PPC Daily | Talking Google Ads Monday Through Friday - podcast cover

PPC Daily | Talking Google Ads Monday Through Friday

Chris Schaefferpaidsearchpodcast.com

PPC Daily episodes are clips from the Paid Search Podcast. New episodes come out every day Monday through Friday. Learn more at paidsearchpodcast.com.

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Episodes

How to Measure Responsive Search Ad Headline Success

This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to measure responsive ad headline success. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 22, 20236 min

Do Phrase and Exact Match Keywords Still Matter?

This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about the relevancy of phrase and exact match keywords. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 21, 20232 min

When to Use Negative Keywords

This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about when to use negative keywords. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 20, 202316 min

How to Transition from Single Keyword Ad Groups

This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to transition from single-keyword ad groups. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 17, 20235 min

The Second Secret to Responsive Search Ads

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason share a second secret to responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouT...

Mar 16, 20233 min

The Secret to Responsive Search Ads

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason share a secret to responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - h...

Mar 15, 20234 min

Do You Focus on Ad Strength when Creating Responsive Search Ads?

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss whether or not you should focus on ad strength when creating responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ ...

Mar 14, 20234 min

The Downside of Pinning Responsive Search Ads

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason walk through the downside of pinning responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Pod...

Mar 13, 20233 min

How We Create Responsive Ad Descriptions

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason explain how their processes for creating responsive search ad descriptions. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the...

Mar 10, 20233 min

How We Create Responsive Ad Headlines

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason explain their process for creative responsive ad headlines. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Pod...

Mar 09, 202311 min

The Mystery of Responsive Search Ads

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss the mystery of responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTub...

Mar 08, 20234 min

The Power of One Great Responsive Search Ad

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss the potential power of one great responsive search ad. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search ...

Mar 07, 20233 min

What is a Responsive Search Ad?

This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason break down the basics of what a responsive search ad is. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791 About Ad Strength for responsive search ads - https://support.google.com/google-ads/answer/9921843 -- Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcas...

Mar 06, 20234 min

When is the Right Time to Add Performance Max?

This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss the right time to add Performance Max to your Google Ads campaign. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 03, 20235 min

Should You Be Spending More on Google Ads?

This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss how to decide if you should be spending more on your Google Ads campaign. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 02, 20236 min

Am I Missing Good Keywords?

This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss how you can determine if you're missing good keywords. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Mar 01, 202310 min

Are My Keywords Working?

This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris explain how you can tell if you're keywords are working. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Feb 28, 20239 min

Am I Bidding Too Low?

This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign ". In this clip, Jason and Chris discuss how to know if you're bidding too low. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Feb 27, 202314 min

The Most Common Bidding Mistakes in Google Ads

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason discuss the most common bidding mistakes in new Google Ads accounts. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 24, 20239 min

How Many Keywords are Enough?

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason explain how many keywords you need for a new Google Ads account. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 23, 20235 min

The Exact Match Only Strategy Leads to Problems

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason explain why exact match only leads to problems in new Google Ads accounts. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 22, 20237 min

How Many Ad Groups Should You Have?

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason discuss how many ad groups you should start with in a new Google Ads campaign. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 21, 20234 min

The Power of Conversion Tracking

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason discuss the power of conversion tracking for new Google Ads accounts. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 20, 20234 min

Don’t Play Games with Your Ad Schedule

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason explain why it's so important to not play games with your ad schedule. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 17, 20234 min

Using Only Zip Code Targeting is a Bad Sign

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason explain why using only zip code targeting is a bad sign. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 16, 20236 min

Our Mindset for New Account Builds in Google Ads

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason talk about their mindset for new account builds in Google Ads. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 15, 20234 min

What Do You Do When You See the “Limited by Budget” Status?

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about what to do when you see the “Limited by Budget” status. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 14, 20233 min

How Do You Manage a Huge Google Ad Account?

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about managing huge Google Ads accounts. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 13, 20239 min

Should You Add All Three Match Types in Each Ad Group?

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about adding all three match types in each ad group. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 10, 20239 min

Should You Add Negative Keywords at the Ad Group Level?

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about adding negative keywords at the ad group level. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast...

Feb 09, 20235 min
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