Send us a text In this episode of the Private Practice Survival Guide , we discuss how to calculate and manage your Total People Expense (TPE) to ensure your private practice remains financially healthy and operationally efficient. We break down all the components that make up TPE—including wages, benefits, taxes, software costs, and compliance-related expenses—and how these costs directly impact your revenue. The episode also highlights best practices for keeping your TPE within a healthy perce...
Jul 07, 2025•37 min•Season 1Ep. 27
Send us a text In this episode of the Private Practice Survival Guide , we discuss the single most impactful strategy for successfully negotiating higher insurance reimbursement rates—making a strong, data-driven ROI case. We break down how to quantify your value to insurance companies by tracking revenue generation, cost savings, and clinical outcomes. The episode also explores how to present your data effectively during negotiations, including tips for creating compelling visual aids and align...
Jul 03, 2025•17 min•Season 1Ep. 26
Send us a text In this episode of the Private Practice Survival Guide , we discuss proven strategies for negotiating better insurance contracts and securing higher reimbursement rates for your private practice. We break down why insurance rates often remain stagnant, how to use data and analytics to strengthen your negotiation case, and ways to present your value proposition to payers effectively. The episode covers tips for navigating the rate review process and crafting persuasive communicatio...
Jun 30, 2025•36 min•Season 1Ep. 25
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to provide constructive feedback in a way that promotes growth, strengthens relationships, and enhances team performance. We explore feedback frameworks like the “sandwich method” and emphasize the importance of being specific, timely, and solutions-focused. The episode also highlights how creating a feedback culture improves overall morale and increases employee engagement. By mastering the art of delivering ...
Jun 26, 2025•14 min•Season 1Ep. 24
Send us a text In this episode of the Private Practice Survival Guide , we discuss how private practice owners can navigate difficult conversations with staff, clients, and stakeholders while maintaining professionalism and emotional intelligence. We break down conflict resolution strategies, explore the importance of listening and empathy, and offer frameworks for handling high-stress situations with clarity and confidence. The episode also introduces tools like the Thomas-Kilmann Conflict Mode...
Jun 23, 2025•34 min•Season 1Ep. 23
Send us a text In this episode of the Private Practice Survival Guide , we discuss the power of storytelling in building an emotional connection with your audience and turning your brand into a memorable experience. We explore the essential components of a compelling brand story and how to use it across marketing channels to increase engagement and client loyalty. The episode highlights how authentic storytelling can differentiate your practice from competitors and deepen client relationships. D...
Jun 19, 2025•13 min•Season 1Ep. 22
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to build a purpose-driven brand that resonates with your ideal clients and reflects your practice’s core values. We break down the key elements of brand identity—including mission, vision, values, and messaging—and how they shape client perception and loyalty. The episode covers how to align your brand with your long-term goals and adapt it as your practice evolves. A well-defined brand not only differentiates...
Jun 16, 2025•35 min•Season 1Ep. 21
Send us a text In this episode of the Private Practice Survival Guide , we discuss the challenges private practice owners face when dealing with toxic employees and how fear of legal action or workplace disruption often leads to inaction. We explore how toxic behaviors can negatively impact morale, productivity, and staff retention, as well as strategies for identifying and addressing these issues early. The episode provides actionable tips for implementing accountability measures and creating a...
Jun 12, 2025•15 min•Season 1Ep. 20
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to develop a structured employee improvement and compliance framework that supports performance growth and minimizes legal risks. We explore essential components such as clear feedback channels, targeted training programs, and goal-setting strategies that drive accountability and employee development. The episode covers sensitive processes like managing underperformance, planning layoffs, and navigating transi...
Jun 09, 2025•33 min•Season 1Ep. 19
Send us a text In this episode of the Private Practice Survival Guide , we discuss how private practice owners can accurately assess their total financial benefit from the business—not just their salary. We explore how to calculate net profit, factor in perks and discretionary expenses, and account for non-recurring costs to get a comprehensive view of the owner’s true earnings. This knowledge is critical for succession planning, business valuation, and personal financial strategy. Understanding...
Jun 05, 2025•13 min•Season 1Ep. 18
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to effectively analyze your Profit & Loss (P&L) statement to gain a clearer understanding of your private practice’s financial health. We guide you through breaking down expenses, identifying revenue streams, and understanding key ratios that impact profitability. The episode also explains the difference between net profit and owner’s benefit, helping you assess the true financial gain from your busine...
Jun 02, 2025•35 min•Season 1Ep. 17
Send us a text In this episode of the Private Practice Survival Guide , we discuss the most common mistakes private practice owners make when delegating tasks and how to avoid them. We break down issues like unclear instructions, micromanagement, lack of accountability, and poor follow-up, all of which can derail productivity and lead to frustration. You’ll learn how to set clear expectations, provide the right resources, and build trust within your team to encourage autonomy. Mastering the art ...
May 29, 2025•12 min•Season 1Ep. 16
Send us a text In this episode of the Private Practice Survival Guide , we discuss the importance of mastering delegation in private practice management to maximize efficiency and leadership capacity. We explore the key steps in identifying tasks that can be delegated, assessing the skills of your team, and structuring responsibilities for optimal outcomes. The episode highlights how strategic delegation fosters employee growth while freeing up leadership to focus on high-level decisions. We div...
May 26, 2025•31 min•Season 1Ep. 15
Send us a text In this episode of the Private Practice Survival Guide , we discuss advanced strategies for optimizing your local search presence and attracting more patients in your community. We explore how to maximize your Google My Business profile, encourage and manage online reviews, and create locally focused content that ranks in search results. The episode also highlights tools and techniques for tracking local SEO performance and adjusting strategies to maintain top rankings. With the r...
May 22, 2025•12 min•Season 1Ep. 14
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to craft a comprehensive digital marketing strategy that maximizes your online visibility and attracts more patients. We evaluate the pros and cons of SEO, social media optimization, and local search marketing to help you determine which strategies align best with your practice’s growth goals. The episode also covers how to balance short-term wins with long-term brand building and how to measure the ROI of eac...
May 19, 2025•32 min•Season 1Ep. 13
Send us a text In this episode of the Private Practice Survival Guide , we discuss the most common mistakes private practices make when implementing and maintaining their employee handbooks. We highlight why failing to update the handbook regularly, neglecting to collect employee signatures, and lacking clear disciplinary policies can lead to compliance issues and internal confusion. This episode also offers tips for creating a more engaging and functional handbook that truly supports your team ...
May 15, 2025•13 min•Season 1Ep. 12
Send us a text In this episode of the Private Practice Survival Guide , we discuss the distinct roles of an employee handbook versus detailed policies and procedures, and why both are essential for private practice compliance and consistency. We explore how the employee handbook serves as a foundational document outlining rights, responsibilities, and company values, while policies and procedures provide specific operational guidelines. The episode also covers best practices for maintaining thes...
May 12, 2025•33 min•Season 1Ep. 11
Send us a text In this episode of the Private Practice Survival Guide , we discuss the pros and cons of cash-basis versus accrual-basis accounting and how each method impacts financial reporting and decision-making. We explore why some private practices benefit from the simplicity of cash-basis accounting, while others need the deeper insights that accrual-basis analysis provides. Understanding these differences is crucial when managing cash flow, forecasting future expenses, and preparing for t...
May 08, 2025•13 min•Season 1Ep. 10
Send us a text In this episode of the Private Practice Survival Guide , we discuss the essential financial metrics every private practice owner should monitor to ensure long-term profitability and sustainability. We break down the difference between basic metrics and key performance indicators (KPIs), highlighting which numbers truly impact your bottom line. Topics include analyzing cash flow vs. profit, defining the right frequency for reviewing metrics, and using data to guide strategic decisi...
May 05, 2025•36 min•Season 1Ep. 9
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to create growth opportunities for employees who don’t aspire to traditional management roles. We explore how career ladders that focus on skill development, mentorship, and specialization can boost employee engagement and retention. This approach empowers your team members to grow their careers without feeling forced into leadership positions that may not align with their strengths. By the end of this episode...
May 01, 2025•14 min•Season 1Ep. 8
Send us a text In this episode of the Private Practice Survival Guide , we discuss the fundamental differences between leadership and management and why private practice owners need to master both. While management focuses on processes and day-to-day operations, leadership is about inspiring, guiding, and empowering your team to reach long-term goals. We explore common pitfalls that cause managers to fail—such as misaligned roles and people-pleasing behaviors—and how shifting your mindset can he...
Apr 28, 2025•37 min•Season 1Ep. 7
Send us a text In this episode of the Private Practice Survival Guide , we discuss the critical difference between evaluating gross revenue and net value when calculating your practice’s ROI. We explain why focusing on net value—after deducting all operational costs—gives a more accurate picture of profitability and long-term sustainability. This approach allows you to make smarter financial decisions, especially when evaluating marketing strategies, service offerings, and staffing costs. By the...
Apr 24, 2025•12 min•Season 1Ep. 6
Send us a text In this episode of the Private Practice Survival Guide , we discuss the steps to creating a marketing budget that drives growth while safeguarding your bottom line. We break down how to calculate your client’s lifetime net value and why this figure is essential for determining how much you can afford to spend on acquiring new patients. You’ll also learn how to evaluate client acquisition costs, compare marketing channels, and identify the strategies that yield the highest return o...
Apr 21, 2025•31 min•Season 1Ep. 5
Send us a text In this episode of the Private Practice Survival Guide , we discuss how private practices can go beyond traditional job boards like Indeed to source top talent. We explore creative strategies such as hosting continuing education events, building synergistic networks, and incentivizing current staff to refer strong candidates. By focusing on proactive relationship-building and community engagement, you can create a steady pipeline of qualified candidates without the hefty price tag...
Apr 17, 2025•14 min•Season 1Ep. 4
Send us a text In this episode of the Private Practice Survival Guide , we discuss how to shift your recruitment strategy from simply filling positions to attracting talent that will stay and grow with your practice. We explore the common barriers private practices face in today’s competitive job market, including remote work demands and shifting employee expectations. This episode provides strategies to create a recruitment magnet—helping you not only attract the right candidates but also build...
Apr 14, 2025•34 min•Season 1Ep. 3
Send us a text In this episode of the Private Practice Survival Guide , we discuss what a business algorithm truly is and why it’s the foundation of a thriving private practice. We explore how this “recipe” allows you to create repeatable, scalable outcomes that align with your financial and operational goals. By identifying the key ingredients in your business—such as staffing, service delivery, and patient flow—you can better understand how to optimize performance and increase profitability. W...
Apr 10, 2025•16 min•Season 1Ep. 2
Send us a text In this episode of the Private Practice Survival Guide , we discuss the concept of a business algorithm and how it acts as the blueprint for your private practice’s success. We break down how a well-crafted algorithm can create consistent outcomes by guiding key decisions related to staffing, operations, and financial planning. You’ll learn how to identify your “ingredients,” including your team, resources, and service delivery model, and how to align them with your long-term goal...
Apr 07, 2025•36 min•Season 1Ep. 1
Send us a text In this episode of the Private Practice Survival Guide , we discuss the core mission behind the Private Practice Survival Guide and its commitment to supporting private practice owners in navigating the complexities of modern healthcare. We explore the evolving landscape of private practice management and how this series equips owners with practical tools, strategies, and industry insights. From leadership and finance to HR and marketing, this guide is designed to help you build a...
Mar 31, 2025•10 min•Season 1Ep. 1
Send us a text Brandon breaks down the motivation behind metrics and how to create a story that ultimately moves the needle. Brandon builds a strategy around using metrics with patients, employees, and even insurance companies to optimize your trajectory. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifte...
Dec 05, 2022•44 min•Ep. 45
Send us a text In this episode, Brandon will break down the role of utilizing a personality test to build a cohesive team. He will highlight 3 common personality tests that many organizations utilize, and share real feedback from each test and the impact it would have on Brandon if he were to hire or manage himself as a team player based on the results of each test. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, Preside...
Nov 07, 2022•49 min•Ep. 44