Most SDRs say Fridays are the best day to cold call. Unless you have a roommate screaming 'let's get drunk, it's happy hour' in the background. Tune into this episode to hear how Brian, GTM Lead @Knowde, deals with distractions on a cold call and why adding a little humour to the call can help build more rapport.
Feb 22, 2023•19 min•Season 1Ep. 85
No one enjoys having their phone calls interrupted. Unfortunately, sometimes it's out of the rep's control - especially when alarm warning s are involved! Tune into this episode to hear the rest of Arran's confession, how to deal with unexpected situations and some of the most effective ways to rekindle a conversation.
Feb 15, 2023•20 min•Season 1Ep. 84
No one likes to be woken up by an alarm. So it's no surprise this prospect went mad when she was woken up to a cold call! Tune into this episode to hear the rest of Piers's confession, the best times to cold call prospects and some of the most effective opening lines to break the ice!
Feb 08, 2023•24 min•Season 1Ep. 83
The worst kind of LinkedIn connection request? The ones that get your first name AND company name wrong...On this episode Morgan and Dom Odoguardi, Senior Enterprise SDR @Cognism, talk about the right way to generate conversations on LinkedIn and how to tackle Enterprise selling.
Feb 01, 2023•22 min•Season 1Ep. 82
Booking meetings is the name of the game for an SDR right? Well, not when you book a meeting with the wrong prospect... In this episode, Morgan talks to Madison Yuille, SDR @Cognism, about taking accountability for mistakes, the secret to writing great emails and of course her confession.
Jan 25, 2023•25 min•Season 1Ep. 81
Welcome to a brand new series called Confessions of an SDR. A series where Sales Coach, Morgan J Ingram uncovers the funniest untold stories from the sales development world. In our first episode, Morgan is joined by Brad Norgate, Enterprise SDR @Cognism to talk about video prospecting best practices and the mental life hacks SDRs must implement to improve their resilience. And more importantly, Brad confesses his most embarrassing moment as an SDR.
Jan 18, 2023•25 min•Season 1Ep. 80
This week, Mark Bedard, Vice President of Global Sales at Cognism is hosting a special episode of Revenue Champions on the current state of SaaS. Mark is joined by Michelle Bradbury, Chief Product Officer at Cognism and Mark Sparaco, VP of US Sales at Cognism as they discuss how SaaS has changed with changes in the economic climate in a sales and product perspective, switching to B2C tactics for buyer centricity, the future of SaaS and more.
Jan 11, 2023•32 min•Season 1Ep. 79
This week, Morgan J Ingram, 3x LinkedIn Sales Voice and Sales Coach introduces 2023 with an SDR creator workshop on how you can create 15 pieces of content in less than an hour as a seller. In this episode, Morgan answers all your burning questions on creating content as a seller and goes through why creating content as a seller is helpful, understanding what it means to be a ‘creator’ vs a ‘curator’, how to post consistently and more.
Jan 04, 2023•48 min•Season 1Ep. 78
Welcome to Revenue Champion’s ninth episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on reflecting on Cognism’s marketing team’s key learnings and lessons from 2022. This includes a review of the inbound and pipeline growth, paid social account structure, testing new ideas and e...
Dec 21, 2022•56 min•Ep. 77
This week, Alice de Courcy, CMO @Cognism is joined by Gaetano DiNardi, Growth Advisor @Cognism to talk about the problems with assumed intent and how to grow declared intent. In this episode, Alice and Gaetano discuss what is declared intent, benefits of ungating your content, marketing predictions for 2023 and more.
Dec 14, 2022•41 min•Ep. 76
This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Sam Nelson, Founder @SDR Leader.com and Agoge to talk about all things outbound sales. Ryan and Sam discuss the future of sales events, sales reps calling mobile numbers, the current state of outbound sales and more.
Dec 07, 2022•45 min•Ep. 75
Welcome to our 14th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Justin Middleton, President & COO @ Phone Ready Leads where they both take on cold calling prospects on the podcast, demonstrating live examples of the best way to deal with objections and technique...
Nov 30, 2022•56 min•Ep. 74
This week, Morgan J Ingram, 3x LinkedIn Sales Voice and Sales Coach is joined by David Bentham, Director of Sales Development @Cognism to go through 6 simple ways to win in Q4. In this episode, Morgan and David discuss reconnecting with old opportunities from earlier this year, using email, social, phone and video to reconnect, time management and more.
Nov 23, 2022•58 min•Ep. 73
This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Galem Girmay, EMEA Revenue Enablement Manager @UserTesting as they discuss her journey from Sales Development Representative to Account Executive to Sales Enablement. In this episode, Ryan and Galem talk about the importance of sales enablement, getting creative with sales and having meaningful conversations and connections and more.
Nov 16, 2022•52 min•Ep. 72
Welcome to our 13th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Jason Bay, Founder and CEO @Outbound Squad to discuss cold calling scripts. In this episode, Ryan and Jason evaluate cold calling scripts from our audience, giving live feedback and actionable takeaways...
Nov 09, 2022•1 hr•Ep. 71
Welcome to our 12th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, we have a new take on cold calling live where David Bentham, Inside Sales director @Cognism joined by Morgan J Ingram, Director of Sales Execution and Evolution @JB Sales Training goes through your burning outbound sales questions.
Nov 02, 2022•58 min•Ep. 70
This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Dale Yasunaga, Principal Consultant, Mastering the Sales Game @Sales Consulting and Training to talk about cold calling framework and methodology that work. In this episode, Ryan and Dale discuss how can sales reps leverage video for outreach in order to provide value, best techniques for pattern disruption, getting your cold calling mojo back and more.
Oct 26, 2022•52 min•Ep. 69
Welcome to Revenue Champion’s eighth episode of Demandism. Where Cognism marketing leaders LAlice De Courcy and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on how to build a demand gen machine from the ground up including team structure and key hires, content engine overview, BOFU content and more.
Oct 19, 2022•1 hr•Ep. 68
Welcome to our 11th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Greg Woodward, Founder & CEO @Woodward Strategies to run through sales scripts! Ryan and Greg are joined by sales volunteers who will share their cold calling script and give actionable feedback on ...
Oct 12, 2022•57 min•Ep. 67
This week, Ryan Reisert, Subject Matter Expert @Cognism is joined by Matthew Provins, CEO @Pause to talk about his journey going from scaling a company as a first time SDR to $2 millions ARR in 8 months to CEO at Pause. Ryan and Matthew discuss the career journey from SDR to Sales Director in just over a year, creating your own SDR playbook, why Matthew thinks SDR is the hardest role he’s worked in and more.
Oct 05, 2022•35 min•Ep. 66
Welcome to Revenue Champion’s seventh episode of Demandism. Where Cognism marketing leaders Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on campaigns and features a special guest, Jamie Skeels, Demand Generation Manager and mastermind behind Cognism’s campaigns. Liam, Fran and Jamie discuss campaign timeline, how to measure campaign success, st...
Sep 28, 2022•53 min•Ep. 65
Welcome to our 10th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism goes through the ultimate cold call training using the start, stop, repeat framework. A framework usually used during call blitz’s to test various scenarios that will pop up on a cold call. See this framework in ac...
Sep 21, 2022•1 hr 1 min•Ep. 64
Welcome to our 9th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. This week, Morgan Ingram, VP of GTM Talent and Development @Sales Impact Academy takes over as volunteers dial in to cold call live to Morgan and get actionable feedback on how to improve. Morgan also goes through Sales Representative’s burning cold calling questions so t...
Sep 14, 2022•59 min•Ep. 63
This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Chet Lovegren, Director of Sales Development @Pavilion & podcast host to talk about how sales can use content to close more deals. In this episode, Ryan and Chet talk about how Sales Representatives can incorporate content in their sales process, how to address pricing and negotiation, being buyer centric and more.
Sep 07, 2022•51 min•Ep. 62
Welcome to Revenue Champion’s sixth episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on content distribution and features a special guest, Binal Raval, SEO & Content Executive and mastermind behind Cognism’s social channels. Alice, Liam, Fran and Binal discuss scaling your c...
Aug 31, 2022•55 min•Ep. 61
This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Kevin Hopp, Founder @Hopp Consulting Group, Podcast host and Sales course creator to talk about creating predictable outcomes when it comes to outbound sales. In this episode, Ryan and Kevin discuss the ultimate tech stack, how to leverage video to your advantage, how to cold call in a recession and more.
Aug 24, 2022•48 min•Ep. 60
This week, Ryan Reisert, Brand Ambassador @Cognism is joined by Nick Cegelski, Founder and Host @ 30 Minutes to President’s Club to talk about the cold calling tips and techniques for sales success and ultimately, book a meeting. In this episode, Ryan and Nick discuss the importance of having more conversations, giving prospects a clear value proposition, how you should allocate your time as a sales rep and more.
Aug 17, 2022•47 min•Ep. 59
Welcome to Revenue Champion’s fifth Demandism episode. A series where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode focuses on Cognism’s strategy for building a media machine for B2B. Alice, Liam and Fran talk through how to scale a media machine, content that gives buyers an advantage, how Cognism use ungated experiences a...
Aug 10, 2022•58 min•Ep. 58
Welcome to our 8th episode of Revenue Champion’s Cold calling live, a cold calling series where top sales leaders go through live cold calls and give actionable insight and advice to how to overcome obstacles when cold calling. In this episode, Ryan Reisert, Brand Ambassador @Cognism is joined by David Bentham, Director of Sales Development @Cognism, for the ultimate cold call training using the start, stop, repeat framework. See this framework in action as volunteers go through this practice li...
Aug 03, 2022•57 min•Ep. 57
Ryan Reisert, Brand Ambassador @Cognism speaks to Sales Leader, Scott Leese all about the qualities of being a successful and effective Sales Leader. In this episode, Ryan and Scott discuss building a personal brand and how to utilise it effectively, simplifying a complex product or solution, the do’s of a highly successful sales leader in a time of uncertainty and more.
Jul 27, 2022•44 min•Ep. 56