preneurcast027: Product Launches

Product Launches have become very popular in recent years in the Internet Marketing community. This week Pete and Dom discuss Product Launches for both online and offline businesses, with the example of Pete's relaunch of Selling the MCG.

-= Links =-

- Books Mentioned:

Influence - Robert Cialdini

- Other Links:

http://www.preneurmarketing.com/productlaunches - Jeff Walker's Product Launch Formula

http://owntheg.com - Pete's site selling Melbourne Cricket Ground Memorabilia

http://preneurmarketing.com/mcgswipe - Case study of how Pete re-launched his MCG site

http://www.7LeversCalculator.com - Don't forget the awesome online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

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