Side Hustle GROWTH - podcast cover

Side Hustle GROWTH

Heya Heya Heya Friend, Welcome to the Side Hustle GROWTH Podcast! THE ultimate destination for ambitious women juggling full-time jobs and side hustles, who are READY to turn their passion projects into profitable businesses. 

Hosted by Christen N. James (CJ)—a Certified Life Skills Coach, Master Mindset Coach, and Creator of the Shine to FIVE™ Method—this podcast equips you with the tools, Mindset shifts, and strategies to quit the 9to5 and embrace entrepreneurship with CONFIDENCE.  

In this Side Hustle podcast, CJ’s mission is simple: help you step into your Power, overcome self-doubt, and design a life where you go from having a boss to BEING THE BOSS.  


With years of experience coaching women who dream of freedom and flexibility, CJ has helped hundreds of side hustlers stop “throwing spaghetti at the wall” and instead build businesses that work for them.

Her holistic approach—rooted in Emotions, Mindset, and Strategy—means she’ll meet you where you are while showing you the steps to where you want to go.  

With her real talk, compassionate coaching, and signature 3D Exit Strategy™ (DEDICATE, DECIDE, DEPART), CJ gives you the clarity and tools to transform your life.  


Here’s what sets THIS Podcast apart:  

✨ Real-Life Business Lessons: Learn practical tips to earn extra cash, build systems, and embrace a money mindset.  

✨Women-Centered Conversations: Episodes tailored to the challenges women face balancing a full-time job and growing a second income.  

✨Holistic Approach: With CJ, it’s not just about the hustle—it’s about your emotions, mindset, and self-care.  

✨Diverse Topics: From passive income strategies and simple marketing tips to accountability hacks and time freedom, there’s something for everyone.  

✨Inspiring Stories: Hear from CJ’s guests—entrepreneurs and side hustlers who’ve been where you are and found success.  


New episodes drop every Thursday, filled with actionable insights and stories to inspire your journey. There's a mix of solo episodes with CJ keeping it real and candid, plus interviews with Side Hustle pros and Small Business owners.  

Popular Topics:  

  • How to build a second income without Burning Out
  • Passive income ideas for busy professionals
  • Time freedom through better Systems
  • Shifting to a Six-Figure Mindset
  • Overcoming fear of judgment, failure, or uncertainty.



Listeners rave about CJ’s ✨energy, relatability, and practical advice✨. Whether you’re commuting to work, unwinding after a long day, or brainstorming your next business move, this podcast feels like a motivating chat with your Homegirl and Business Coach all rolled into one!  

Expect to feel:  

💡 Inspired to take ACTION with practical steps you can implement immediately.  
🧘🏽‍♀️ Grounded with a HOLISTIC approach that prioritizes your well-being.  
🔥 Empowered to own your journey and create the life you TRULY want.  


Subscribe to the Side Hustle GROWTH Podcast for weekly episodes packed with tips, strategies, and motivation to help you SHINE and THRIVE.  

DON'T DO IT ALONE! Become part of a community of like-minded women who are chasing their dreams and building businesses they love. 

👥 Check out the Side HustleHER Club https://www.sidehustleherclub.com to connect with other driven side hustlers, access exclusive resources, and level up together.  

For more tools, insights, and to learn more about CJ’s coaching, visit https://www.christennjames.com .  

Let’s SHINE and thrive together!  

Subscribe now and take the first step toward being YOUR OWN Boss!  

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Episodes

3 Key Factors to Consider when Setting Effective Boundaries.

Text Me, I'd LOVE to hear from YOU! “Boundaries are limitations… and if you don’t limit certain people, and the access they have to you, then lines get blurred and it makes those relationships very difficult.” - CJ This is a very important episode about a topic that every entrepreneur ( and every woman) needs to master. That’s right, we need to talk about BOUNDARIES. Even though boundaries are incredibly important, we often struggle with setting them up and MAINTAINING them. Boundaries can come ...

Jul 07, 202214 minEp. 79

The Secret to developing Assertiveness and Confidence, with Jennifer Chapman.

Text Me, I'd LOVE to hear from YOU! “Take a moment to step back and think: what is my life experience? What are my strengths? And how might that be different from other people in this market? When you can articulate what that is, then you create this niche for yourself.” - Jennifer Chapman Do you ever feel intimidated by the idea of stepping into a leadership role, speaking in public, or even just taking big and bold steps in your biz? If you answered YES then get ready, because in this episode ...

Jun 30, 202234 minEp. 78

In my Business: Navigating Guilt about Leaving the 9to5.

Text Me, I'd LOVE to hear from YOU! “You need to put yourself first — that is ultimately what it comes down to.” - CJ This episode is designed to help you feel inspired, validated, and reassured on your entrepreneurial journey! If you’re on the verge of leaving your 9to5 and turning your side biz into your full-time (or even just starting to think about it), then you may be dealing with a little bit of guilt. Maybe your job has given you valuable training opportunities or you’ve been promoted. M...

Jun 23, 202214 minEp. 77

The Essential Ingredients for Creating your DREAM Job, with Pauleanna Reid.

Text Me, I'd LOVE to hear from YOU! “I think it’s important to A) allow your dreams to evolve and B) understand that you can give yourself grace and you can also experiment.” - Pauleanna Reid We all want to make a living working our Dream Job… but what do you do when your dream job doesn’t exist yet? In this episode, I talk to a From Bustle to Boss success story! Pauleanna Reid is a journalist and the founder and CEO of WritersBlok, a ghostwriting agency that helps creative thinkers develop thei...

Jun 16, 202225 minEp. 76

4 Clues to Discover Your Potential as an Entrepreneur.

Text Me, I'd LOVE to hear from YOU! “I remember feeling like I was being placed in a box every time I walked into work… if you feel like you don’t belong, the clue is that you DON’T.” - CJ Do you have what it takes to become a good Entrepreneur? While many people have some interesting business ideas, not everyone was made to become a successful entrepreneur. In truth, there are many, many more WANTrepeneurs out there than MEANTrepreneurs — so, how do you know whether you’re meant for this path? ...

Jun 09, 202214 minEp. 75

Finding Alignment, not Balance, for Your Life and Business.

Text Me, I'd LOVE to hear from YOU! “ALIGNMENT, to me, brings to mind harmony, support… one thing complementing the other. It makes me think of my values.” - CJ In this episode, I want to talk about one of the biggest myths circulating in the entrepreneurial world. As busy entrepreneurs, we all DESERVE some rest and relaxation, but somehow we still wind up struggling to get everything done so that we can actually schedule time off… …in other words, we are all trying to find Balance! The truth is...

Jun 02, 202212 minEp. 74

The Importance of Trademarking Your Brand, with Cynthia Mason.

Text Me, I'd LOVE to hear from YOU! “Just because you have a name and logo out there, that doesn’t mean you own it. You actually have to trademark it in order to own it.” - Cynthia Mason Are your business name and logo unprotected right now? While you may have put a lot of work into coming up with the perfect branding for your side biz, you’re leaving it at risk if you haven’t gone through the trademark process. If someone tries to steal your branding and confuse your potential customers, you mi...

May 26, 202227 minEp. 73

In My Business: My Story on Manifesting my Lay Off from my 9to5.

Text Me, I'd LOVE to hear from YOU! “No matter how hard it is or how long it takes, I am meant to do this. Because the universe conspired to get me here.” - CJ In this episode, I welcome you In My Business again! In my monthly In My Business episodes, I share my personal journey and experience of becoming an entrepreneur — even the icky, challenging side of things. (Because running a business isn’t all sunshine and roses, as we all know!) This is an episode for MEANTrepreneurs™, not WANTrepreneu...

May 19, 202220 minEp. 72

Overcoming Emotional Roadblocks for Side Hustle Growth.

Text Me, I'd LOVE to hear from YOU! “It takes a village to grow a business.” - CJ Is your emotional attachment to your side biz holding it back from growth? When you decide to take the first steps toward following your dream and building something of your own, it’s only natural to feel emotional about it. After all, your biz is your baby! But when it comes to building a successful business, it’s all about STRATEGY, not pride or fear. If your emotions are getting in the way of your strategy, then...

May 12, 202211 minEp. 71

Moving Beyond "Side Hustle" to Thriving Business.

Text Me, I'd LOVE to hear from YOU! “I say “side biz” — The word “hustle” gives the impression of having to be constantly on the go or you won’t grow.” - CJ If you’re working a 9to5, that means that you’re spending most of your time working on SOMEONE ELSE’s dream. But while building your biz alongside your 9to5 can be complicated, it can also come with some serious benefits, like valuable training or learning opportunities that you can leverage to help you grow your own biz more quickly. Many, ...

May 05, 202216 minEp. 70

How to Recognize if You're MEANT to Be an Entrepreneur.

Text Me, I'd LOVE to hear from YOU! “A great idea does not easily convert into an empire.” - CJ Are you a WANTrepreneur or a MEANTrepreneur™? If you don’t come up with a business plan, set your goals, commit to consistency, and put in the work, then I’m sorry… you are a WANTrepreneur. If you’re a MEANTrepreneur, then YES — you are on the path that you are meant to be on! The difference is a matter of mindset AND action. So, how can you tell what type of entrepreneur you are? By pressing play on ...

Apr 28, 202215 minEp. 69

Lessons Learned from my "False Starts" on the Path to Success.

Text Me, I'd LOVE to hear from YOU! “There are things that I’m really, really good at. But I always KNEW, deep down, that I wanted to be a coach.” - CJ As business owners, we feel like we are the only people who know what it’s like to stumble while trying to build a business — or have trouble even figuring out what TYPE of business to BUILD. But sis, you’re not the only one. Not even close. Maybe the 9to5ers don’t get it, but many biz owners have travelled those same paths! I’ll tell you right n...

Apr 21, 202215 minEp. 68

4 Tips for Breaking Free from Employee Mindset.

Text Me, I'd LOVE to hear from YOU! “If you’re feeling stuck… you’re NOT stuck. You just THINK you are, because you have been conditioned to believe you need a 9to5 to survive.” - CJ Do you have the mindset of HAVING a boss? Or BEING a boss? If you’re looking to break free from your employee mindset, then this is the episode for you! If you’re still working in your 9to5 and think you need it to survive, then you have an employee mindset. We’re conditioned to think that we need the security, pred...

Apr 14, 202216 minEp. 67

Are Your Side Hustle Goals Aligned with your Vision?

Text Me, I'd LOVE to hear from YOU! “There’s a difference between being good at a hobby and being passionate about something, and running a BUSINESS.” - CJ Are you running a side-biz… or do you just have a really expensive hobby? Maybe you had a great biz idea or took an online course that sparked a new passion, and you tried to turn it into a revenue stream. When you discover something that you’re REALLY good at, it’s only natural you’ll think about turning it into a business. But many biz idea...

Apr 07, 202218 minEp. 66

Turning Failures into Valuable Life Lessons, with Celina Caesar-Chavannes.

Text Me, I'd LOVE to hear from YOU! What do you do when things don’t work out the way you planned? More importantly, how do you learn from that mistake or that failure? Because when you are able to pull yourself up, dust yourself off and keep going, taking that wisdom with you - that’s where the magic happens. My guest on the podcast today is Celina Caesar-Chavannes, Entrepreneur, Author & Former elected official - and she has made some mistakes in her life. And she wrote the book to tell ab...

Mar 31, 202226 minEp. 65

Discovering Affirmations that TRULY resonated with Me.

Text Me, I'd LOVE to hear from YOU! Affirmations have been a POWERFUL tool in CJ's business. They have worked for her on her hardest of days to go and give herself that pep talk in the mirror - it changes the GAME. In this episode you will learn how to find the right affirmations for you so you can tap into your belief and get to where you want by using the power of affirmations. _________________________________________________ Have you been thinking about taking the leap from your 9to5 for 202...

Mar 24, 202214 minEp. 64

Leveraging Your 9to5 to Fuel Side Hustle Growth, with Dr Monique J. Caruth.

Text Me, I'd LOVE to hear from YOU! Introducing a NEW segment! From Bustle to Boss highlights success stories of womxn of colour who have made the transition from employee to Entrepreneur. Chances are you are feeling kind of over your 9to5, you have a great idea for a side hustle and it’s all you can think about while you count down the hours until you can log-off for the day. While it can feel like your day job is holding you back, there is actually a lot you can take away from it while you gro...

Mar 17, 202231 minEp. 63

7 Simple Steps for Successful Time Management in Your Side Hustle.

Text Me, I'd LOVE to hear from YOU! When you are juggling your side-biz with your main gig, finding the time, the energy and figuring out WHAT you actually need to work on that day can be a challenge. There are so many demands on your time and things that need to get done, it’s easy to get burnt out trying to do it all. In this episode, CJ is laying down 7 easy steps you can take to feel like you are actually making progress in your business while still being able to enjoy your life. You will le...

Mar 10, 202214 minEp. 62

Maximizing your Power Hour to Boost your Productivity.

Text Me, I'd LOVE to hear from YOU! Do you know when you are most productive? Find out how you can use that productivity window to effectively manage your time and grow your business. CJ breaks down how you can use this productive zone to effectively manage your time and work to grow your business. You will learn how to prioritize tasks, time block to get more done and even how to cross those dreaded, dragging your feet to do them, tasks off your list. ___________________________________________...

Mar 03, 202214 minEp. 61

Using Inclusive Language to create Marketing that Connects, with Susan Diaz.

Text Me, I'd LOVE to hear from YOU! If you have been wanting to be more inclusive in your marketing and to start standing up for equity and the things you believe in but aren’t sure where to start, then you need to tune in to today’s episode of the Shine to FIVE podcast with CJ. I am so excited to be talking to podcast royalty (!) - Susan Diaz, Founder & CEO of c+p digital, Cohost of @the4amreport! We are opening up the conversation about inclusion - how to effectively use inclusive language...

Feb 24, 202231 minEp. 60

How I Embraced Feelings of Failure in Entrepreneurial Challenges.

Text Me, I'd LOVE to hear from YOU! Part of Entrepreneurship is taking risks and trying new things - and Imma be real with you - they aren’t all going to work out. Personally, I have felt like a failure many times. The important thing is how you handle your so-called ‘failure’ and what you are able to take away from it. In today’s episode of the SHINE to Five Method with CJ, I am sharing with you about a big idea I had that flopped - how I pretended it didn’t even happen for years - and what I w...

Feb 17, 202213 minEp. 59

3 Tips for maintaining Consistency as a Side Hustler.

Text Me, I'd LOVE to hear from YOU! If you are running your side biz with the intention of growing it and want to see that turn into your meain gig that means you want to see consistent results and generate consistent income - and you can’t do that dabbling here and there when it suits you. Or going hardcore for a week or month and then fizzling out and dropping off the radar for a month or two. When it comes to growing your business, consistency is key! Today on the podcast, CJ is simplifying t...

Feb 10, 202215 minEp. 58

Redefining "False Starts" into Progress on the Path to Side Hustle Success.

Text Me, I'd LOVE to hear from YOU! I’m dropping some F words on the podcast today - False Starts & Failure. I want you to wipe those words from your vocabulary. It doesn’t matter how many times you have to start over, as long as you are starting. It doesn’t matter if you try something and it doesn’t work out the way you wanted - at least you are starting and doing. We have been so conditioned in school that you either pass or fail, but it’s time to wipe that thinking from our brains. In ent...

Feb 03, 202216 minEp. 57

The Great Resignation: Understanding the Shift in the Job Market.

Text Me, I'd LOVE to hear from YOU! The Great Resignation… Have you heard of this movement? People realizing that they want more... Who are following their dreams, and taking risks. Maybe you have been thinking of leaving your 9to5 because you are feeling unfulfilled or dissatisfied and spend your days staring at the clock. Lean in to that. YOU DESERVE MORE. Don’t settle. In this episode CJ is laying it all out for you, what you need to think about and how you can plan to take the leap and go af...

Jan 27, 202218 minEp. 56

In My Business: A Real Talk about Embracing Struggles when Starting a Business.

Text Me, I'd LOVE to hear from YOU! Today on the Shine to FIVE Method with CJ I am sharing a personal story with you. I’m going right back to the beginning when I started my business. I’ll be honest with you.. I struggled - A LOT. Entrepreneurship is hard. It really is very very difficult, it’s not for everyone. Some people you come across will just talk about the great stuff but I am the type of person that keeps it real. I am passionate about helping women like you make the journey from employ...

Jan 20, 202215 minEp. 55

5 Practical Tips for Setting Realistic Goals for Your Side Hustle.

Text Me, I'd LOVE to hear from YOU! A lot of people tell me they find setting goals overwhelming. So today I am going to break it down for you so you can set realistic goals that will help you accomplish your big dreams. If you want to actually make it happen, your goals need to fit your lifestyle and what you have going on in your life. After listening to this episode you will be able to sit down and create goals to help you: Shift into action on your business Find the time and make your biz fi...

Jan 13, 202212 minEp. 54

Simplified Tips for Getting Started in Your Side Hustle.

Text Me, I'd LOVE to hear from YOU! Have you been dreaming of starting your own business but feel overwhelmed and don’t know where to start? Then Episode 53 is for you! In this episode CJ is talking about how to simplify getting started working on your side biz - it doesn’t have to be overwhelming. She breaks it down into simple to follow steps to help you just do it. Thanks for listening!💜 ____________________________________________________________ Have you been thinking about taking the leap...

Jan 06, 202215 minEp. 53

Episode 52! Let's recap an INCREDIBLE first year of Podcasting!

Text Me, I'd LOVE to hear from YOU! Where has the year gone - did 2021 even happen? Well, it must have, because here we are celebrating the release of our 52 episode of the ST5M podcast! Can you believe it? As I reflect on 2021, there are so many things that went really well and there are a lot of things that sucks. Let’s keep it real. Things aren’t always going to be perfect every single day. But we made it through. You are still standing, we are celebrating another year under our belts - so ku...

Dec 30, 202124 minEp. 52

How to Unplug and Enjoy a Guilt-Free Holiday Break from Business.

Text Me, I'd LOVE to hear from YOU! The holiday season is upon us, Christmas is in a couple days and if you are working a 9-5 along with your side hustle, that usually means taking some time off work. If you are anything like my clients, you are probably planning out what you are going to get done in your business during your downtime. AMIRIGHT? Having a business and a job, I know that your “free time” is when you get your work done for your business BUT I also want you to know that it’s ok for ...

Dec 23, 202114 minEp. 51

Freelancing done RIGHT in Your Independent Career, with Jasmine Williams.

Text Me, I'd LOVE to hear from YOU! This episode is all about how to Freelance, we talk about: The REAL definition of "Freelance". The things to take into consideration before starting freelance work. How to adjust your Mindset to be successful as a freelancer. How to properly manage your time between "doing the job" and "running the business". If you are reading this wondering if you can turn your passion into freelance to earn some extra income and be GOOD at it, then you definitely need to li...

Dec 16, 202139 minEp. 50
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