Run a Profitable Gym

Food For Thought Friday- Do You Praise For Process Or For Talent?

Two Brain Stories- Josh Melendez

Two Brain Mentor Series: Brian Strump

Episode 155 – Driven Nutrition with Jason Rule

Announcer: 00:02 Welcome everyone to to brain radio. It is our mission at TwoBrain is to provide 1 million entrepreneurs the freedom to live the life that they choose. Join us every week as we discover the very best practices to achieve perfect day and move you closer to wealth. Announcer: 00:26 This episode is brought to you by ForTime Design. The real focus of this episode is talking about the value of your time. Is it worth it to outsource your programming and what I started to bring business...

Food For Thought Friday- What Are Bright Spots Friday?

Two Brain Stories- Ashley Andrews

Episode 154 – The Intramural Open, with Mike Lejeune

Episode 154 – The Intramural Open with Mike Lejeune The Intramural Open is a fantastic way to build your community during the CrossFit Open. The focus is on inclusion and celebration instead of competition (though there’s a good bit of that, too.) Every year, we’ve built and improved on the idea thanks to the feedback from those gyms. The Intramural Open was invented by Chris Cooper, founder of Two-Brain Business. You can download our 2019 Intramural Open Guide here for free! You should also rea...

Food For Thought Friday- Is Your House Running Properly?

Two Brain Stories: Ruth Cheng

Episode 153 – UpLaunch with Matt Verlaque and Jake Johnson

Episode 153 – UpLaunch with Matt Verlaque and Jake Johnson If you were building the perfect software tool for gyms from SCRATCH, where would you start? I would start with a CRM. The most important work we do is the work that helps our clients. That doesn't mean a scoreboard; that means a way to help them get started seamlessly, stay excited and engaged, and reward them for great behavior. The second most important work we do is the work that helps our coaches. That doesn't mean easier payment pr...

Food For Thought Friday- 5 Mantras To Live By

1. “Heartily know, when demigods go, the gods arrive.” – Emerson. People leave your gym (or life) for a reason. Usually it’s to make way for better people. 2. “You wouldn’t worry so much about what others think of you if you realized how seldom they do.” – Eleanor Roosevelt. Seriously, you’re the only one worrying about your programming and most of the “box drama”. Your clients have lives outside the box. 3. “They’re not your friends.” – Big Nick Your clients are your clients. They pay you money...

Two Brain Stories: Ryan Stemper

Two Brain Mentor Series: Jeff Burlingame

Two Brain Mentor Series Jeff Burlingame At Two Brain we have over 20 mentors from around the world. In this episode I interview mentor Jeff Burlingame to hear how he got started in the gym business, and his path to becoming a mentor. Jeff knew he wanted to be mentor in his late teens after years of watching TV shows like Kitchen Nightmares, Hotel Hell and Bar Rescue. As he started frequenting gyms he realised he wanted to mentor gym owners. Hear about his journey to get there, which includes, wo...

Episode 152 – The Tinker Phase of Entrepreneurship, with Jeff Smith

Jeff Smith is the owner of Cannon CrossFit, a real estate investor, and leader of the TwoBrain Tinker program. In this episode, Jeff talks about his story, what it means to be a mentor, and what it means to help those in the Tinker Phase. ​ Contact Jeff:Jeff.smith@twobrainbusiness.com Timeline: 2:39 – Introduction with Jeff Smith 11:30 – Joining Two Brain as a mentor 13:09 – Joining the military, the motivation behind the decision 15:31 – Jeff’s other business, real estate. 17:14 – The importanc...

Food For Thought Friday- 2019 Pricing

New Project: Mentor Series

Two Brain Stories: Josh Price

Two Brain Mentor Series: Jeff Smith

Two Brain Mentor Series: Jeff Smith In this series we are diving into each mentor, finding out their journey and what makes them really great mentors. Jeff Smith is the owner of CrossFit Cannon in Houston. Originally from Central Illinois, he played football in college before joining the military. After he left, he worked in IT and started investing in real estate and flipping house while working full time. Hear about his journey into fitness, how he discovered CrossFit and why he decided to ope...

Episode 151 – Two Brain For Clinics

Episode 151 – Two Brain For Clinics This week we have a special episode introducing a new service being offered by Two-Brain Business called Two Brain For Clinics. Dr. Brian Strump, a practicing chiropractor joins us to discuss exactly what is Two Brain For Clinics and how this new service can be leveraged along with a CrossFit gym or simply on its own to help chiropractors push their practice to the next level. Brian is the owner of Live Active Charlotte, home of both CrossFit Steele Creek and ...

Food For Thought Friday- Top 10 books to develop you as a CEO

Mindset- Carol Dweck The Dichotomy of Leadership- Jocko Willink Remember It- Nelson Dellis Help First- Chris Cooper Leaders Eat Last- Simon Sinek Start with Why- Simon Sinek Tribe- Sebastian Junger The obstacle is the Way- Ryan Holiday Ego is the Enemy- Ryan Holiday How to Win Friends and Influence People- Dale Carnegie...

Two Brain Stories: Eden Watson

Episode 150 – Wodify Industry Survey with Olivia DiGiorgio

Episode 150 - The Wodify Affiliate Trend Report A few months ago, Wodify released the results of its "CrossFit Industry Report" survey . The numbers caused a stir. There are plenty of these surveys out there. Most are subjective: they ask gym owners what they think, or to self-report numbers. But this one is different: it's an objective look at data pulled directly from 4500 users' dashboards. And some of that data is downright scary. Wodify has build their new Business Metrics Dashboard using T...

Food For Thought Friday- Resolution Seminars

Episode 149 – Vaughn Vernon – Lessons Learned

Today we are joined by Vaughn Vernon, owner of Affiliate Guard. Affiliate Guard is an industry-specific company that provides insurance coverage for affiliates. Founded by Vaughn in 1999, Affiliate Guard insures 2,500 gyms across the world today. Join us as we talk about Vaughn's growth as a business and as an entrepreneur. This episode is NOT about insurance. But Affiliate Guard is an official TwoBrain partner, which means they uphold the TwoBrain standard of excellence and care. Don’t Forget! ...

Food For Thought Friday- Who's The Real Enemy Here, Failure or Success?

Happy Holidays From The Two Brain Team!

Merry Christmas From Coop

Turtles All The Way Down

Why Most Businesses Are Just Houses Made of Cards The scientist Bertrand Russell once gave a public lecture on astronomy. He described how earth orbits the sun, and the forces holding our galaxy together. At the end of the lecture, a little old lady stood up in the back of the theater and said, "What you've just told us is rubbish. The world is a flat plate, resting on the back of a giant tortoise." Russell asked, "What is the tortoise resting on?' The old lady replied, "You're very clever, sir....

The Martyrdom

"10:19pm. Leaving the gym. Missed my girls, but my 5am class will have clean floors. All about the hustle!" "I don't care if this gym ever pays me. I love the community and I'll fight like hell to keep this box open!" "A bunch of members quit when this new box opened down the road. They've got daddy's money and all the toys. But I'm just going to keep coaching my clients even better even if it means my wife has to go back to work." Scroll through the Instagram and Facebook pages of gym owners fo...

Farm 'til It's Gone

I spent New Year's Eve with a friend named Matt. Matt's a farmer. We sat at his handmade kitchen table drinking Mad Jack, both of us stifling yawns: I'd been up since 4am. Matt had been up all night, fixing power lines in -30 weather for his "real job". Matt works for the power company, but he's still a farmer. Our wives were talking about a mutual friend who'd won the lottery in 2017. Half a million isn't enough to retire on, but it pays a lot of bills, and I asked Matt what he'd do with it. "I...