Side Hustle School - podcast cover

Side Hustle School

Chris Guillebeau / Onward Projectsidehustleschool.com

A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.

Sales and Distribution by Lemonada Media https://lemonadamedia.com/  

Episodes

Ep. 2956 - First $1,000: Temporary Tattoo Artist for Events

In this week’s First $1,000 segment, we explore how a Mississippi artist turned their love of design into a thriving event business, offering custom temporary tattoos for weddings, parties, and corporate events. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team...

Feb 03, 20257 minEp. 2956

Ep. 2955 - Weekend Workshop: Choosing Your Best Idea

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: choosing your best idea. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes...

Feb 02, 20258 minEp. 2955

Ep. 2954 - Q&A: “Is a subscription box for indie comics the right idea?”

In today’s episode, we help a comic enthusiast decide whether a subscription box is the best way to promote indie creators. Learn about alternative models that are more flexible, cost-effective, and easier to manage. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email:...

Feb 01, 20255 minEp. 2953

Ep. 2953 - Q&A: “How can I negotiate better terms with my suppliers?”

In today’s episode, we help a bakery owner navigate supplier negotiations. Learn how to improve payment terms, reduce costs, and build stronger partnerships with your vendors. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show...

Jan 31, 20255 minEp. 2953

Ep. 2952 - TBT: Microbrewery Tours Expand to Hops and Brewing Classes

In this week’s Throwback Thursday segment, we explore how a microbrewery tour guide in Chicago turned their passion for craft beer into a hands-on business. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool....

Jan 30, 20256 minEp. 2952

Ep. 2951 - Lifelong Girl Scout Earns Her Side Hustle Badge

Jodi Carlson devoted much of her adult life to Girl Scout troops—and eventually turned it into the side hustle of her dreams. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instag...

Jan 29, 20258 minEp. 2951

Ep. 2950 - Q&A: “How much time should I spend on social media each week?”

In today’s episode, we help a handmade pottery business owner decide how much time to spend on social media each week. Learn how to focus on what works, save time, and grow your online presence without burnout. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@...

Jan 28, 20255 minEp. 2950

Ep. 2949 - First $1,000: Career Transition Guides Quickly Earn $25,000

In this week’s First $1,000 segment, we meet a former HR professional who built a side hustle creating career transition guides. She shares how niche guides and live workshops helped her hit $1,000 and scale her business for consistent profits. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes:...

Jan 27, 20256 minEp. 2949

Ep. 2948 - Weekend Workshop: Money Math Made Simple

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: making smart (and simple!) projections. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each w...

Jan 26, 20257 minEp. 2948

Ep. 2947 - Q&A: “What’s the best way to offer payment plans?”

In today’s episode, we help an online course creator set up payment plans that attract customers while minimizing risks. Learn the best strategies to balance accessibility and profitability. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com...

Jan 25, 20255 minEp. 2947

Ep. 2946 - Q&A: “When should I hire a virtual assistant?”

In today’s episode, we help a side hustler decide if it’s time to hire a virtual assistant. Learn how to assess your readiness, find the right help, and delegate tasks effectively without breaking the bank. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: tea...

Jan 24, 20256 minEp. 2946

Ep. 2945 - TBT: Bringing STEM to Life with Custom Science Kits

In this week’s Throwback Thursday segment, we hear how a San Jose educator scaled their DIY science kits. Learn how school partnerships and workshops helped them deliver hands-on STEM experiences to hundreds of kids every month. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchoo...

Jan 23, 20257 minEp. 2945

Ep. 2944 - The $300,000 Bouncy Castle Drop-Shipping Hustle

A Texas man puts a bounce in his step by finding a uniquely profitable niche. This bouncy hustle earns multiple six-figures in its first year! Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connec...

Jan 22, 20257 minEp. 2944

Ep. 2943 - Q&A: “Should I create a niche blog or a broader one?”

In today’s episode, we help a new blogger decide whether to focus on a specific niche or go broad to grow faster. Learn why starting small and specific can give you the best chance for success. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool....

Jan 21, 20255 minEp. 2943

Ep. 2942 - First $1,000: Turning Central Park Picnics into Profits

In this week’s First $1,000 segment, we hear from an NYC event planner who started a pop-up picnic service in the city’s parks. Learn how she marketed her picnics and reached her first $1,000. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustlesc...

Jan 20, 20257 minEp. 2942

Ep. 2941 - Weekend Workshop: Sizing Up Your Ideas

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: sizing up your ideas. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: S...

Jan 19, 20257 minEp. 2941

Ep. 2940 - Q&A: “Is a 40% commission worth it for my business?”

In today’s episode, we help a jewelry maker decide whether to keep selling in a local shop that takes a 40% commission. We’ll explore the pros and cons, negotiation tips, and how to maintain strong relationships while growing your business. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show note...

Jan 18, 20255 minEp. 2940

Ep. 2939 - Q&A: “How do I calculate the break-even point?”

In today’s episode, we help a social media manager calculate her break-even point. Learn how to apply this essential business concept to a service-based business and use it to grow more strategically. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustle...

Jan 17, 20255 minEp. 2939

Ep. 2938 - TBT: Ghost Influencers and the Art of Viral Storytelling

In this week’s Throwback Thursday segment, we explore the rise of ghost influencers—anonymous personas creating real engagement for brands. Hear how one edgy social media manager turned this idea into a thriving business. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool...

Jan 16, 20257 minEp. 2938

Ep. 2937 - Woman on Food Stamps Earns $86,000 Teaching People to Bake Bread

In the face of adversity, a woman creates a series of online courses teaching the art of baking sourdough bread. Stop loafing around! If she can do it, you can too. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchoo...

Jan 15, 20257 minEp. 2937

Ep. 2936 - Q&A: “What’s the downside of getting funded?”

In today’s episode, we help a catering business owner weigh the risks of taking outside funding to grow her business. Learn about the potential downsides, from financial pressure to loss of control, and how to make the best decision. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustle...

Jan 14, 20256 minEp. 2936

Ep. 2935 - First $1,000: The High-Profit Second Life of Thrifted Goods

In this week’s First $1,000 segment, we meet a repair enthusiast who’s giving gently used items a second life. He shares how he created a repair and resale business with unique product stories, quickly reaching his first $1,000. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustl...

Jan 13, 20256 minEp. 2935

Ep. 2934 - Weekend Workshop: Beg, Borrow, or Steal Ideas

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: the power of observation. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show note...

Jan 12, 20257 minEp. 2934

Ep. 2933 - Q&A: “How do I know if my idea is going to work?”

In today’s episode, we help a listener validate their idea for a carpooling app for parents. Learn how to test demand, estimate costs, and spot red flags before investing too much time or money. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool...

Jan 11, 20256 minEp. 2933

Ep. 2932 - Q&A: “Should I open a second location?”

    In today’s episode, we help a fitness studio owner decide if it’s the right time to open a second location. Learn how to evaluate your readiness, minimize risks, and expand without turning success into stress. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleScho...

Jan 10, 20255 minEp. 2932

Ep. 2931 - TBT: From Gear Rentals to New Zealand Wilderness Adventures

In this week’s Throwback Thursday segment, we revisit a side hustler who began renting camping gear to tourists in New Zealand. Now, they organize guided wilderness expeditions for beginner adventurers, helping clients from around the world experience the great outdoors. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several ...

Jan 09, 20257 minEp. 2931

Ep. 2930 - Role-Play ing Pastor Rolls The Dice On $2,800/Month Hustle

This pastor had been side-hustling his entire adult life and was about to burn out. Luckily a familiar podcast showed him how to save time, sell products, and turn his role playing passion into profit. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschoo...

Jan 08, 20256 minEp. 2930

Ep. 2929 - Q&A: “What can I learn from my website analytics?”

In today’s episode, we help an online shop owner figure out what to focus on in her website analytics. Learn how to use conversion rates, bounce rates, and other key metrics to grow your e-commerce business. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sid...

Jan 07, 20255 minEp. 2927

Ep. 2928 - First $1,000: Micro-Courses for Fast Learning

In this week’s First $1,000 segment, we hear from a Minneapolis teacher who turned her knowledge of children’s stories into a series of short, actionable online courses. Robin shares how she marketed her micro-courses and earned her first $1,000. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Sho...

Jan 06, 20256 minEp. 2928

2927 - Weekend Workshop: How to Spot a Profitable Side Hustle Idea

This new segment is all about helping you learn the key steps to a new side hustle in 2025, one step or concept per week. It includes activities, examples, and more—and of course it’s all free. Today’s topic: learning to spot profitable ideas. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. ...

Jan 05, 202510 minEp. 2927