McDonald's Drive-Thru AI Pullback, TikTok's Avatars, Amazon's New Cookieless Ad Relevance Platform - podcast episode cover

McDonald's Drive-Thru AI Pullback, TikTok's Avatars, Amazon's New Cookieless Ad Relevance Platform

Jun 19, 20244 minSeason 1Ep. 152
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Episode description

Welcome to Omni Talk's Retail Daily Minute, sponsored by Ownit AI and Mirakl. Ownit AI helps brands and retailers win Google search by answering their shopper's questions online. Learn more at ownit.co. Mirakl is the global leader in platform business innovation for eCommerce. Companies like Macy’s, Nordstrom, and Kroger use Mirakl to build disruptive growth and profitability through marketplace, dropship, and retail media. For more, visit mirakl.com

Here are today's top headlines:

  1. McDonald's concludes its two-year automated order-taking (AOT) technology test in drive-thru lanes, developed with IBM, planning to remove it from over 100 restaurants by July 26, 2024.
  2. TikTok introduces Symphony Digital Avatars and AI Dubbing to enhance global audience engagement for brands and creators.
  3. Amazon introduces Ad Relevance, a groundbreaking ad-targeting solution leveraging AI and first-party data to enhance ad personalization without traditional cookie-based methods.

Stay informed with Omni Talk's Retail Daily Minute, your source for the latest and most important retail insights. Be careful out there!

McDonald's Drive-Thru AI Pullback, TikTok's Avatars, Amazon's New Cookieless Ad Relevance Platform | Retail Daily Minute podcast - Listen or read transcript on Metacast