Learn the essence of branding your practice and how you can separate it from the pack. Warren Modlin from Oakley calls in to the show to share his expertise on branding and marketing and how the same strategies used by famous brands like Oakley can be used in your practice!
How to you introduce new procedures or technology to your staff? What about staff who are resistant? Dr. Ian Lane from Uprise software discusses the interesting subject of "Change Management" and how you should use it to help implementing an EHR system in your practice.
Is in-office finishing (edging) the right decision for your practice? Listen to an informative and candid discussion with President & CEO of Santinelli, International, Gerard Santinelli as we dive into this important topic.
The President and CEO of Essilor joins the show! John Carrier takes your calls and shares his views on where the industry is headed, the power of brands, why Essilor bought Coastal Contacts and clarifies Essilors relationship with Eyemed.
Did you know that contact lens patients get examined more than TWICE as frequently as eyeglass patients, or that patients prefer news magazines in the waiting room? Do you know how important weekend hours are for prospective patients or what they consider too long of a wait for an appointment? Do they prefer email to the telphone when making appointments? Listen to this very interesting and helpful episode as researches from Jobson and the Vision Council share the findings and trends from three ...
A union for optometrists? Might this be a vehicle for OD's do deal with vision care plan woes? Listen to the show as Craig Steinberg, OD, JD and antitrust attorney David Balto discuss the formation of this union and what it could mean for your practice.
Demodex critters are the topic of this show. Hear from expert Scott Schachter, OD about how to diagnose, treat, manage patient visits and expectations and build your practice by being the demodex exterminator. Lid scrubs are out . . . learn what's in!
The six essential steps to ensuring any initiative in your practice succeeds. Gary talks about how to make your next office project - be it a marketing program or anything else, succeed!
Eight of the most incredible upcoming innovations in optometry . . . for example, eye drops for presbyopia and accommodative IOLS with no moving parts are just two things you'll hear optometric inventor Ron Blum, OD talk about on the show. Also on the program is Frank Giammanco talking about an upcoming event at Vision Expo West that focuses on innovation and new inventions. It's a fascinating discussion you must listen to!
Do we need yet ANOTHER association? Three representatives from Energeyes, an association representing corporate optometrists, join the show to discuss their organization and how those who join might benefit.
Are you recruiting the BEST talent for your practice? Learn the best way to do that from LocalEyeSite.com's Brad McCorkle.
An eye exam from a cell phone? David Schafran, COO from Eyenetra discusses his technology as well as telemedicine in general. Is this something you should embrace or fear? Tune in and find out!
Learn how and when to do pre-employment background checks. Listen to Tommy Huhn from National Applicant Screening talk about criminal and credit checks and drug testing of prospective employees. Great information!
Learn how to FINALLY get things done in your practice! Bill Bennett from the Franklin Covey organization joins the show to discuss "The Four Disciplines of Execution." Great show and great content you can use right away!
Hear an educator's perspective on "too many students and too many schools," Obamacare, student debt and a discussion of an innovative OD-MBA program as Dr. David Heath, president of SUNY Optometry joins the show!
Learn how to prevent fraud and theft in your practice from forensic accountant and certified fraud examiner, Joel Charkatz.
Online refractions . . . listen to the co-founders of Opternative discuss their technology and what it might mean to your practice and your patients.
We're broadcasting live from the Vision Source exchange talking to the CEO and President, Jim Greenwood about healthcare reform and doctor alliances. Also joining the show are Dr. Bobby Christensen, VP of clinical strategies.
If you're thinking of buying or seling a practice, you need to listen to this show. Chris Majdi, a broker from Transition Consultants shares tips and ideas that will help you whether you're buying or selling.
The founder of LensCrafters, Dean Butler is back on the show giving his straightforward commentary on how private practices can compete with online retailers, online refractions and many other relevant topics. Also joining the show is Keith Thompson, MD, talking about some genuine game changer technology that is right around the corner. Hear about it for the first time HERE on the Power Hour!
Are MD's beating OD's at the healthcare game? Larry Alexander, OD and Alistair Jackson sound off on the show and take your calls.
ABB Optical Group CEO, Angel Alvarez takes your calls to discuss the new Superior Vision contact lens program.
Industry update from the industry's trade group, The Vision Council. CEO Ed Greene talks about current consumer trends and where he sees the industry headed. He also talks about International Vision Expo!
How much is your practice REALLY worth? Find out as uber-experienced practice appraiser Dr. Gary Moss joins the show and takes your questions.
Straight answers to your questions about ICD 10, Meaningful Use 2 and what you should do to become HIPAA compliant from Scott Jens, OD, cofounder and CEO of RevolutionEHR.
Obamacare is here to stay. What should you be doing NOW to prepare your practice to participate? Learn from public health and public policy expert, Mort Soroka, PhD as he takes your calls and discusses this important topic.
A PhD in social media - only on the Power Hour! Listen to Dean Browell, PhD discuss innovative ways to boost your social media presence, how frequently you should post on Facebook and how to respond to reviews. It's a VERY informative useful dialogue that will benefit any practice!
Toys R Us and Target helping you run your practice? Yes! Tune in to former CEO of Toys R Us and Target, Jerry Storch and learn great tips on inventory management, merchandising, customer service and his thoughts on social media and dealing with "insurance patients." GREAT show!
What's the best and safest way to back up the data in your office? Which tablet should you buy? Listen to computer wizard, Dr. Walt Mayo answer questions from our callers about all things computing!
The way your practice smells and the music you play can have a significant effect on your patients. Listen to two experts on the fascinating topic of "sensory marketing" and learn why just concentrating on how your practice looks is no longer enough to compete and thrive!
