Episode 53 – Does Pre-Packaged Legal Marketing Work?

If you have been practicing law for a few years, chances are you have gotten emails or mailers encouraging you to become a member of a number of sites that will promote your name and give you leads for legal work. The two biggest purveyors of this pre-packaged marketing are FindLaw and Avvo but there are a myriad of others. The hosts discuss their personal experiences with some of these companies and the benefits and downsides of joining them. Scott and Oscar all discuss companies that - for a small fee- will declare you one of the “10 Best Lawyers” in your area. A lawyer can take advantage of some of these promotional materials and it’s up to each lawyer to decide what use to make of them. But the hosts remind listeners that in the end, you can do a lot of your own promotion and marketing by spending a little more time on developing your practice and network.