Ray Edwards Show - podcast cover

Ray Edwards Show

Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.
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Episodes

#001: How To Start An Internet Business From Scratch In 10 Steps [Podcast]

The Ray Edwards Show is a weekly podcast dedicated to Internet Business and Leadership, and Productivity. My goal is to help you succeed with your online business, and this show is for you, whether you're a seasoned veteran who's been online for years — or you haven't even made your first dollar online! We can all reach for higher levels of success in business and in life! Delight yourself also in the LORD, And He shall give you the desires of your heart. Psalm 37:4 This is a relaunch of my more...

Mar 20, 201259 minEp. 1

Ben Settle, Email Marketing Contrarian [Interview]

I just completed a really fun and informative interview with one of the top email marketers working today. Ben really knows what he's talking about when it comes to selling by email. What's remarkable about him is he is one of the very few "Internet Marketing teachers" who actually practices what he teaches. Ben's blog is here , and his "Email Players Newsletter" is available here . In this interview you will hear: Why Ben does the exact opposite of what most "Internet Marketing" gurus teach . W...

Feb 15, 201235 min

Interview With Carrie Wilkerson, the Barefoot Executive

It's a brand-new podcast, in which I interview my friend Carrie Wilkerson about her new book, The Barefoot Executive . So what's the book all about? Well, Carrie says her book if for anyone who longs to run their business from home. She says it's possible (and she doesn't just say it though, she shows you how). Her book helps anyone understand the ingredients needed to start and run a lucrative home-based business. In this interview you'll find Carrie to be an engaging, likeable, down-to-earth t...

Sep 26, 201151 min

The True Secret of Success

My heart is racing as I write this. I'm sure it will create some controversy-but that is not the reason I wrote it. The reason I wrote this article is simple. Someone needs to speak the truth. Here's what I mean… Everywhere I go in the Internet marketing community (and elsewhere), I see people being robbed. I see you being robbed. There are lies and half-truths that are stealing from you every day. Robbing you. You are being robbed of customers, profits, success, fulfillment, and peace of mind. ...

Feb 25, 201132 min

About Those Pesky "Gurus"

Things got all stirred up here in Ray-land this past week, what with my post about the "gurus". In today's podcast I talk about what that was really all about… As always, if you have feedback or suggestions I'd really like to hear from you. Call in your questions or comments to our new, fancy "request line" at (509) 713-2679 Click for the Podcast Audio: Click Here...

Aug 24, 201018 minEp. 7

Ray Edwards Small Business Marketing Podcast Episode 6 – More Bigger Thinking

Wow, I got a lot of feedback on my last podcast about thinking bigger. And not all of it was positive. So in today's podcast, I address some of the biggest questions that keep cropping up. Two main topics today: 1. A tool to help you breakthrough to bigger thinking. 2. A way to overcome your biggest limitation (it's probably not what you're thinking). 3. Our very first Q&A session! As always, if you have feedback or suggestions I'd really like to hear from you. Call in your questions or comm...

Aug 03, 201024 min

Ray Edwards Small Business Marketing Podcast Episode 5 – How To Think Bigger

Don't you think it's time you started getting the most out of life? Out of your business? So do I. And today's podcast is about how to do just that! Two main topics today: How to solve any marketing problem How to think bigger (for the right reasons) Resources Mentioned In The Show Feedblitz As always, if you have feedback or suggestions I'd really like to hear from you. Call in your questions or comments to our new, fancy "request line" at (509) 713-2679 Click for the Podcast Audio: Click Here...

Jul 20, 201020 min

Ray Edwards Small Business Marketing Podcast Episode 4 – BS Lies That Hold You Back

It's another "On The Road" Edition of the show… recorded "live" in the Copywriting Motorhome somewhere in the hills of South Carolina. Today we talk about the "BS Lies That Hold You Back", "Loser's Limp", and my favorite new internet gizmo. Resources Mentioned In The Show Web Copywriting Explained Apple iPad And once again, if you have feedback or suggestions I'd really like to hear from you. You can call in your questions for next show at (509)624-2220 … just tell my receptionist you need to le...

Jul 09, 201017 min

Ray Edwards Small Business Marketing Podcast Episode 3 – Product Launches and More

This is the "On The Road" Edition of the show… recorded "live" in a coffee shop. Wow. Hey it just goes to show you: imperfect action beats perfect contemplation, every time. For those who are interested, here's the microphone I'm using – I wrongly said in the show it was a Logitech, but it's actually a Plantronics headset. Resources Mentioned In The Show Product Launch Formula Market Samurai And once again, if you have feedback or suggestions I'd really like to hear from you. What would make the...

Jun 15, 201025 min

Ray Edwards Small Business Marketing Podcast in iTunes

The Story: Brand new Ray Edwards Show podcast — all about marketing and productivity. The Point: Getting the podcast off the ground, despite being on the road in the RV and despite slightly crappy audio. We've got two episodes in the can, and the audio turned out to be not as good as I would have hoped. BUT… in the spirit of getting things done, I'm releasing them anyway. Audio will get better, I promise. And if you have feedback or suggestions I'd really like to hear from you. What would make t...

May 25, 201022 min

Quit Working So Hard So You Can Get More Done

Most of us work too hard to really get anything done. There are many studies that demonstrate that multimillion dollar CEOs spend less than 30 minutes per day doing the work they're actually paid to do. Why is this? It's because the higher we go in our levels of responsibility (and this is especially salient for entrepreneurs) the more likely it is we will be interrupted throughout the day by concerns, people, and tasks that are urgent (needs attention from someone immediately) but not necessari...

Jun 04, 200915 min

Guarantees Increase Sales

The Question: Do I really need a guarantee on my website? The Answer: Yes. This is the only way to remove the biggest objection your prospects have to buying from you. Three Things To Consider When Creating Your Guarantee : 1. The length of the guarantee (the longer you can make it, the more credible your offer). 2. How you word your guarantee matters. If you can denominate your guarantee in a fresh way, it will be more effective. 3. Check with your merchant provider about the length of guarante...

Jul 03, 20083 min

How To Take Online Payments

The Question: How do I take online payments? The Answer: There are lots of options, including a very simple way to take online payments. Three Ways To Take Online Payments : 1. Use Clickbank (for digital products). 2. Paypal works for physical products. 3. For full-fledged merchant accounts, use iPowerPay . Click for the Podcast Audio: How To Take Online Payments...

Jul 02, 20082 min

Get Started Testing Your Copy

The Question: How do I test my copy? The Answer: It's not that difficult – don't over-complicate things. How To Improve Your Sales With Better Copy : 1. Model successful copy of companies whose ads you know are working ( don't steal – model!). 2. Use multi-variate testing. Yep, sounds complicated. But when you use software, it's pretty easy. 3. Use software like Split Test Accelerator to do your testing. (NOTE: Multi-Track Generator is now off the market…sorry!) Click for the Podcast Audio: Get ...

Jul 01, 20083 min

When Your Marketing Doesn't Work…

The Question: What do I do if I have all the pieces in place, but I'm not making sales with my website? The Answer: Improve the architecture of persuasion on your website: change the words! How To Improve Your Sales With Better Copy : 1. Have your copy reviewed by a professional (NOTE: I no longer offer free consultations at this time – sorry!). 2. Make changes and measure the results. 3. Next step: start a rigorous testing regimen (more on how to do this next time!). Click for the Podcast Audio...

Jun 30, 20083 min
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