32 - Designing the Future of Fan Experience — with Peter Gergely, Director, Content and Fan Experience at New York Yankees

In this episode, we sit down with Peter Gergely, Director, Content and Fan Experience at the New York Yankees, to explore how legacy sports brands are evolving their in-stadium experiences for today’s tech-savvy fans. With more than two decades in sports media, Peter shares how his role has shifted from video production to driving innovation and fan engagement at Yankee Stadium.

We discuss:

Why mobile phones are central to the modern ballpark experience.

How the pandemic forced a reassessment of in-game entertainment.

The challenge of keeping both traditional and digital-first fans engaged.

What made mobile bingo an effective entry point for interactive tech.

How Peter evaluates new vendors and emerging tools.

Why personalization is the next big shift in stadium innovation.

💬Peter says: “We’re getting older. But there’s always going to be young fans coming in. They’re going to be the new model of what we need to showcase and what we want to enhance for them, for the generation, while maintaining traditional aspects for the older fan.”

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Resources Mentioned:

Peter Gergely

https://www.linkedin.com/in/pgergely/

New York Yankees | LinkedIn

https://www.linkedin.com/company/new-york-yankees/

New York Yankees | Website

https://www.mlb.com/yankees

MLB Ballpark App

https://www.mlb.com/apps/ballpark

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This episode is brought to you by Majestyk Apps

We imagine, design and build digital products. With clients like Chevrolet, Audiomack, IBM, Barefoot and more, you can be sure you are in good hands. Reach out to us at MajestykApps.com

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