Sales Strategy & Enablement by Revenue.io - podcast cover

Sales Strategy & Enablement by Revenue.io

Revenue.iowww.revenue.io
With more than 1,100 episodes and millions of downloads, Sales Strategy and Enablement with Revenue.io is the world’s most-trusted sales podcast. Each week, host Howard Brown delivers inspiring conversations with the world’s greatest sales leaders about sales engagement strategies and tactics, sales enablement, artificial intelligence, revenue intelligence, tech maturity, sales psychology and more. Through discussions with the world’s top CROs, CSOs, CEOs, researchers, authors and technologists, listeners glean rare insight into game-changing strategies, tactics, and technologies, with particular focus on how AI is being used to make sellers more productive and effective than ever before. In addition, check out classic episodes hosted by Andy Paul, the author of three award-winning sales books. Ready to take your sales game to the next level? Join us on our mission to help your reps grow revenue and pipeline faster and more efficiently than ever before. Visit Revenue.io/podcasts for more.
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Episodes

1044: The Biggest Challenges CRO's Face, with Philip Edgell

Philip Edgell is the Chief Revenue Officer at Revenue.io. On today's episode we talk about the biggest challenges a new CRO faces. And the things that they need to prioritize when taking on responsibility for a new team. We then dig into the areas that sales leaders typically overlook when preparing for growth. We also talk about the trade-offs that sales organizations, and by extension sales leadership, makes in focusing on efficiency vs effectiveness. On deal flow vs win rate. And the problems...

Mar 29, 202238 minEp. 1044

A Conversation with Andrew Sykes

Andrew Sykes is the Founder of Habits at Work, and author of an excellent book titled, The 11th Habit: Design Your Company Culture to Foster the Habits of High Performance. This is such a fun conversation. I love it when I have the chance to talk with people who I believe really get it. Who understand in reality, not the fake world of so many sales trainers, really understand what it takes to connect with other people and help influence the choices and decisions they make to achieve the business...

Mar 25, 20221 hr 4 min

1043: Elite Sales Strategies, with Anthony Iannarino

Anthony Iannarino is an international speaker, bestselling author, entrepreneur, and sales leader specializing in the complex B2B sale. In this episode we're talking about Anthony's new book, Elite Sales Strategies. I always love talking with Anthony because he is one of the smartest people in the sales profession. And I love the new perspectives he brings to the table because that's what we need. New ways of looking at old challenges. Today we're diving into a new way of framing and assessing t...

Mar 24, 20221 hr 3 minEp. 1043

1042: Lead Response Time, with Nicolas Vandenberghe

Nicolas Vandenberghe is the co-founder and CEO of Chili Piper. On today's episode we're talking about the importance of Speed to Lead. First, we dive into why companies that rely on inbound marketing to generate their sales pipeline are struggling to convert inbound leads. Then we dig into the whole issue of lead response time. Why does response time matter? Among other reasons, it's a first impression of you and your company. It's part of how buyers experience you. Nicolas and I dig into the fi...

Mar 22, 202240 minEp. 1042

From the Vault: A Conversation with Pouyan Salehi

Pouyan Salehi is the founder and CEO of Scratchpad. In this episode we talk about the struggles sellers were having keeping activity updated in Salesforce, which drove Pouyan to start Scratchpad. And in a fun bit of nostalgia, I surprise Pouyan by asking him the same 7 rapid fire questions I asked him when he was first on the show 5 years ago. Conversation originally recorded in 2021. More on Andy: Connect on LinkedIn Get Andy's new book "Sell Without Selling Out" on Amazon Learn more at AndyPau...

Mar 18, 202238 min

1041: Sales and Second Chances, with Kate Leidy and Ryan Hoppe

Kate Leidy, founder of Strively, an organization on a mission to reduce prison recidivism, and Ryan Hoppe (SDR at Pilot.com), a recent graduate of Strively's program, join me on today's episode. Kate was first on our show about a year ago. I had heard about Strively and was fascinated and impressed by what Kate was doing. So, as I do, I invited her to come on the show and talk about her program and the people she was helping. All that was missing was one of the graduates from her program. So tun...

Mar 17, 202234 minEp. 1041

1040: The Most Common Email Mistakes Salespeople Make, with Will Allred

Will Allred is the Co-founder and COO at Lavender, the company that helps sellers write better sales emails faster. On today's episode we explore the problems in the market that prompted Will and his co-founder to start Lavender. We also dive into the most common mistakes salespeople make with email. And how sellers can increase response rates. Plus, we get into the most common use cases and the most surprising use case for Lavender. More on Andy: Connect on LinkedIn Get Andy's new book "Sell Wi...

Mar 15, 202227 minEp. 1040

From the Vault: A Conversation with Frank Cespedes

Frank Cespedes is a senior lecturer at Harvard and author of an excellent book titled, Sales Management That Works: How to Sell in a World That Never Stops Changing. Conversation originally recorded in 2020. More on Andy: Connect on LinkedIn Get Andy's new book "Sell Without Selling Out" on Amazon Learn more at AndyPaul.com Sponsored by: Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io Scratchpad | The fastest way to update Salesforce, take sales notes, and ...

Mar 11, 20221 hr 7 min

1039: Rethink the Way You Sell, with Jeff Bajorek

Jeff Bajorek (Author, Advisor and Coach to B2B Sales Leaders) is the host of a new podcast Rethink the Way You Sell. On today's episode we start by exploring whether sales leaders are held to account for the right performance. If too few sellers, as a percentage, are hitting their quotas, the blame usually falls on rep. Who should be responsible for changing that? Plus, we dive into whether the right perspective for sales managers to have is one of quality control. If less than 50% of sellers ar...

Mar 10, 202249 minEp. 1039

1038: Scaling Revenue and Sales Cycles, with Christina Brady

Christina Brady is the Chief Strategy Officer at Sales Assembly. On today's episode we start by discussing the biggest challenges companies face in scaling revenue. We then shift gears and dive into the topic of certifications. More specifically, this idea gets revived every few years, should there be standardized certifications for salespeople? Like licensing exams that exist for CPAs and for lawyers. Finally, we talk sales cycles. Data suggests that the average deal cycle in B2B tech is transi...

Mar 08, 202243 minEp. 1038

From the Vault: A Conversation with Becc Holland

Becc Holland is founder and CEO of Flip the Script. On today's episode we talk about the biggest challenges facing the sales development function, including some that perhaps are a bit counterintuitive. Like do many SaaS companies actually have too much pipeline? Plus, we dive into the topic of KPIs and try to sort out the useful metrics from the popular, but useless metrics. This interview was originally recorded in 2020. More on Andy: Connect on LinkedIn Get Andy's new book "Sell Without Selli...

Mar 04, 202255 min

1037: B2B Secret Shopping, with Leahanne Hobson

Leahanne Hobson is the founder and CEO of Alinea Partners, a consulting firm that helps large IT companies assess and transform the buying experiences of their customers. On today's episode, Leahanne shares research on why 80% of CEOs believe they deliver superior customer experiences, but only 8% of their customers agree. We talk about why there's such a gap in the perceptions of the buyers vs the selling organization. Then we dig into why sales leaders seem to be so out of touch with the reali...

Mar 03, 202239 minEp. 1037

1036: Imposter Syndrome Coaching, with Alli Rizacos

Alli Rizacos is the founder of Alli Rizacos Coaching. She is the Impostor Syndrome Coach. On today' episode we get into imposter syndrome and who it is most likely to affect. Then we explore the 5 different types, archetypes if you will, of impostor syndrome. You may recognize yourself as we explore what each of these are. For example, the perfectionist who's afraid that they aren't measuring up to expectations. Even when they are. And then we dig into how Alli works with people to help them ove...

Mar 01, 202240 minEp. 1036

1035: 2022 State of Sales Compensation, with Sahil Mansuri

Sahil Mansuri is the CEO of Bravado, a community for sales professionals. On today's episode we talk about the 2022 Bravado State of Sales Compensation Guide. Lots of interesting findings from that study that we dig into. For example, we discuss why only 47% of sales teams hit quota in 2021. Then dig into the reasons behind why only 1 in 4 sales teams had 75%+ of their members hit quota. Generally appalling overall performance! Sahil and I also explore the whole topic of job tenure in tech sales...

Feb 25, 202254 minEp. 1035

From The Vault: A Conversation with Dan Pink

Dan Pink, author of When: The Scientific Secrets of Perfect Timing and five other Wall Street Journal and New York Times bestselling books, joins me on this episode. Originally recorded October 2018. More on Andy: Connect on LinkedIn Pre-Order Andy's book "Sell Without Selling Out" on Amazon Learn more at AndyPaul.com Sponsored by: Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io Scratchpad | The fastest way to update Salesforce, take sales notes, and stay o...

Feb 24, 202234 min

1034: Turning the Tables on Andy, with Ralph Barsi

Ralph Barsi is the Vice President of Global Inside Sales at Tray.io. I'm always excited when Ralph comes on the show but no more so than in this episode. Because today we flip the script. Ralph grabs hold of the microphone and asks me the tough questions. In this case, he asks me questions about my new book, Sell Without Selling Out; A Guide to Success on Your Own Terms, which is officially being released today February 22. If you want a true seller's perspective on my book, and the value you'll...

Feb 22, 20221 hr 4 minEp. 1034

1033: How You Sell is Why You Win, with George Bronten

George Bronten is the founder and CEO of Membrain, the sales enablement CRM. On today's episode we dive into why It's time to put HOW YOU SELL at the core of your business. We explore what are the elements of the HOW. And the role that sales technology plays, or can play, in the making the how you sell better. Plus, we dig into some of the key metrics that sales teams should be paying more attention to. More on Andy: Connect on LinkedIn Pre-Order Andy's book "Sell Without Selling Out" on Amazon ...

Feb 18, 202249 minEp. 1033

1032: Sell Without Selling Out, with Jill Konrath

Jill Konrath is the author of four best-selling sales books, an international keynote speaker and sales advisor. On today's episode we're having a conversation about how to improve your sales performance and how to take a more modern approach to selling. Or what I call how to sell without selling out. Not coincidentally, this is also the title of my new book that will be released next Tuesday (2-22-22). To sell without selling out means achieving success in sales by helping your buyers achieve t...

Feb 17, 20221 hr 3 minEp. 1032

1031: Incentivizing and Rewarding Sellers, with Jonathan Irvine

Jonathan Irvine is the Head of Business Development at Blueboard, an experiential rewards and recognition platform (and one of our incredible sponsors). On today’s episode we discuss how we can do a better job incentivizing and rewarding sellers. Especially in today’s era of low quota attainment and high employee churn rates. We dig into how Blueboard is offering companies a different approach to rewards and recognition. And why experiential rewards are more impactful than the status quo. More o...

Feb 15, 202235 minEp. 1031

1030: How Long Should a Salesperson Stay in their Role? with Bridget Gleason

Bridget Gleason is the Chief Sales Officer at Silk. As always Bridget and I start off by talking about books that we've recently read. Then in our conversation we dive into a topic that is of importance to many sellers: how long should a salesperson stay in a position (or at a company) before making a change? We dig into what it takes to maintain your enthusiasm throughout your career and the motivators that keep your head in the game and your energy focused on the buyers. Plus, much more! More ...

Feb 11, 202255 minEp. 1030

1029: Sales Managers Survival Guide 2022, with David Brock

David Brock is CEO of Partners in Excellence, a global sales consulting firm, and author of the best-selling book Sales Manager Survival Guide. In our conversation, we dig into the negative salesy behaviors that are so endemic to selling, why they are so persistent and why they are so difficult to change. We then dive into a topic of key importance to every seller and sales leader: win rates. They are the ultimate referendum on the effectiveness of the seller. We get into all of this and much mu...

Feb 10, 202241 minEp. 1029

1028: Sales and Journalism, with Ryan Vaillancourt

Ryan Vaillancourt (VP of Sales at Revenue.io) and I discuss how his career in journalism was a great foundation for his career in sales. We dig into the lessons he learned as a journalist that have carried directly into sales, and the lessons that he imparts to the sellers on his team. For instance, the only objective is to deeply understand, detach from the outcome, and delight in the learning. We also dive into the importance of writing to success in sales. As Ryan says, if you cannot synthesi...

Feb 08, 202259 minEp. 1028

1027: Elite SaaS Sales Performance, with Brandon Fluharty

Brandon Fluharty is Vice President of Strategic Account Solutions at LivePerson and a coach who helps elite SaaS sales pros earn $1M+ per year without burning out. In our conversation, we talk about how elite sellers set goals and develop their sales plans to achieve their target earnings. We dig into the five core principles that Brandon feels are essential to operate at a consistently high level. We then talk about effective personal goal setting and we dive into the topic of FIT. Personal fit...

Feb 04, 202249 minEp. 1027

1026: Twisted Business, with Jay Jay French and Steve Farber

Jay Jay French is co-author of a book titled Twisted Business. However, if you're a Rock and Roll fan then you might more readily recognize Jay Jay as the founder and lead guitarist of the iconic rock band Twisted Sister. Jay Jay joins me today with his co-author, best-selling business author Steve Farber. We have an entertaining conversation about the business lessons that Jay Jay learned during a career that was alternately dotted with amazing success, crushing disappointment, resilience and e...

Feb 03, 202255 minEp. 1026

1025: The 3 Things That Most Need to Change in Sales, with Donald Kelly

Donald Kelly is founder of The Sales Evangelist and host of the Sales Evangelist podcast. On today's episode Donald shares his top takeaways from doing 1300+ episodes of his podcast, including the (1) biggest surprises about sales and selling, (2) biggest misconceptions sales experts still have about selling, and (3) what's working and what isn't? Plus, we dive into Donald's take on the 3 things that most need changing in sales. More on Andy: Connect on LinkedIn Pre-Order Andy's book "Sell Witho...

Feb 01, 202254 minEp. 1025

1024: How Design Thinking Reveals Customer Motives and Drives Revenue, with Ashley Welch

Ashley Welch (co-founder of Somersault Innovation) is the co-author of a new book titled Naked Sales: How Design Thinking Reveals Customer Motives and Drives Revenue. Ashley believes it's time to throw away your tried-and-true pitches, talk tracks, and list of pain-point questions. She shares how to incorporate design thinking into your sales efforts to ensure that you deeply understand not only your client but also their customers. And we dig into the three sales stages in her Naked Sales appro...

Jan 28, 202244 minEp. 1024

1023: Mega Deal Secrets, with Jamal Reimer

Jamal Reimer (VP of Commercial at Saama) is the author of a book titled Mega Deal Secrets: How to Find and Close the Biggest Deal of Your Career. On today's episode we talk about selling mega deals. The type of deal that can transform the arc of your career. We dive into how Mega Deals change the game for everyone involved: the individual seller, the seller's company, the buyer, the buyer's customers. Then we dig into why Jamal believes that most sellers are stuck in the Land of Run-Rate Selling...

Jan 27, 202251 minEp. 1023

1022: True Sales Productivity, with Rob Kall

Rob Kall is the CEO of Cien, Inc. On today's episode we talk about about productivity in sales. In particular, how to measure true sales productivity. Not activity. Productivity. This is one of my favorite topics in sales. Rob's too. Why? Because most sales leaders operate with a fundamental misunderstanding of what productivity means in sales. They don't get it. But, they definitely should. Because without this understanding, sales leaders continue to be in the dark about how to improve sales p...

Jan 25, 202245 minEp. 1022

1021: The Practice Lab, with Jordana Zeldin

Jordana Zeldin is the founder of Spriing Training and co-founder of The Practice Lab. In today's episode we talk about Jordana's new venture to help sellers improve their performance. It's called The Practice Lab. It's an innovative approach to helping sellers learn how to improve. We dig into the distinction that Jordana draws between training and practice, and why sellers need more practice and perhaps less training. She takes us through how the Practice Lab is set up and how sellers use it. A...

Jan 21, 202241 minEp. 1021

1020: Critical Milestones in Personal Sales Development, with Mark Rosenthal

Mark Rosenthal is the COO at HQO, a commercial real estate technology company. In today episode we have a wide ranging talk about Mark's journey into sales and sales management. And we dig into the critical milestones in his own development that have propelled him forward in his career. Mark was formerly the CRO at HQO so we dive into the type of support CROs need that perhaps they're not getting and how is this reflected in the high churn rate of sales leaders. More on Andy: Connect on LinkedIn...

Jan 20, 202243 minEp. 1020
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