I have found that newsletters build growth because of credibility, authority and a sense of community. Since they almost died at one point, what is it that LinkedIn has done that brought newsletters back to life, and what opportunities is it giving to us? If you have not yet seen my newsletter, check it out and sign up at www.annapn.co/Audiopreneur . If you would prefer to have it over on LinkedIn, then come and find me at https://www.linkedin.com/in/annaparkernaples and I'd love to hear your th...
May 23, 2022•8 min
I've invited Jenni Field onto the show to share her wisdom around how to acknowledge, identify and get to the core of what's going on behind the scenes in your business that's holding you back, so that you can propel yourself forward. What You Will Learn In Your Business: - What chaos in a business looks like - The roots of the issues in communication with the team - How to identify when communication has become a problem - The step you need to take if everything feels like it's falling apart Th...
May 16, 2022•20 min
I've been hearing a lot of horror stories about shoddy service. So what to do if what is sold is not what happens? What You Will Learn In This Episode: - Why you should be wary about how you communicate someone’s delivery - The warning signs of a low level of service - How to make sure you don't work with someone who is shoddy We all have problems in our businesses, but communication is everything. It's important that we start to speak up in a respectful way, with a view to improving delivery an...
May 09, 2022•9 min
Many people come into online business thinking it's all about the attraction marketing, and not understanding how to sell properly. I'm joined by Jade Jemma who cuts through a lot of the rubbish that we see about selling in the online space. We're going to help you find that missing piece for yourself and your business. What You Will Learn In This Episode: - Don't overlook who you want to attract, and who wants to work with you - How you can make sure you don't kiss any frogs - The ingredients o...
May 02, 2022•16 min
Today I want to share with you 4 power questions that I come back to every time I'm stuck with a bit of a quandary in my business. So if you find yourself stuck on a decision, these questions are going to help you. What You Will Learn In This Episode: - How asking yourself 4 questions can take yourself to a higher-level thinking - How to draw a map for these 4 power questions - How these power questions lead you to listen to your intuition and find the real answer So grab a piece of paper and wr...
Apr 25, 2022•9 min
Danny Clark is an absolute legend in helping people work in evergreen system for their business. He is joining me today to talk about what you need to do to set your business up to scale evergreen. What You Will Learn In This Episode: - The fundamental things people get wrong with evergreen - At what stage you would want to move to evergreen - What kind of follow up with your leads a big game changer to set you up for success with evergreen model The strength of a business lies in a strong and l...
Apr 18, 2022•26 min
There are important things that we like to ignore in online business, that can backfire on us if we are not current with the changes in this space. Today I'm going to offer a new way of looking at your offers and getting them in front of your ideal clients. What You Will Learn In This Episode: - Why some techniques that used to be popular suddenly are not getting a good response - The impact of attention grabbing methods used in social media content - How to bring an offer to life if your audien...
Apr 11, 2022•10 min
I'm sure many of you can resonate with this frank conversation with Hélène Colinet about the challenges of language barriers. We talk about how you can increase confidence in your delivery in a foreign language, and how this can impact your business. Hélène helps language teachers to develop high impact lessons in a natural, efficient, and funny way, with a mission to change the way we teach for happier teachers and happier students. What You Will Learn In This Episode: - What it means to acquir...
Apr 04, 2022•22 min
I'm speaking from the heart today about what's happened for me as a result of starting this podcast and the lessons that I've learned in the nearly five years that I've been in business. I've made it very clear through this podcast and through my books what I stand for. As a result of having a strong podcast, and having a strong personal brand, I’ve got a wealth of connection, recommendation, relationship, collaboration and friendship. But it has taken consistency, and a level of boldness and co...
Mar 28, 2022•14 min
In this episode, we are discussing misconceptions about what Facebook ads are good for and what they are not. We are busting Facebook ads myths with Jennifer Spivak, the CEO and Founder of The Ad Girls, an all-female Facebook and Instagram advertising agency on a mission to put more money into the hands of more women. She’s been featured in Forbes, Entrepreneur, and The NY Times, and her agency has generated nearly $50M for clients worldwide. What You Will Learn In This Episode: - Why we sometim...
Mar 21, 2022•17 min
Ths week, I want to talk you through why having an effective working funnel is very important for your business. What You Will Learn In This Episode: - What a funnel is - What you should be using your funnel for - How long it takes people from the first sign up to a purchase - Should you put your funnels together yourself? - Do you have to put a budget for the funnel upfront and why? Once you get your funnel working, it will transform your business, trust me! Resources: - Books by Russell Brunso...
Mar 14, 2022•10 min
Today we're talking about passive income. Why is passive income important? It allows you to have financial independence, to change your life, to have security beyond the nine to five paycheck and the pension that you might be offered somewhere else. I'm joined by Cody Berman, the host of the FI Show, who is very passionate about financial independence. Cody has a number of income streams that he wants to help you understand today, as a great and easy way to get started with passive income. What ...
Mar 07, 2022•20 min
Do you have a lead magnet for your business that generates good quality leads, that then become proposals, that then become sales? Are you using different lead magnets to entice your audience and keep them warm and nurtured, keep them seeing, understanding and remembering that you are the expert at what you do? At any given time in my business, we have several lead magnets that are working in different ways. I'm going to share some of those strategies with you today. What You Will Learn In This ...
Feb 28, 2022•8 min
Today we're talking about how to sell high ticket offers without the hustle. I'm joined by Emma Weatherall who specialises in helping coaches, course creators and service providers to triple their revenue in 12 months. What You Will Learn In This Episode: - Why high ticket offers need to have an element of caring and personalisation - What it means to have an evergreen process - Why people resist selling high ticket with evergreen process - What to look at if your evergreen funnel isn't getting ...
Feb 21, 2022•22 min
I believe that when you prioritize having fun in your life, everything becomes a lot easier. Lots of us had a very challenging 2021. It made me stop and reevaluate what's going on in my life and in my business, and it made me get super clear on how I want my day to day life to feel. So I want to challenge you in this episode to think about how you can have more fun. What You Will Learn In This Episode: . How to discover what it means for you to have more fun - What time off for yourself should l...
Feb 14, 2022•11 min
I'm joined today by my good friend, Sarah Cooke, who works with people to help them accelerate their business results. Her aim is to help you build a business that works for you, and on your terms, so you can hit the financial and lifestyle goals you desire. She also runs a podcast called The Healthy Business Podcast. What You Will Learn In - How to achieve the optimal combination of personal and business goals - What enables you to accelerate your results - Why you need a holistic approach to y...
Feb 07, 2022•22 min
Today's episode is all about why your podcast is not growing. These problems crop up for podcast hosts all the time. It may be the case if you've had your podcast for over a couple of months and you got out of the honeymoon phase where your show was the only thing you were thinking about. Stagnation can happen anywhere between two months and several years into podcasting, and here’s what you can do about it. What You Will Learn In This Episode: - How to recognise that you are not providing the r...
Jan 31, 2022•12 min
I am joined today by Lucy Griffiths to talk about how you can make money while you sleep. Lucy has just published her new book 'Make Money While You Sleep' and it's doing incredibly well on Amazon and Audible charts. There's a simple premise behind this book - turning your expertise into an online course and then learning the strategy to sell it again and again. What You Will Learn In This Episode: - How important it is to be able to make money while you sleep, rest or recover - How mini-course ...
Jan 24, 2022•16 min
Today I want to talk to you about something I'm proud of that we've created and why I feel proud. We've just released to the world the very first official project to come out of Expert Audiobooks, which is a branch of my business. This is a book "Become the Real You" by Donna Elliott & Cheryl Lee who got in touch with me because they know about my audiobook experience. When you want to elevate your voice, your profile and your message, you want to make sure that you work with people who know...
Jan 17, 2022•14 min
Today’s guest is Catherine Morgan, the only person that's been on this show three times, who has an incredible knowledge on the subject of money, and has recently released her very first solo written book “It’s Not About the Money”. The beginning of the year is an opportunity to get very mindful about what you want to focus on in terms of your wealth and your money. So today I want extend the knowledge, depth and breadth of Catherine’s amazing work to my community. What You Will Learn In This Ep...
Jan 10, 2022•27 min
In this episode I want to share with you some of the questions that I've asked myself, as I've mapped out what I want my year to look like. This is a follow up process from the previous episode, where I encouraged you to look back at your year. Questions for Envisioning 2022: - What are you most looking forward to? - What are you yearning for more of, either in the recognition aspect or in a soul and spiritual aspect of yourself? And what does that look like for your business? - What are the hab...
Jan 03, 2022•13 min
Today I'm going to run through some of the questions I asked myself as part of my year end review. I am sharing them in a desire for you to be able to give yourself a reflection time, take this process and apply it to your own business. Year End Questions: - What you achieved and what didn't happen? - Which one word represents what you've just been through? - Are you allowing yourself to celebrate or feel deserving of having a moment away to reflect on your business? - What were the biggest chal...
Dec 27, 2021•24 min
Today I want to talk about copycats and undercutting. It's something that I'm seeing more and more in the online space and it makes me deeply uncomfortable. These things have happened to me over the last few years, so I want to discuss what you can do about it. What You Will Learn In This Episode: - Why it's important to gain evidence of someone copying your words - How to make sure that you have your intellectual property sorted - Accepting the responsibility to have legal agreements in place -...
Dec 20, 2021•8 min
I'm a big believer that quality is what matters, so today I am talking about all the elements that we're putting out into the world representing us and our business. Everything we do represents us, so let’s talk about how much we are allowing people to see us as a person of quality. What You Will Learn In This Episode: - Questions to ask yourself if you want to give a service of a much higher quality - How you can enable feedback of good quality by having processes in place - Why you need to mak...
Dec 13, 2021•11 min
Today I'm talking about why I have found retreats incredibly useful to go on, and why I think this is something that you should consider adding to your agenda or wish list for the next year. When you take yourself out of your business and away from your home environment, with the right kind of like-minded people, it gives you a chance to get a bird's eye view of what's going on for you. It gives you a chance to recalibrate and revise what you're doing in terms of energy and strategy. When we ste...
Dec 06, 2021•9 min
In today's episode I am talking about the power of audiobooks and why you need to take this platform seriously. What You Will Learn In This Episode: - The numerous hurdles you come across when you want to publish an audiobook - How to decide if you will narrate it yourself or get an actor to do it - What the production of an audiobook entails - The impact of powerfully delivered narrated words If you're one of 83% who doesn't prioritise getting their book in audio format, then you are missing a ...
Nov 29, 2021•12 min
Today's episode is about recommitting to finding joy within the work that you do. What You Will Learn In This Episode: - The difference between hard work and smart work - How you can be smarter in what you're doing - What you need to evaluate and recall in order to find the joy in what you're doing - Why it is necessary to allow yourself time to evaluate what's working and what kind of life you want to build - Evaluating where you want to go next If you've got a knocking feeling that what you're...
Nov 22, 2021•9 min
Today I'm talking about how to allow yourself to rest and heal when your life becomes overwhelming. What You Will Learn In This Episode: - What happens when you realise there is no way that you can deliver what you intended or promised to deliver - How to recognise that it is time to go to the core of how you want to live your life - What influences your decision to build and rebuild your life to fit your biggest needs and your growing values and desires - Allowing yourself the time to process a...
Nov 15, 2021•12 min
Today we've got a different title and you'll understand more about what it means as we go through the episode. I believe we need to hear specific words, set in a particular way at a particular time in our lives. To me, that's what Pete's speech at an event a little while ago did for me. Pete Cohen is a keynote speaker, sports psychologist and coach, inspiring people to be better than their best in sport, in business and in life. So I'd love to invite you to get to know more about him and his wor...
Nov 08, 2021•27 min
Today we are talking about what comes out of failed launches. What You Will Learn In This Episode: - What a failed launch is - Reasons for failing with a launch - Why you should feel your feelings after a fail - How to turn it into a powerful learning experience In the launch that hasn't worked for you the way that you had hoped, anticipated and dreamed of, it's the seed of the next thing that could change your life. Everyone who launches goes through this at some point, but it's the people who ...
Nov 01, 2021•18 min
