Public Relations Review Podcast - podcast cover

Public Relations Review Podcast

Peter C Woolfolk, Producer & Hostwww.publicrelationsreviewpodcast.com

An award-winning, global podcast with host Peter Woolfolk discussing substantive public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing quality, substantive information of interest to public relations professionals at all levels.

APPLE ranks this podcast among the "Top 1%" of podcasts worldwide." Rated #4 on the "MillionPodcasts" Top 60 PR Podcasts. Ranked in the Top 10% most popular shows of the 3.5+ million ranked by "Listen Score."  Rated #13 on FEEDSPOTS top 70 PR Podcasts 2025. Recently, the podcast won the 2024 Award of Merit from the Nashville PRSA. The podcast also won the UK's  Innovation in Business's  "Media Innovator Award" as "Podcast Innovator of the Year--2023--Southern USA."  The podcast has won "Best Podcast" awards from American Business Awards and Nashville-PRSA.  Rated in the U.S. among "Top" / "Best" PR podcasts on multiple sites.  Five-star ratings on Apple Podcasts. Listeners in 3,200+ cities in 157 countries around the world.  
Available on Amazon Alexa and 30+ sites around the world.
Podcast official website: www.publicrelationsreviewpodcast.com 

Podcast studio located in Brentwood, Tenn  USA.

Leave a podcast review at:  https://www.publicrelationsreviewpodcast.com

 Facebook/Meta: https://m.facebook.com/Public-Relations-Review-Podcast-590455264754170/ Learn more on YouTube: https://www.youtube.com/watch?v=3D54NRSyeXs 

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Episodes

Reading, Seeing, Hearing, Experiencing: How Information Shapes PR Strategy

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Communication strategy has evolved dramatically in recent years, requiring professionals to understand not just how to craft messages, but how those messages are received by diverse audiences. Joshua Altman, Managing Director of Beltway Media in Washington DC, takes us on a fascinating journey through modern strategic communications, sharing invaluable insig...

Jul 07, 202533 minSeason 6Ep. 177

Listening Beyond Words: Finding the Why Behind Customer Behavior

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Have you ever wondered why so many marketing research tools fail to capture what customers truly want? James Warren, CEO and founder of Share More Stories, talking with host Peter Woolfolk, has dedicated his career to solving this problem through an innovative approach that combines storytelling with artificial intelligence to reveal the "why" behind custome...

Jun 30, 202526 minSeason 6Ep. 176

Building Trust: Why Your Best Influencers Are Already Your Customers

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the future of influencer marketing with Luke Yarnton, founder of Influencer Radar, as he discusses with host Peter Woolfolk how brands are finding their most authentic advocates within their existing customer base. The marketing landscape is shifting dramatically away from traditional paid endorsements toward genuine customer advocacy. Yarnton's gro...

Jun 16, 202528 minSeason 6Ep. 175

Why Your Hispanic PR Strategy Is Missing 65 Million Potential Clients

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! The growing economic power of the Hispanic community in America presents an unprecedented opportunity for savvy PR professionals. When Susana Mendoza joined the Public Relations Review Podcast, with host Peter Woolfolk, she illuminated why reaching this vital demographic isn't just smart business—it's essential strategy. "Right now, Latinos make up about 65 ...

Jun 02, 202531 minSeason 6Ep. 174

PR Firms Requirements When Hiring Experienced Professionals

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Navigating today's communications job market requires strategy, preparation, and insider knowledge. PR recruitment expert Brooke Kruger joins host Peter Woolfolk to pull back the curtain on what makes candidates stand out in a fiercely competitive landscape. From her unique vantage point as founder and CEO of KC Partners, Kruger reveals the dramatic shift in...

May 19, 202531 minSeason 6Ep. 173

Data-Driven PR: Reshaping How Brands Connect With Their Audiences

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! The media landscape has fundamentally transformed, leaving brands struggling to navigate an increasingly fragmented ecosystem. But according to Michael Kempner, CEO of Mike WorldWide, this transformation presents unprecedented opportunities for those who understand how to leverage today's digital environment. Kempner, speaking with host Peter Woolfolk, revea...

May 05, 202527 minSeason 6Ep. 172

Strategic Technology Predictions for the 2025 Digital Age

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Are you ready for the technological revolution reshaping public relations in 2025? The landscape is transforming at breakneck speed, and those who adapt will thrive while others struggle to remain relevant. Sally Falkow, a social media strategist with over 30 years of experience, talks with host Peter Woolfolk as she pulls back the curtain on five critical t...

Apr 21, 202541 minSeason 6Ep. 171

Promotional Items: Extending Brands, Solving Problems, Gain Customer Loyalty!

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! The power of promotional products extends far beyond simple brand recognition—they create lasting connections that transform awareness into loyalty. Amber Carter, CEO of Loudmouth Marketing, joins the Public Relations Review Podcast to unpack the strategic value of branded merchandise in today's competitive marketplace. Drawing from decades of experience in ...

Apr 07, 202531 minSeason 6Ep. 170

Classic PR Strategies with New Digital Platforms

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Join us as we delve into the evolving world of public relations and discover how integrating traditional strategies with modern digital tools can lead to powerful PR outcomes. In our latest episode, Mike Falkow, the CEO of Meritus Media, shares his expertise with host Peter Woolfolk on how to find this balance in the fast-paced digital landscape. This conver...

Mar 24, 202535 minSeason 6Ep. 169

LLMs vs GOOGLE: The Impact on the Future of Public Relations Searches!

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Unlock the transformative power of Large Language Models (LLMs) and witness their impact on public relations like never before. Peter Woolfolk talks with Frank Strong, the insightful founder of The Sword and The Script, to explore how these cutting-edge technologies are reshaping the PR landscape and altering our approach to information retrieval. We'll guid...

Mar 10, 202527 min

Major PR Trends To Look For in 2025!

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Information on NEW podcast website. Support the show Newsletter link: https://www. publicrelationsreviewpodcast.com...

Feb 24, 202545 min

The Abundant Information Gold Mine at the Institute for Public Relations

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Join us for an engaging conversation with Dr. Tina McCorkindale, the dynamic president and CEO of the Institute for Public Relations, as she chats with host Peter Woolfolk to unveil the shifting tides of the public relations world through groundbreaking research. Discover how Dr. McCorkindale manages to lead a Florida-based organization from Seattle, harness...

Feb 10, 202524 minSeason 6Ep. 166

Powerful Marketing Through Authentic Storytelling with Maria Alonso

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the secrets behind some of the most successful marketing campaigns with Maria Alonso, the brilliant mind behind Fortune 206 as she talks with host Peter Woolfolk. With over 15 years of experience and a portfolio boasting iconic campaigns like Dove's Real Woman, Maria reveals how authentic storytelling can revolutionize marketing strategies. This epi...

Jan 27, 202530 min

Engaging the Asian American Market: Strategies for Cultural Sensitivity and Brand Loyalty

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Original broadcast date: April 18, 2022. Unlock the secrets to effectively engaging with the Asian American market as host Peter Woolfolk talks with with Dr. Michael Soon-Lee, president of EthnoConnect. Dr. Soon-Lee brings his wealth of knowledge on cultural sensitivity and targeted marketing, offering insights into the diverse tapestry of Asian communities ...

Jan 13, 202537 min

Presidential Campaigns to PR Triumphs: Lessons & Benefits from Major Political Communications

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Original broadcast date: October 13, 2020 . Ever wonder how high-stakes political campaigns can shape a career in public relations? Join host Peter Woolfolk and guests for a compelling re-visit of a 2020 episode conversation with Adrian Grimes, Norris Clark and Peter Woolfolk as they share their transformative experiences from managing communications for New...

Dec 30, 202437 minSeason 5Ep. 162

Bridging Public Relations and Faith

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Original broadcast date March 21 , 2022. Discover how the realms of public relations and Christian values intertwine through the insights of Dr. Amanda Stagenborg from George Fox University and Reverend Brian Fessler of the Religion Communicators Council. Dr. Stagenborg elaborates on how integrating Christian ethics into PR education at George Fox shapes stu...

Dec 17, 202432 min

Expanding Digital Communications for Social Impact

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover how to revolutionize your digital communications for social impact with insights from Nicolas Bruneau, a seasoned digital communications consultant from the United Nations. In the latest episode host Peter Woolfolk engages Nicolas to share transformative strategies from his book, "Engage with Impact: Five Steps to Transform Your Digital Communicatio...

Dec 02, 202424 minSeason 5Ep. 161

PR & Building Trust Through Corporate Social Engagement

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the intricate maneuvers corporations perform when navigating social issues featuring Doug Pinkham, president of the Public Affairs Council. What does it take for a company to authentically engage in social movements without falling into the trap of opportunism or greenwashing? Learn how businesses can enhance corporate responsibility and attract top...

Nov 18, 202433 minSeason 5Ep. 160

The Double-Edged Sword of AI in Crisis Communication

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Artificial intelligence is revolutionizing crisis communications, but what happens when powerful tools fall into the wrong hands? Jonathan Bernstein, chairman and founder of Bernstein Crisis Communications, joins host Peter Woolfolk to explore this complex landscape. You’ll hear about AI's ability to transform anyone into a seemingly credible source, raising...

Nov 04, 202431 min

Mastering Trade Media Benefits: Effective PR Strategies

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Unlock the secrets of effectively reaching niche audiences with trade media on the latest episode of the Public Relations Review Podcast. Join Peter Woolfolk as he welcomes Nicole Schuman from PR News Online, who sheds light on the pivotal role of industry-specific publications, e-newsletters, and live streams in targeting specialized demographics. Learn why...

Oct 21, 202425 minSeason 5Ep. 158

Using The Power of Conferences for PR Business Growth and Effective Communication

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Uncover the hidden power of conferences to supercharge your communication strategy and business growth! In this episode, podcast host Peter Woolfolk talks with Tara Baumgarten, Director of Public Relations and Strategic Communications at NKXT (Next), who brings her 20 years of PR expertise to the table. Tara shares invaluable insights into how conferences ca...

Oct 07, 202423 minSeason 5Ep. 157

Newport News Police "Running Code" PR Podcast a winner with the Community

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the unique ways the Newport News Police Department is connecting with their community like never before. Join host Peter Woolfolk as he features Captain Morgan Tiejens, Communications Director Kelly King, and Senior Communications Specialist Matt Michalec, who reveal the story behind "Running Code"—their innovative podcast that takes listeners behin...

Sep 23, 202427 minSeason 5Ep. 156

Insights on Brazil’s Unique PR Landscape

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Curious about the hidden intricacies of public relations between Brazil and the United States? Join host Peter Woolfolk as he chats with Vania Gracio, the brilliant mind behind Sing Communications, who unpacks over two decades of rich experience in corporate communications. We discuss the vital role of building robust relationships with Brazilian journalists...

Sep 09, 202424 minSeason 5Ep. 155

Building Brands and Navigating PR in Emerging Tech with Amy Jackson

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Discover the art of building powerful brands with Amy Jackson, founder and CEO of Tale Splash, on the Public Relations Review Podcast with host Peter Woolfolk. Amy reveals the captivating story behind her company's name and demonstrates how strategic PR efforts can lead to astonishing results. Through the tale of positioning a client in the electric vehicle ...

Aug 26, 202422 minSeason 5Ep. 154

Combatting AI Deepfakes: Strategies for Public Relations Professionals

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Can AI deepfakes really cause global economic damage exceeding $1 trillion? Join host Peter Woolfolk on the Public Relations Review Podcast as he and guest Rebecca Emery, APR, CEO of Seacoast AI.com, a leading expert in the field. tackle this critical question with Rebecca Emery, APR, CEO of Seacoast AI.com, a leading expert in the field. Rebecca uncovers th...

Aug 12, 202431 minSeason 5Ep. 153

Inside Political Campaigns: Expert Strategies and Insights with Matt Krayton of Publitics

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Unlock the secrets behind successful political campaigns with our special guest, Matt Krayton, founder of Publitics. Get an insider look into how Matt’s firm crafts powerful message strategies that resonate with voters. Host Peter Woolfolk talks to Matt as he breaks down the tactical elements that determine a campaign's success from television ads to digital...

Jul 29, 202433 min

Optimizing Nonprofit Communication: Insights from PR to AI with Sarah Wood

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Unlock the secrets to effective communication within purpose-driven organizations as host Peter Woolfolk talks with Sarah Wood, CEO of Sarah Wood Communications. Discover how nonprofits and associations can amplify their reach by layering public relations on top of existing channels such as newsletters, blogs, websites, and social media. Through engaging exa...

Jul 15, 202428 minSeason 5Ep. 151

Stay Ahead with AI-Driven Video Marketing Strategies

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Ready to transform your PR and marketing strategies with cutting-edge technology? Discover the game-changing potential of AI video editors on the latest Public Relations Review Podcast. Host Peter Woolfolk talks with Gaurav Sharma, half a world away, the innovative founder and CEO of AttRock, to explore how tools like Heygen and Synthesia.io are revolutioniz...

Jul 01, 202420 minSeason 5Ep. 150

Communicator's Guidance to Career Progression and Advancement

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Embark on an illuminating voyage into the heart of public relations with Nathan Miller, a maestro of communication whose career spans from journalism in Los Angeles to the United Nations. Host Peter Woolfolk chats with Nathan as he maps out his dynamic path, revealing how key decisions and developed skills propelled him from crafting the LA Dodgers' first Fa...

Jun 17, 202431 minSeason 5Ep. 149

From PR Startup to Powerhouse: Insights and Strategies for Building A Successful Public Relations Firm

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you! Embark on a journey of entrepreneurial wisdom with PR mavens Liselle DeGrave and Rachel Dickman as they join host Peter Woolfolk to unveil the roadmap to building a thriving public relations firm from scratch. Get an insider's look at their evolution from aspiring business owners to industry heavyweights, and the strategic alliances that fueled their success...

Jun 03, 202433 minSeason 5Ep. 148
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