Be Competitive by Not Caring About Competitors
Aug 05, 2019•12 min•Ep. 36
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Episode description
✓ Competition is fun – but many small business owners and marketing managers get obsessed to the point of ineffective.
✓ There's more upside to addressing apathy of existing prospects, and helping people get off the fence.
✓Trust yourself since competitors may have already wasted time on something you're copying.
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