$5m in ARR? Your CRO Should Be Focused on These 3 Things
Aug 01, 2024•22 min•Ep. 2881
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Episode description
Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE's, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. Today they do $20m. Can they break $25m before Dec 2024?
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