Side Hustle GROWTH - podcast cover

Side Hustle GROWTH

Heya Heya Heya Friend, Welcome to the Side Hustle GROWTH Podcast! THE ultimate destination for ambitious women juggling full-time jobs and side hustles, who are READY to turn their passion projects into profitable businesses. 

Hosted by Christen N. James (CJ)—a Certified Life Skills Coach, Master Mindset Coach, and Creator of the Shine to FIVE™ Method—this podcast equips you with the tools, Mindset shifts, and strategies to quit the 9to5 and embrace entrepreneurship with CONFIDENCE.  

In this Side Hustle podcast, CJ’s mission is simple: help you step into your Power, overcome self-doubt, and design a life where you go from having a boss to BEING THE BOSS.  


With years of experience coaching women who dream of freedom and flexibility, CJ has helped hundreds of side hustlers stop “throwing spaghetti at the wall” and instead build businesses that work for them.

Her holistic approach—rooted in Emotions, Mindset, and Strategy—means she’ll meet you where you are while showing you the steps to where you want to go.  

With her real talk, compassionate coaching, and signature 3D Exit Strategy™ (DEDICATE, DECIDE, DEPART), CJ gives you the clarity and tools to transform your life.  


Here’s what sets THIS Podcast apart:  

✨ Real-Life Business Lessons: Learn practical tips to earn extra cash, build systems, and embrace a money mindset.  

✨Women-Centered Conversations: Episodes tailored to the challenges women face balancing a full-time job and growing a second income.  

✨Holistic Approach: With CJ, it’s not just about the hustle—it’s about your emotions, mindset, and self-care.  

✨Diverse Topics: From passive income strategies and simple marketing tips to accountability hacks and time freedom, there’s something for everyone.  

✨Inspiring Stories: Hear from CJ’s guests—entrepreneurs and side hustlers who’ve been where you are and found success.  


New episodes drop every Thursday, filled with actionable insights and stories to inspire your journey. There's a mix of solo episodes with CJ keeping it real and candid, plus interviews with Side Hustle pros and Small Business owners.  

Popular Topics:  

  • How to build a second income without Burning Out
  • Passive income ideas for busy professionals
  • Time freedom through better Systems
  • Shifting to a Six-Figure Mindset
  • Overcoming fear of judgment, failure, or uncertainty.



Listeners rave about CJ’s ✨energy, relatability, and practical advice✨. Whether you’re commuting to work, unwinding after a long day, or brainstorming your next business move, this podcast feels like a motivating chat with your Homegirl and Business Coach all rolled into one!  

Expect to feel:  

💡 Inspired to take ACTION with practical steps you can implement immediately.  
🧘🏽‍♀️ Grounded with a HOLISTIC approach that prioritizes your well-being.  
🔥 Empowered to own your journey and create the life you TRULY want.  


Subscribe to the Side Hustle GROWTH Podcast for weekly episodes packed with tips, strategies, and motivation to help you SHINE and THRIVE.  

DON'T DO IT ALONE! Become part of a community of like-minded women who are chasing their dreams and building businesses they love. 

👥 Check out the Side HustleHER Club https://www.sidehustleherclub.com to connect with other driven side hustlers, access exclusive resources, and level up together.  

For more tools, insights, and to learn more about CJ’s coaching, visit https://www.christennjames.com .  

Let’s SHINE and thrive together!  

Subscribe now and take the first step toward being YOUR OWN Boss!  

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Episodes

5 Tips for Finding the RIGHT Business Coach.

Text Me, I'd LOVE to hear from YOU! Have you thought about working with a Coach, but you're not sure if that's what you need right now? Do you get confused by the LARGE selection of Coaches out there? Like where do you even begin? AND THEN once you decide, WHAT'S NEXT? This episode of The Shine to FIVE™ Method for Side Hustlers is answering all of those questions for you! There can be a lot of HYPE around Coaches, the results that they can bring, but Much like everything else you need to ensure ...

Feb 02, 202318 minEp. 109

The KEY to Successfully Transitioning from employee to Entrepreneur, with Kayann Saunders.

Text Me, I'd LOVE to hear from YOU! "Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for, we are the change that we seek" - Barack Obama. It's the first Bustle to Boss Success Story for 2023, and I just LOVE my guest's approach to life and how much faith she has in herself. Because of that, she left her corporate job because she had to follow through on what her REAL purpose was. In this episode of The Shine to FIVE™ Method for Side Hu...

Jan 26, 202334 minEp. 108

Overcoming Imposter Syndrome to Achieve Business Success.

Text Me, I'd LOVE to hear from YOU! "To overcome imposter syndrome involves a mindset shift, much like everything else. There is no magic formula, or short cuts." - CJ. Are you familiar with imposter syndrome? Actually, the question should be who is NOT familiar with imposter syndrome? But really... what does that EVEN mean? Who's the Imposter, and when did it become a Syndrome? In this In My Business episode of The Shine to FIVE™ Method for Side Hustlers, I share my experience of feeling like a...

Jan 19, 202316 minEp. 107

Understanding The Impact of Entrepreneurship on your Mental Health, with Sacha Walton.

Text Me, I'd LOVE to hear from YOU! "Prioritize your Self-Care. Whatever that looks like for you, you're going to need it for your sanity" - Sacha Walton. Do you want to hear the TRUTH about Entrepreneurship? What the stress of trying to grow professionally can do to you when you're trying to fill a personal need? Or maybe you need some pointers on how to drown out the "noise" from all the "experts" who are ALWAYS glorifying Entrepreneurship on Social media. Do you feel like you're losing sight ...

Jan 12, 202328 minEp. 106

Applying the 6 W's to Launching Your Ideal Side Hustle in 2023.

Text Me, I'd LOVE to hear from YOU! HAPPY NEW YEAR, MY FRIEND! Have you been waiting for the New Year to claim that THIS IS YOUR YEAR? Do you want to get started on that side hustle that has been on your mind? Like for real, for real? Well, there is SO MUCH to consider when making that decision, right? So I wanted to help to simplify your process as much as possible, by applying the "6W's": What, Who, Where, When. Why and HOW. So grab a pen and notebook because we are exploring your real connect...

Jan 05, 202316 minEp. 105

In My Business: Reflecting on the ups & downs of 2022.

Text Me, I'd LOVE to hear from YOU! Is it just me, or did 2022 do the ABSOLUTE most?! That's okay though, because life is one BIG lesson anyway. If you listened to the episode from a couple of weeks ago about the 4Rs to help you feel productive at this time of year, the first R was REFLECT! (Be sure to go check out that episode to hear the other 3). So... As I reflected on the year, I realized I had many challenges (as did many of us) but WHEW did I have a lot to C-E-L-E-B-R-A-T-E! In this episo...

Dec 29, 202219 minEp. 104

Learn a W.I.S.E.R. way to better Goal-Setting, with Heidi Metro.

Text Me, I'd LOVE to hear from YOU! "Do not wait for Confidence. Enact Confidence. Trust yourself" - Heidi Metro. We've all (hopefully) heard of SMART goals, but what's the W.I.S.E.R. method and why should you do that BEFORE SMART goals? My guest Heidi Metro, Leadership Coach & Consultant, takes us through that in this episode. Here's what is covered: - Distinguishing between dissonance and disconnect when it comes to your goals. - A breakdown of the W.I.S.E.R. Method. - The importance of ch...

Dec 22, 202236 minEp. 103

The 4R's to Boost your Holiday Productivity in Business.

Text Me, I'd LOVE to hear from YOU! I know what you’re thinking about when it comes to your side hustle at this time of year…. WHAT SHOULD I BE DOING? Especially if you have taken some time off from your 9to5 and feel like you need to maximize on that for your side hustle. Before you try to do ALL OF THE THINGS, listen to this episode. In this episode of The Shine to FIVE™ Method for Side Hustlers, you're going to get 4 simple steps that you can take so you switch off and celebrate how you want ...

Dec 15, 202216 minEp. 102

The "Corporate Plantation Exodus" to Entrepreneurial Success, with Leticia Francis.

Text Me, I'd LOVE to hear from YOU! "Walk as if every step you take is about to create an avalanche, because you're here to change the world." - Leticia Francis Do you feel like you're stuck on a plantation? You're going through the motions, doing the best that you can but you're constantly reminded that you're not good enough to make decisions? In this Bustle to Boss Success Story episode, my guest is Leticia Francis, Market Research Strategist for Female Coaches, talks candidly with me as two ...

Dec 08, 202233 minEp. 101

Episode 100 Celebration: The Podcast Name Story, Shoutouts, and Big Announcement!

Text Me, I'd LOVE to hear from YOU! POP THE CHAMPAGNE because Issa Celebration y'all! This is the 100th EPISODE ! It's December (already), and there is already a buzz of excitement in the air as folx prepare for the holidays! For the 100th EPISODE , I wanted to do something a little different from inviting guests or covering a particular topic. And by that I mean that I wanted to include the listeners and share the full story behind the podcast name... Plus I have a SPECIAL ANNOUNCEMENT! Press p...

Dec 01, 202227 minEp. 100

How to create a UNIQUE Marketing Strategy, with Tricia Murray.

Text Me, I'd LOVE to hear from YOU! "It's not about Marketing but what sits behind our Marketing that is our soul purpose." - Tricia Murray. In this episode, we cover: - Understanding the Rule of 3 in Marketing. - What to focus on to find your unique approach in your Marketing. - Learning how to tune into the intuitive side of Marketing. As Founder and Co-Creator of Light on Marketing, Tricia Murray draws on a diverse array of insights she gathered as she shifted a 20-year career in Marketing (a...

Nov 24, 202236 minEp. 99

5 Insights that I gained from Unsuccessful Side Hustles.

Text Me, I'd LOVE to hear from YOU! "As a creative whose brain is always "on", it can be hard to distinguish between a shiny object and a solid business idea." - Christen N. James In this episode of The Shine to FIVE™ Method for Side Hustlers, you'll hear about how my time as a Lifestyle Blogger influenced my journey as an Entrepreneur and the 5 lessons that opened my eyes to what we could have done differently. I cover: - how to avoid turning your side hustle into a really expensive hobby. - id...

Nov 17, 202217 minEp. 98

Crafting Self-Care for Success in your Side Hustle, with Rhonda Armour.

Text Me, I'd LOVE to hear from YOU! 'Whatever you are not changing, you are choosing". - Laura Buchanan. In This episode of The Shine to FIVE Method for Side Hustlers, my guest is Rhonda Armour, Certified Nutrition Coach, Certified Life Coach, Certified Personal Trainer & Author will talk about: - how to establish self-care habits and strategies for the long game. - how to adapt and pivot your self-care and still be consistent. - how to adjust your Mindset to see the value in maintaining hea...

Nov 10, 202233 minEp. 97

Effectively Working IN and ON Your Side Hustle with Purpose.

Text Me, I'd LOVE to hear from YOU! When running a Business, you want to generate an income and find inspiration - both parts are equally important. Being successful at both means allotting the time for each. In This episode of The Shine to FIVE™ Method for Side Hustlers, I break down the difference between working ON and working IN your side hustle the best way that I know how: using an analogy. GIRL, I remember being quite confused when I first learned about these 2 crucial components of being...

Nov 03, 202214 minEp. 96

Scaling your Lead Generation with Digital Courses, with Kristen Miller.

Text Me, I'd LOVE to hear from YOU! "Keep moving forward. It's a marathon and not a sprint. You're growing something that is going to have a lasting legacy" -Kristen Miller. In This episode of The Shine to FIVE™ Method for Side Hustlers, my guest is Kristen Miller, will take you through: - The #1 reason why you need to create a digital product. - How to create a simple digital product to grow your email list. - The easiest way to generate leads and create a journey for your clients. Kristen Mill...

Oct 27, 202227 minEp. 95

Celebrating My "Bizaversary"! 3 Unimaginable Ways My Business Has Evolved.

Text Me, I'd LOVE to hear from YOU! And just like THAT, I am celebrating SIX YEARS since I started my Business. Take a stroll down memory lane with me, from that first workshop (that I never thought i'd do) to where I am now! YES! In this episode of The Shine to FIVE Method for Side Hustlers, I take the time to reflect and celebrate my journey because I am TRULY amazed at what I have accomplished thus far. As I continue to evolve, I share the 3 unimaginable and amazing ways that I get to positio...

Oct 20, 202219 minEp. 94

How to Build A Successful Business using Your Phone, with Ashley Ann Jones.

Text Me, I'd LOVE to hear from YOU! "Be stubborn about the results, but flexible about the methodology that God wants to send it to you in". Ashley Ann Jones. In this episode of The Shine to FIVE Method for Side Hustlers, I am joined by King Ashley-Ann y'all! I've actually followed her for a while and saw how she has built her brand online. This is going to be GOOD! She will be providing the listeners with tips on: - how to give your business the space to evolve using social media. - the methods...

Oct 13, 202231 minEp. 93

Recognizing the Signs of Quiet Quitting at Your 9to5.

Text Me, I'd LOVE to hear from YOU! Earlier in the year, I talked about "The Great Resignation", which sounded like a movement of people leaving their unfulfilling jobs for better opportunity. Now the new buzz term is "Quiet Quitting", but the definition actually should not be taking literally! At what point do you turn "Quiet Quitting" to ACTUAL QUITTING? In this episode of The Shine to FIVE™ Method for Side Hustlers, we will cover: - Breakdown what it REALLY means when someone is "quiet quitti...

Oct 06, 202216 minEp. 92

Exploring Why Your Digital Marketing Isn't Delivering, with Lindsay Sims.

Text Me, I'd LOVE to hear from YOU! "W e really have to believe that these things are possible if you truly want them to work ". -Lindsay Sims. You have to become detached from the outcome in order to reap the rewards of your behaviour. You can't strive and strain or stress over what you want because instead of pulling it towards you, you're going to push it away. My guest in this episode for Side Hustlers is Lindsay Sims! You'll hear: - How to gain authority for your website by borrowing author...

Sep 29, 202233 minEp. 91

In My Business: 5 Secrets that Empower Me as an Introvert in Business.

Text Me, I'd LOVE to hear from YOU! " Be yourself! Share your awkwardness because that's what people want to know about you and it will probably become a crucial part of your Business anyway ." - CJ I know that some might be thinking: “WAIT.… CJ? AN INTROVERT?” YES, I am - big time. Some words used to describe me have been outgoing, engaging, relatable, approachable, etc etc. Yes I can get up on stage and speak to an audience and even make them laugh and all that jazz… but HONEY let me tell you ...

Sep 22, 202223 minEp. 90

Recognizing When it's Time to Take the Leap from 9to5, with T'Kehya Prentice-Cupid.

Text Me, I'd LOVE to hear from YOU! "Y ou deserve to live a fulfilled life and if your environment isn't offering that to you right now, you deserve the opportunity to see the potential that you have to create magic in this world. " -T'Kehya Prentice-Cupid This episode is another From Bustle to Boss Success Story with T'Kehya Prentice-Cupid (also known as TK), you'll hear: -How reach the point of "I'm just going to do this" and then have the courage to follow through -How to overcome Imposter Sy...

Sep 15, 202232 minEp. 89

The Power of Asking Over Assuming to enhance Business Growth.

Text Me, I'd LOVE to hear from YOU! "People don’t know what they don’t know simply put. It is unfair to assume that someone knows what you need when A - you haven’t asked and B - you aren’t even CLEAR on what you need." - CJ Here's what's covered: - The first thing that happens when you assume. - The best way to grow your biz through asking. - The #1 reason why people are waiting for you to ASK. Links: Have you been thinking about leaving your 9to5 but keeping dealing with guilt and feeling stuc...

Sep 08, 202214 minEp. 88

5 Essential Factors to evaluate BEFORE Taking the Leap from your 9to5.

Text Me, I'd LOVE to hear from YOU! September is the time when we start thinking about wrapping up the year, and you were probably saying to yourself at the beginning of 2022 that this was THE year that you would leave your 9to5. You're walking into your job like UGHHHH! I'M STILL HERE! You want to leave SO BADLY but have you gone through the laundry list of items that you need to take into consideration first? Oh, honey - it's LONG! I keep it simple though with this episode, and highlight FIVE ...

Sep 01, 202219 minEp. 87

Leveraging your Personal Brand to build your Business, with Victoria Downes.

Text Me, I'd LOVE to hear from YOU! "Whatever you're going through in this moment, I want to remind you that You are ENOUGH. Whatever you need to have your dreams come true, you have it in you". - Victoria Downes The implementation and execution are a huge part of what we need to do, but there's a pause that needs to happen between idea and execution, which is identify what you are trying to achieve and the plan. On today's episode with Victoria, you'll hear: - The pattern that small businesses ...

Aug 25, 202228 minEp. 86

Discovering The Benefits of Listening to my Body.

Text Me, I'd LOVE to hear from YOU! "If you are not taking care of your yourself, that means that you can't put out products or services that reflect who you are, and your clients won't be getting the best version of you." - CJ Do something for yourself, your body and mind will thank you. It's another "In My Business" episode and I share how I started the practice of napping in University, that continued into corporate (Oh yes, I slept at work ALL the time) and now as an Entrepreneur. I discuss ...

Aug 18, 202214 minEp. 85

5 Tips for Showing Up Authentically in your Side Hustle.

Text Me, I'd LOVE to hear from YOU! "To really show up as the YOU that you want everyone to know, like and trust, it's important to align your Values with your side-biz goals". - CJ. The success of your biz really relies on that Alignment because you are your secret sauce. In this episode of The Shine to FIVE™ Method for Side Hustlers, we're talking about evaluating your side-biz goals before September hits and life goes "back to normal". Thinking about the things in your professional and person...

Aug 11, 202216 minEp. 84

Using Procrastination to Improve Decision-Making.

Text Me, I'd LOVE to hear from YOU! I know I may sound like I’m contradicting myself here BIG TIME, but there are 2 sides to everything and that includes procrastination. Which kind of pro are you? Are you a PROcrastinator or is this a part of your PROcessor? In this episode of The Shine to FIVE™ Method for Side Hustlers, I challenge the status quo when it comes to people's perception of Procrastination. There is actually a chance that you may not actually be procrastinating based on the actual ...

Aug 04, 202217 minEp. 83

Using The Ripple Effect System to grow your Online Business, with Dallas Travers.

Text Me, I'd LOVE to hear from YOU! “There’s so much hype about the overnight success and ‘go big or go home’... I think that the slow burn does not get the credit that it deserves.” - Dallas Travers If you’re still waiting for everything to fall into place perfectly so that you can become an overnight success, I’m going to need you to stop what you’re doing and hit play on this episode! This week, I’m sitting down with business coach, author, and podcast host Dallas Travers to talk about how to...

Jul 28, 202231 minEp. 82

In My Business: My Toughest Choice - SURRENDERING.

Text Me, I'd LOVE to hear from YOU! “Sometimes, when you just let go of the wheel and you trust the process, it is AMAZING the things that will fall into place… whether it’s clients, other opportunities, collaborations, whatever it is.” - CJ In this episode, I reveal one of the most difficult things I’ve EVER had to do (or at least one of the Top Five most difficult). And I promise that is NOT just me being dramatic! One of the most challenging things I’ve ever had to do… is to let go and surren...

Jul 21, 202214 minEp. 81

4 Questions to Build Resilience when Business Slows.

Text Me, I'd LOVE to hear from YOU! “The decline you may be experiencing right now in your business has nothing to do with your skillset… it’s not that people don’t see the value in what you offer.” - CJ Times are tough… but you are tougher! 2022 has brought us new levels of inflation and some very difficult decisions to make. But even as business may be slowing at this time, you have to power to make changes, pivot, or push your way through the tough times. You are RESILIENT — after all, you ma...

Jul 14, 202213 minEp. 80
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