from OG AdLeaker and Unicorn Innovations President Maxwell Finn. Maxwell shared how his team is using Video Poll Conversion Ads to quadruple link click-through-rates. This week, Jared explains how you can set appointments for your agency through LinkedIn with a drag-and-drop appointment setting system in WeConnect. Finally, Gil David is back this week with an update on Faceb...

Oct 27, 2020•11 min•Ep. 63
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