How to Reinvent Retail with Community and Experiences

Henrik Werdelin gets coffee, with people who are doing something uniquely entrepreneurial. You are invited to be a fly-on-the-wall for a conversation recorded in the streets of New York. In this episode, Global Fragrance and Beauty Innovation Lead at CHANEL, Julie Thibault and Henrik grab a bite of modern nostalgia at an “ice cream cereal bar” in New York's Little Italy, where they discuss the changing landscape of retail. Hear about how store experiences design is the next in sales and community is the new way for marketing, Henrik and Julie explore the importance of the tactile, sensorial and human components of building retail brands today.

Julie Thibault is an entrepreneur and the Global Fragrance and Beauty Innovation Lead at CHANEL. https://www.linkedin.com/in/julie-thibault-9956241/

Produced and hosted by: Henrik Werdelin
- https://twitter.com/werdelin and https://hellohenrik.com/

Prehype: https://prehype.com/
Editor: Thomas Smedegaard - http://www.smedegaard.me

Ice cream store https://www.milkandcreambar.com/