Profitable Mindset - podcast cover

Profitable Mindset

Charlotte Smithwww.3cowmarketing.com
You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled life. I teach you personal development tools & strategies to finally conquer overwhelm and the feeling that you're not doing enough in your family or in your business. You'll learn step-by-step how to create the results you want in life!
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Episodes

#200: How This Alabama Farmer Pays Herself, Her Kids, and Is Building a Balanced & Profitable Farm Business

Click HERE to Reinvent Your Farm Marketing: Free Training Today on the podcast, you’ll hear how this farmer is making 30% more money on her farm this year over last, paying her kids and herself, AND living with calm and balance. Glenna Dunnigan, a farmer in Florence, Alabama, found herself stuck in a windowless cubicle working for a cotton company in Tennessee. >>Tune In To Hear Glenna’s Success Story HEREListen to Glenna’s story Today on the Profitable Mindset Podcast...

Mar 07, 202455 min

#199: The Five Phases of Your Farm Business for Game-Changing Success

Click HERE to Reinvent Your Farm Marketing: Free Training There are 5 phases you must go through on your farm to get to profit. Sounds good so far - nice and easy! Just 5 phases! But there’s a massive problem with this - Most people get stuck looping in the first 3 phases and NEVER get to move on to phases 4 and 5. You can’t get to a successful and profitable farm, though, unless you get through all the stages. You’ll learn that phase 3 is the HARDEST stage - I don’t call it ‘the river of misery...

Feb 29, 202420 min

#198: The #1 Thing to Focus On This Year to Get Your Farm Profitable

Click HERE to Reinvent Your Farm Marketing: Free Training The biggest challenge that drives farmers out of business most often... ...is that you’re NOT focusing your most valuable resources on the right thing. And big surprise - your most valuable resource is NOT money. Why not? Because you don’t have a lot of that on a farm! I address how and what to focus on in a short 11-minute episode today on the Profitable Mindset Podcast. ​>>Click HERE for Episode 198, How to Focus the Right Resourc...

Feb 22, 202413 min

#197: Six Steps to Raise Your Prices Without Losing Customers

Click HERE to Reinvent Your Farm Marketing: Free Training I’ve never met a farmer who I thought their prices were too high and my advice was to lower them. Never. And that’s in 12 years of working with farmers to get profitable. So - chances are, your prices are not covering all your costs including a living wage for you or your employee and ON TOP OF THAT a generous 35-40% profit margin. But when faced with raising your prices to that amount, I know what happens next… …cue the fear and guilt. D...

Feb 15, 202425 min

#196: How to Handle the Uncertainty of Farm Life With Calm Instead of Anxiety

Click HERE to Reinvent Your Farm Marketing: Free Training I don’t have to tell you this: Building a farm is so much more than deciding what to raise and then selling it. It’s an emotional experience - full of: Doubt, anxiety, stress, worry, confusion, guilt, and so many more emotions. So one of the most important skills you’ll need to learn if you want to last long-term is how to manage for these emotions that will make you want to shut down. Not how to suppress them. Or ignore them. Or pretend ...

Feb 08, 202425 min

#195: How to Stop Self-Sabotage

Click HERE to Reinvent Your Farm Marketing: Free Training This week, a farmer requested my coaching after living in anxiety for two weeks, looping on thoughts. She was beating herself up for having said ‘no’ to a request. Even though she felt good about it in the moment, later she felt guilty! >>Hear the Solution to Self-Sabotage in Episode 195Listen NOW to finally stop looping on thoughts keeping you stuck.

Feb 01, 202426 min

#194: How and Why It's Crucial to Get Yourself on Your Farm's Payroll

Click HERE to Reinvent Your Marketing - Free Training April 22nd Many farms run on the free labor of women. To be fair, men aren't immune, either. When was the last time you got a paycheck from your farm? ​>>Tune into How and Why It’s Crucial to Pay Yourself on your Farm

Jan 25, 202423 min

#193: How This Farmer Got To Profit in Three Years

Like many farmers, Melissa Marks homeschools her 6 kids and runs their farm including attending farmers markets in the growing season. Unlike most farmers, however, Melissa’s days are very intentional, thoughtful, well-planned, and the whole family stops every Thursday at 4 PM for a volleyball game. Listen to Melissa’s full story on the Profitable Mindset Podcast today. She learned how to create this beautifully orchestrated life using the strategies, coaching, and classes I teach in 5x Your Far...

Jan 04, 202449 min

#192: This is Your 2024 Business Marketing Plan

Click HERE for my Free Training: 3 Steps to Your Profitable Farm – LIVE January 15th. If I could help you get anything you want on your farm, what would that be? MOST people say time and money... not necessarily in that order. ​Listen Above For Your 2024 Business Marketing Plan​ What most farmers usually DON'T tell me is they need more fulfillment. But too many farmers contact me for help because they've figured out how to make money in their business... ...but their farm also sucked all of the ...

Dec 22, 202348 min

#191: How to Make More Money Using This 2024 Farm Marketing Plan (part 2)

Click HERE for my Free Training: 3 Steps to Your Profitable Farm What if you knew exactly what to do for the next 12 months to create the farm biz of your dreams? That's what my year end planning episodes will help you do. Part 2 (of 3) is Right HERE on the Profitable Mindset Podcast Today This episode will help you if - you're doing all the things you think you should be - but you're not fulfilled you have a lot of things you need/want to sell - which do you focus on? Which ones are right? You ...

Dec 14, 202324 min

#190: How to Create and Reach Your BIG Farm Dreams for 2024

Click HERE for my Free Training: 3 Steps to Your Profitable Farm - LIVE January 15th. It’s usually this time of year many of my clients start to panic and think… “It’s almost the end of the year, where in the world did the time go?” “What did I actually get done this year?” (" not enough" ) “Did we make enough to get through the winter?” “What projects were left unfinished?” "How do I make next year better?" After they freak out a bit on a coaching call, I remind them they are armed with a plan ...

Dec 07, 202338 min

#189: How and When to Diversify Your Farm

Free Training: 4 Simple Steps to Create More Time and Profit On Your Farm If you’ve got a diversified farm and you’re overwhelmed, overstretched, overbusy - please know you’re not alone. You CAN turn things around. Truth is, you MUST turn it around or you’ll do yourself and your farm in. (98% go out of biz by year five, losing lots of $$. Let’s fix this.) This is my life’s work - helping farmers turn their money-losing farm ventures into sustainable lifestyles. Here’s the challenge - as farmers,...

Dec 01, 202327 min

#188: The Sneaky Way Family and Society Hold You Back On Your Farm, and How to Fix It

Click HERE for Farmers Coaching Farmers - Coach Certification Training On the podcast today you’ll hear from two of my certified coaches who share how coach training has turned their lives around. Karen wanted the freedom of making a living with her own business. But after a few years she was still not making money and was overworked, stressed, and hopeless. She didn’t see how she’d ever be able to make money doing what she loved. This is not to “blame” at all - but Karen was raised like many of...

Nov 09, 202358 min

#187: This Farmer Took My Coach Training, Now Makes More Money Than Ever AND Replaced Her Nursing Job Income

Click HERE to Read About And Join Farmers Coaching Farmers Coach Certification Training Laura Patterson owns a microgreens farm in Washington state. She started her farm so she could quit her nursing job which sucked the life out of her. But she couldn’t get her business to make enough money to replace her income. She was stuck. Trapped. She felt desperate to make money. Hear Laura’s strategy for quitting her day job on the podcast today. It seemed impossible to get her farm to replace her incom...

Nov 02, 202355 min

#186: People Will Pay Your Prices When You Do This One Thing

Free Training: 4 Simple Steps to Create More Time and Profit On Your Farm If you feel awkward or bad telling people very directly to “buy our _______ (meat, milk, flowers, eggs, tours, events…) …you’re not alone. Today’s episode of the Profitable Mindset Podcast will help you. I get requests from farmers every day to review their emails and help them figure out why they aren’t making sales. During our review in the 5x coaching program, I see where they’ve gone wrong. They correct it and guess wh...

Oct 26, 202316 min

The Strategy to Double, Triple, or Five Times Your Farm Sales

Click HERE To Read How to 5X Your Farm Sales and Sign Up This is where farmers all over the US and 15 countries are learning to calmly and in a balanced way, farm and finally make a profit. Here's what happens inside 5X Your Farm Sales Farmers are sending one email and making $2,000…before, they struggled to sell anything. Or sending one email and making $25,000. Yes. In ONE day. Because they're doing this work and getting the support they need. Farmer Sarah made $100,000 in sales in ONE WEEK. I...

Oct 18, 20236 min

Free Training: 4 Simple Steps to Create More Time and Profit on Your Farm

Click HERE for my free training, 4 Steps to Create More Time and Profit on your Farm Raise your hand if you think or say the following- I never stop or sit down - I feel guilty, like I should be doing something productive because there's so much to do! I'm overwhelmed daily with all that needs to be done on the farm and in the house. I want to be "present" with my family, but I'm constantly thinking about what I should be doing instead. I'm exhausted, burned out, and need a break, but I don't se...

Oct 10, 20234 min

#185: The Two Things This Farmer Does To Be Profitable - And Peaceful- For the Last 6 Years

Click HERE for 4 Simple Steps to Create More Time and Profit On Your Farm Free Training in October Dana immediately 3x’d their farm’s meat sales when she implemented my email marketing program. Not because she’s a unique special unicorn. She’s an average farmer, like you and me, who decided she needed to invest in training to reach the goals she had in mind. Here's Dana’s Full Success Story on the Profitable Mindset Podcast She didn’t stop at just my email marketing training. She implemented all...

Sep 28, 202345 min

#184: Two Phrases To Help You Set Clear Customer Boundaries on Your Farm

Click HERE for 4 Simple Steps to Create More Time and Profit On Your Farm Free Training in October “We just can’t keep living this way…” My client had her farm’s “open” hours clearly posted, yet people were dropping in outside of farm store hours, hoping to look around and buy something. My client was exhausted, frustrated, and falling really behind on her farm. Click the Link Above for the powerful and simple solution in today’s Profitable Mindset Podcast Episode She wanted to give excellent cu...

Sep 21, 202319 min

#183: Learn This Strategy to Charge the Real Cost of Your Farm Fresh Products

Click HERE for my free training, 4 Simple Steps to Create More Time Recently, a client requested coaching because she needed to increase her turkey price over last year by 50%, and she felt embarrassed to charge her customers so much more. I KNOW she’s not alone. Today’s Episode Will Help You Solve For This Many of you are in the same spot - you tell me you need to collect deposits on your Thanksgiving turkeys, (or deposits on your meat, milk, flower CSA, etc.) but you added up your costs and re...

Sep 14, 202321 min

#182: This Mindset Shift Will Help You Pay Off Farm Debt with Ease

Free Training: 4 Powerful and Simple Steps To Create More Time A couple of weeks ago I coached a farmer who was forced to take on debt due to a family illness. Click the Link Above to Hear the Mindset Shift she Made The debt made her feel like she was drowning. Can you relate, if not now, at any time in your life? Let’s face it, if you own a farm, there’s a great chance you’ve got some kind of debt. Imagine having no more mortgage payments. Pickup trucks and tractors - paid off. Credit card debt...

Sep 07, 202322 min

#181: The Strategy I Use to Become Profitable in The First Couple Years of Farming

Click HERE For Farm Marketing Bootcamp Invite - Starts September 11th ​Today's episode #181 of the Profitable Mindset Podcast is chock-full of marketing nuggets for your farm biz.​ Click the link above and you'll learn: The strategy I use to become profitable in the first couple of years on my farm How to find the right people for your farm products How to build your email list My friends Sandy & Jeni interviewed me for their podcast about women and how we run our businesses. They aren't far...

Aug 31, 202351 min

#180: An Easy 3 Step Process Farmers use to Write Emails That Make Money

Click HERE For Farm Marketing Bootcamp Invite - Starts September 11th Last week a farmer requested coaching because she was drawing a total blank when it came to writing emails and social media posts to market her beef. This didn’t just happen once, it was happening week after week. You know what happens when you’re stuck not writing sales emails and posts? You don’t make any, or enough, sales to pay the bills. But it feels so REAL that you don’t have anything to say when it’s time to write. Thi...

Aug 24, 202321 min

#179: How to Sell Your Farm Products in This Economy

Click HERE For Farm Marketing Bootcamp Invite When you hear me say, "Farmers deserve to be able to charge profitable prices." Do you believe me? Or do you get blasted with doubts like... "People are struggling - I can't raise my prices." "I just need to sell MORE so I can keep our prices where they're at." "I'm already priced high - I can't raise my prices anymore." "I just need to become more efficient on my farm to have more profit." Self-canceling like this is so common - and it breaks my hea...

Aug 17, 202320 min

#178: 5X Your Farm Sales: Registration Open This Week Only

​​Read about 5X Your Farm Sales HERE​ We’re taking new farmers into the exclusive 5X program today. Don’t miss out on being a part of the most popular high-growth program for farmers. Here’s what’s inside the 5X Program: Expert group coaching with me weekly 6 private 1-on-1 coaching sessions for the year with our 1-1 coaches Access to all exclusive classes I teach: Farm Marketing from the Heart Sales Made Simple Master Your Time/Master Your Life And - goal setting, decision making, business mark...

Aug 09, 202316 min

#177 Free Training: Six Tools Farmers Need To Build A Profitable Farm

Click HERE for 6 Tools Farmers Need to Build A Profitable Farm Does the following sound familiar? You're working too hard for not enough return. You're doing many things, but not moving forward at the rate you should. You're sacrificing family time, but there's no payoff for the constant sacrificing. You're not making the money you need or thought you should. After teaching farmers to make money for over a decade, I've identified the top six tools you need to combat this and build a profitable a...

Aug 03, 20239 min

#176: How This Team of Elite Coaches Supports You In Building a Profitable Farm

Click HERE For Farm Marketing Bootcamp Invite - Starts September 11th Today, you'll meet my team of coaches who work with farmers each week, supporting you in calming down your days, improving your relationships, and finally making a profit in your farm business. I hand-picked this team, pulling from many qualified candidates - they are the best coaches on the planet for farmers. And they've got a treat for you today! I asked each of them to come up with some common struggles they coach on, and ...

Jul 27, 202358 min

#175: How This Flower Farmer Increased Her Price by 30% and Still Sells Out

Click HERE For Farm Marketing Bootcamp Invite - Starts September 11th Three days before her wedding, flower farmer Colleen Taugher sat down with me to record this podcast episode. She was calm, balanced, energetic, and stress-free. Even during the busy flower season! Plus designing her own wedding bouquets. She credits the 5x Coaching program with allowing her to easily and calmly plan her wedding, do all her flowers, and take off for a 10-day honeymoon. All while managing a busy flower farm and...

Jul 20, 202334 min

#174: Why It's So Hard To Make A Living Farming - The Most Important Thing to Shift

Click HERE For Farm Marketing Bootcamp Invite - Starts September 11th Most farmers think it’s normal to be stressed, overworked, and struggling financially. This is what they know and see around them, so they accept this is just how it is. But, do you know that up until the depression, farmers were considered highly esteemed members of society who created lots of wealth with their farms? >>Click The Link Above to Learn Why It's So Hard To Make A Living Farming>Tune in to episode #174 An...

Jul 13, 202315 min
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