Top Tips for Reading AdWords Reports

Today's questions come from Elizabeth, who wants to know the following: 1. What is most important to review in a campaign? 2. How often should you get reports? 3. What problems should you watch out for on a report? 4. What should you hope to see on a report? Thanks for listening! What are your biggest tips for AdWords reporting? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2 PPC Resources we recommend: Automated Rules In AdWords - https://support.google.com/adwords/answer/2497710?hl=en Advanced Google AdWords by Brad Geddes - https://amzn.to/2scp102 AdWords Help Center - https://support.google.com/adwords/ Inside AdWords Blog - https://adwords.googleblog.com/