How to amplify your digital marketing by becoming visible with Bob Gentle When it comes to your digital marketing, are you being visible enough? Are you investing in building your own personal brand, or are you hiding and delegating? In this week’s episode, I interview Aberdeen-based Bob Gentle. With 20 years’ worth of experience in digital marketing, Bob and his company help businesses to leverage digital marketing, so they can stand out, reach new heights and new revenues. Bob’s agency special...
Jun 24, 2019•37 min
Some people like to learn through podcasts, others prefer to attend workshops or conferences to learn face to face. I like different styles of learning and in this episode cover the different types of teaching, and how we are all different in the way we like to take on information. If you like to learn online, join me inside our membership - the Social Bee Academy - for only £1 for your first seven days, come and have a taster and see if you like to learn online too! www.louisebrogan.com/join...
Jun 17, 2019•10 min
Setting up an HR Consultancy and using social media with Aine Crilly Do you ever need help to manage your staff or the people who work alongside you in your business? Would you know where to turn to if you wanted to find out more about local policies and procedures in your industry? In this week’s episode, I interview Aine Crilly, who owns an HR Consultancy called The HR Elephant in Newry, Northern Ireland. Aine and her team support business owners with recruitment and selection, education, CV b...
Jun 10, 2019•27 min
Have you been thinking about organising your own event? Do you ever wonder what goes on behind the scenes to make sure a conference-style event runs smoothly on the day? As you’re listening to this episode, mine and Ashleigh Watson’s first ever Social Media Bootcamp will have taken place in Belfast, at the iconic Titanic hotel. In this solo episode, recorded the day before the event, I run through what went into organising the bootcamp – from picking a venue to finding a printer for our fantasti...
Jun 03, 2019•13 min
How organised do you feel about your content creation? Do you struggle to write blog posts for your business? Sara Bussandri is a Content Writer who helps personal brand entrepreneurs, podcasters, and small businesses with their blogging and content re-purposing. Over the last few months, Sara has been helping me with the show notes for this podcast, and in this interview, we talk about how Sara started her own business after leaving her corporate career and how she got to do what she does now. ...
May 28, 2019•26 min
Did you have a linear career? Did your life and career pan out exactly the way planned when you were at university? Laura Steele is a Lecturer in Business and Society and Ethics and also Responsibility and Sustainability Champion at Queen’s University in Belfast. In this interview, Laura and I talk about how her career has been anything but linear. And yet, this is exactly how the careers of many of the students graduating in the near future will look like. So what can we learn from this? How ca...
May 20, 2019•32 min
May 13, 2019•17 min
What’s working on Twitter in 2019. Do you know the difference between tweets, re-tweets, hashtags, and direct messages? Should you use images and GIFs when posting? How long should your tweets be? To re-tweet or not to re-tweet? This episode is the fourth one in a series that covers what is working on social media in 2019, and it’s all about how to use Twitter to connect and interact with like-minded people. If you want to learn how to use this fun social media platform to successfully promote y...
May 06, 2019•17 min
Is the time you spend on social media moving your business forward? Or is your social media activity distracting you from making money? Are you using the social media platforms you’re on in a way that works for your business? This episode is the third one in a series that covers what is working on social media in 2019, and it’s all about how to use LinkedIn to move your business forward. Being on LinkedIn is a bit like being at a business networking conference – if you stay on the side lines not...
Apr 29, 2019•20 min
What’s working on Instagram for your business in 2019. What is a hashtag? What are captions? How often do you post on Instagram? Many business owners want to use instagram but are not really sure where to start. In the podcast this week, I walk you through how Instagram works, what to post, how and when to post, and give you top tips on making the most of this fun visual platform. You will learn… Exactly what works on Instagram right now What the four main facets of Instagram are How to engage w...
Apr 22, 2019•22 min
Julie Tierney is a Divorce Solicitor, Head of Family Law at Edwards & Co. Solicitors specialising in separation and asset division. Julie is recognised as a leader in her field in Family and Matrimonial Law in Chambers 2018 : “The “simply outstanding” Julie Tierney is recognised for her strong track record on divorce and ancillary relief applications. One client says: “She goes the extra distance to meet the realistic expectations of her clients. She is hard-working and exceptionally competent.”...
Apr 15, 2019•34 min
What’s working on Facebook for your business in 2019. Do you struggle to create engaging content on social media? Are you posting every day on Facebook but finding it’s doing very little for your business? If you’d like to find out what’s working on Facebook right now (in 2019), in this episode, I talk about 10 tips that will help you move your business forward this year. If you want to learn how to use Facebook to market your business and drive your ideal customers and clients to your website, ...
Apr 08, 2019•19 min
Apr 01, 2019•11 min
How to create more cash in your business, with Jessica Lorimer Do you struggle with sales in your business? Does selling make you feel manipulative? Then you’re going to love this podcast interview with Jessica Lorimer. Jess works with female online entrepreneurs to help them enhance their sales processes, create more cash in their business, and make a bigger impact in the world by using simple sales techniques that feel enjoyable for them and for their customers. In this interview, Jess shares ...
Mar 25, 2019•33 min
Running a successful family business across multiple countries, with Esther Ocampo If you were to move countries, would you be able to keep running your business? Wouldn’t you love to be able to serve clients all over the world? Esther Lawson de Ocampo is based in Northern Ireland but owns a family-run digital marketing agency that operates in Mexico and the US and has clients in several other countries. Through her agency, IPA Group, Esther, her family, and their staff provide services in both ...
Mar 18, 2019•34 min
Nikki Rausch is a sales expert who helps entrepreneurs sell with authenticity, move clients seamlessly through their sales process, and close more deals by building strong relationships. How do you feel about selling in your business? Do you ever wonder why prospective clients decide not to take you up on the offer of a discovery call? Wouldn’t you just love to be able to move people seamlessly through your sales processes? Then you’re going to love this interview with sales expert Nikki Rausch....
Mar 11, 2019•32 min•Ep. 73
The 7 things you need to know about creating your first online course Have you thought about creating an online course but aren’t quite sure what it should be about? Or maybe you’re set on a topic, but the tech scares you? In this solo episode I walk you through the 7 things you need to know about creating your first online course. If you haven’t considered creating an online course before, in the first part of this episode, you’ll find out exactly why creating an online course could be a great ...
Mar 04, 2019•31 min
Do you ever feel you have a book in you but don’t think you could actually write one? Are you confused about the difference between traditional publishing and self-publishing? Do you ever wonder whether self-publishing could be an option for you? If you want to find out how a book can act as a springboard that will bring amazing opportunities to you and your business, don’t miss this interview with Alexa Whitten, who helps business owners write books for lead generation. Alexa’s business, The Bo...
Feb 25, 2019•37 min
SOCIAL BEE PODCAST EPISODE 71 – HOW TO GET TRACTION ON LINKEDIN, with Jacqui Jagger Do you use LinkedIn for your business? Are you at the stage in your business where the majority of your clients come from referrals and recommendations? Then you’re going to love this interview with Mindset Coach Jacqui Jagger. I first connected with Jacqui on LinkedIn, as it’s no coincidence, as a lot of Jacqui’s one-to-one clients also come from LinkedIn, either as direct connections or through referrals and re...
Feb 18, 2019•28 min
Social Bee Podcast Episode 70 – From one-to-one to one-to-many, with Jane McClenaghan of Vital Nutrition Is your business currently operating on a one-to-one, consultation basis? Are you wondering how you could transition to a one-to-many model? In a world where everything is online, do you ever wonder whether face-to-face networking and events can still move the dial for your business? If this is you, then you’re going to love this interview with Jane McClenaghan. Jane is an experienced and est...
Feb 11, 2019•31 min
