PPC Daily episodes are clips from the Paid Search Podcast. New episodes come out every day Monday through Friday. Learn more at paidsearchpodcast.com.
Today's question comes from Kevin in Washington D.C. Kevin sees one of his competitors using two domains, and Kevin wants to know if this is allowed? Is it double serving? How can he report this to Google? Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from John in Sydney, Australia. John wants to know how he can get his ads to show up in certain times and places. He wants to know if he can only control this at the campaign level? Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Tana in Cape Town, South Africa. Tana wants to know how she can advertise effectively on Google Ads if her industry isn't searched for very often. The guys give tips on how to deal with low search volume keywords. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Sarah in San Antonio. Sarah wants to know if she has a business with multiple services and multiple locations, should each location have its own campaign, or should each service have its own campaign? Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Alejo in Buenos Aires, Argentina. Alejo wants to know if a 100% search impression share is possible with an average position of 3. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Rob in Australia. Rob wants to know how to run a Google Ads campaign that has a small daily budget and expensive, high cost per click keywords. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Andy in Spokane, Washington. Andy wants to know if Google Ads is a good platform for advertising books. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Julia in Poland. Julia wants to know if she should put exact match and broad match versions of keywords in different campaigns. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Craig in Greenock, UK. Craig wants to know if we have any Google Ads tips for web design companies. Thanks for listening! Please leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/
Today's question comes from Mitch, in Atlanta. He wants to know how to communicate the value of his AdWords knowledge to potential employers when his experience doesn't match, along with ideas on how to get more experience. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Julia, in Poland. She wants to know the pros and cons of using the same keyword in different campaigns, along with tips on how to manage those campaigns if keywords are duplicated across campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764...
Today's question comes from Manu, in Sydney, Australia. He wants to know why Jason stopped using SKAGs (Single Keyword Ad Groups) in his AdWords campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Roberto, in Toronto. As a recent newcomer to AdWords, he wants to know how to compete with longer-running Google Ads competitors that have better-established quality scores. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Brian, in Kansas City. He wants to know how to get new sources of new clients for his carpet & air duct cleaning business. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Will, in Victoria, British Columbia, Canada. He wants to know how to approach the new Google Ads ability to add a third headline & a second description line to your Google ads. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Bernard, in Portland, Oregon. He wants to know what Google Ads Goal he should choose when he has multiple goals for his campaign. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764
Today's question comes from Nancy, in Atlanta. She wants to know if she should set up 2 different campaigns for 2 different campaign goals. She also asks about how ad extensions affect her cost per click and whether Jason & Chris recommend phrase match modified keywords. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/pod...
Today's question comes from Austin, in South Bend, Indiana. He has a client with one keyword match type per ad group, and he wants to know if this structure is over-complicated. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Jay, in Charlotte. He is working on getting new AdWords clients from Upwork, and he wants some tips for constructing a winning proposal. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Chris, in Madison, Wisconsin. He wants to know Chris & Jason's thoughts on attribution and which attribution models are most helpful. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Rob, in Queensland, Australia. He wants to understand the recent changes to Google Ads conversion code, how to ensure the correct code is in place on his website, and what the impact is if he does not replace the code. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answer...
Today's question comes from Thomas, in Chicago. He wants to know how many ads per ad group is optimal for small accounts that don't receive a lot of traffic. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Amanda, in Omaha. As a new Google Ads manager, she wants to know how to provide proof of performance data for the new campaigns she is running. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Craig, in Auckland, NZ. He wants to know how to treat Google's auto-created ads in his account - should he keep them or ditch them? Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from AJ, in San Diego. He wants to know the pros and cons of creating a new brand account for a client vs. using the client's old account. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Taja. She wants to know the best strategies for getting more traffic in AdWords, i.e. raising bids, raising budget, etc. Thanks for listening! What are you best tips for getting more quality AdWords traffic? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Ari. He wants to know how many broad keywords from Google's recommendations to add to his AdWords search campaigns. Thanks for listening! How do you use broad keywords in your campaigns? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Paul. He wants to know how many keywords is too many, for ease of reading trends and testing the effectiveness of his keywords. Thanks for listening! What have you found to be the most effective structure for your own ad groups and keywords? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answe...
Today's question comes from Collin, in England. He wants to know if he should put different match types of keywords in separate ad groups or campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2
Today's question comes from Christian, from Sweden. He wants to know how to respond when Google flags his keywords as below the first page bid. Thanks for listening! Do you have keywords below the first page bid that have performed well for you? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2...
