Today I want to talk you through why you should have a really strong position with a podcast, and not just in terms of the charts position, but in terms of standing out as an authority in your field. What You Will Learn In This Episode: Podcast and all of your other content is there to represent you and what you do What areas of your business you can bring in to assist you What level of content you want to put out consistently How important the proper podcast launch is If you've got a high ticke...
Oct 29, 2020•9 min
Today we talk about how to elevate your status and become a positioned expert in your field through public speaking. I'm joined by Dani Wallace, who helps people in both the corporate and the small business sectors to elevate their status by nailing their message and being able to talk to other people about what they do. What You Will Learn In This Episode: How problems in your life can trigger your personal development How to face the fear of public speaking Why you need to be able to introduce...
Oct 26, 2020•32 min
Today we're talking about the ripple effect - the impact your project can have in the world. This particular show is brought to you as a homage to my good friend, Amy Rowlinson, who runs a podcast Focus on WHY. What You Will Learn In This Episode: Why you should follow your instincts even when timing for starting business looks odd How to find a clear answer to WHY you want your idea to work beyond yourself and beyond the finances What you can achieve by deciding that you want to be a leader Wha...
Oct 22, 2020•9 min
My guest today is Jules White, an experienced international sales coach, whose mission is to untrain anyone who has been trained to sell. We get into the concept of not selling to your customers, but building relationships with them. What You Will Learn In This Episode: How a good example can inspire your business Using a podcast to get to know your customers, and for them to know you How customers can lead the development and growth of your business When it is easiest to sell How to become a ma...
Oct 19, 2020•24 min
In today's episode I talk about connecting to the purpose behind your work. And the reason that I'm bringing this up is that I absolutely believe that podcasting is one of the most important ways that you can tap into your purpose. What You Will Learn In This Episode: How to find an answer to why you'd want to get visible in the first place The importance on giving yourself time to reflect on your work and the purpose behind it What questions you should ask yourself when you are searching for th...
Oct 15, 2020•10 min
Today I am joined by Nicola Redman, one of the UK’s and possibly world’s leading experts in vocal coaching. We talk about why you should be thinking about your voice in order to get maximum results from your podcast. What You Will Learn in This Episode: Why voice work is important Some of the worst case scenarios for people who are using their voice for work Psychosomatic effect on vocal health How to find a voice that is free and responsive to what you have to communicate How to take a good pos...
Oct 12, 2020•27 min
In this episode, I talk through why challenges are an effective way to get people to purchase your product, particularly if you are a coach or have any kind of program where people can take part. What You Will Learn In This Episode: Why challenges are impactful in terms of influencing people Benefits other than sold product that challenges bring to your business Techniques for organizing challenges that work best Importance of giving a lot of value and doing a strong training through the challen...
Oct 08, 2020•9 min
Today I am joined by Haddy Folivi who has worked in the media for 20 years, and is the founder of Clarity Media, a global publicity company. We're talking about PR and how you can position yourself really strongly using public relations. What You Will Learn in This Episode: What it means to secure a quality feature Why it is important to strategise your media features How you can increase your perceived value in media How to start getting more features What you can do if you don't feel media rea...
Oct 05, 2020•17 min
In today's episode we talk about how to make sure that you're creating compelling content for your podcast. What You Will Learn In This Episode: How to create the headline for your content that draws people in Where to start from when you're creating content What you need to do in order to understand your ideal client’s needs The importance of holding on to a particular topic in your episode If you are thinking about podcasting, and even if you've never considered it, but you want more reach, mo...
Oct 01, 2020•8 min
My guest today is Julie Colan, the founder of Secret Whispers, and she is breaking a taboo of pelvic floor issues with her products and business. We are discovering what it is that makes us really uncomfortable when we need to share a message that our ideal client actually needs to hear. What You Will Learn in This Episode: Why Kegels and pelvic floor are such a sensitive topic What happens when you have the courage to break a taboo and get “the message” out there Possibilities for developing a ...
Sep 28, 2020•22 min
In today's episode we're going to dive into why having a great microphone technique makes a difference, and what you can do to improve yours. What You Will Learn In This Episode: The perfect distance between you and your microphone How to use your equipment for the best results How to choose whether you're going to sit or stand The importance of warming up your voice What you should eat and drink before you get in front of the microphone If you want to get your message out there, if you are an a...
Sep 24, 2020•13 min
Today I’m speaking to Ant McGinley, an award winning podcaster, mentor and speaker, director and co-founder of Pods Up North. We talk about the power of podcasting as the most democratic medium to build connections and communities. What You Will Learn in This Episode: Why podcasting as a medium matters in today’s world Why we should stop comparing podcasts to radio What speaking at podcasting events has done for Ant’s career The importance of being your authentic self when you go to networking e...
Sep 21, 2020•42 min
For those who may not know yet what show notes are - they are pieces of content related to a particular podcast episode, that usually include notes, links to further resources, freebies, lead magnets etc. They can live in the podcast app, on the website or at both places. And here’s why you need them and how to make the most of them. What You Will Learn In This Episode: How show notes can drive traffic to your website How they help listeners with different learning preferences Using show notes t...
Sep 17, 2020•15 min
Adam Lewis is leadership speaker, author, and host of Awaken Your Alpha podcast, who helps people get their first TEDx talk. We talk about the necessary steps to become a TEDx speaker. What You Will Learn in This Episode: How Adam helps people to get a TEDx talk The hacks to connect with speaking events organizers What TEDx means for building credibility The crucial steps to follow in order to get a TEDx talk How to progress through different levels of TEDx events What made Adam decide to do his...
Sep 14, 2020•29 min
We’re talking today about how to repurpose your podcast, and how can you get your message amplified and into as many places as possible without having to recreate new content. Let’s dive in! What You Will Learn In This Episode: How to get yourself into as many platforms as possible Be strategic about how you record your podcasts so you can repurpose later Repurposing your Facebook and LinkedIn lives and Zoom conferences How to make the most out of your public speaking engagements What works best...
Sep 10, 2020•14 min
Lilia Navarette is a mindset and transformational business coach, who helps entrepreneurs double their income fast. Today we talk about how to raise your prices powerfully and transform your work by stating your worth. What You Will Learn In This Episode: The origins of the resistance to doubling your income Checking in if your beliefs and goals threaten your sense of safety, love or belonging The discrepancy between conscious thoughts and subconscious beliefs What are the most common explanatio...
Sep 07, 2020•26 min
In today's episode we're going to cover the basics of how to approach potential guests who have a bigger audience than you and what are the best ways to go about it. What You Will Learn In This Episode: Why you should first go back to the concept and purpose of your podcast The hidden benefit of podcasting - building relationships with your guests Steps to take before you send a formal email invite to a potential guest How to tackle the Top 50 list of your dream guests If you want to learn more ...
Sep 03, 2020•8 min
Gemma James is a Law of Attraction coach who helps female entrepreneurs create the business of their dreams with ‘Practical Woo.’ Gemma won the competition for being featured on Entrepreneurs Get Visible as part of my 100th Episode celebration. Here is her story. What you Will Learn On This Episode: How Gemma applied for and won the opportunity to be featured on the show How she got involved with the Law of Attraction How the brain works to enable the Law of Attraction to work The power of a vis...
Aug 31, 2020•34 min
Today we're talking about the different ways to monetise your podcast. While you could start monetising your show right from the start, I chose not to do it, because I wanted to build brand loyalty and a solid audience first. But here are the options that you can consider for your own podcast. The Best Ways to Monetise Your Podcast: Promote your products and services and bring people into your funnel Establish affiliate partnerships and use affiliate links in your show notes Create your own spon...
Aug 27, 2020•10 min
Twenty-one years ago, Tiffany Johnson was a survivor of the Swiss Canyoning Disaster, a flash flood that took away twenty-one young lives. Today, Tiffany is an author, speaker and podcast host who empowers people to live their best and bravest life. What You Will Learn In This Episode: What led Tiffany to travel to Swiss Alps where the disaster happened What consequences and results this experience has brought to Tiffany What impact Tiffany’s book has had on her life and the lives of other peopl...
Aug 24, 2020•25 min
Today we're talking about how to launch your podcast effectively. How you do one thing is how you do everything, so when you learn to launch a product or service, and offer a book for example, you can translate much of that into how you get your podcast out into the world. So listen in! What You Will Learn In This Episode: When the podcast launch actually starts Why iTunes is the main place to drive audience to at the beginning How to get into iTunes charts How to incentivise people to take acti...
Aug 20, 2020•12 min
Chris Ducker is an international business mentor, speaker, veteran podcaster and author of the bestselling book Youpreneur. Today we talk about how you can become a Youpreneur and how podcasting can help catapult your personal brand. What You Will Learn In This Episode: How to lean into your own uniqueness in order to future-proof your business Why low entry barrier to podcasting is a curse and a blessing at the same time What led Chris to launch the Virtual Staff Finder How he achieved massive ...
Aug 17, 2020•33 min
In today's episode we are diving into how to edit your podcast and get the best results from your audio recording to make sure it is podcast ready. What You Will Learn In This Episode: The purpose of editing Different software you can use for editing How to make sure your input recording is of a good quality What is envelope tool What is normalising Noise removal tools you can use Compression and output format of your audio Editing can be as complex or as simple as you make it depending on the q...
Aug 13, 2020•14 min
Jessica Rhodes is an expert on how to leverage podcast guesting for increased brand awareness, more leads and higher profits. She is the founder of Interview Connections, the first and leading podcast booking agency, as well as the co-host of Rock the Podcast, and we talk about how to increase visibility through podcast guesting. What You Will Learn In This Episode: How Jessica started with her business in 2013 The importance of being strategic with getting on other people’s shows How to leverag...
Aug 10, 2020•30 min
In today's episode, we’re getting into to the nitty gritty of how to record your podcast, what you need in order to get started, and how you create that recording for the podcast hosting directory. What You Will Learn In This Episode: Why you should NOT use the built-in microphones on your mobile phone or a laptop Simple editing software that you can use How a pop filter and wind foam can help your recording Clip microphones that you can plug into your mobile phone What handheld recorders you ca...
Aug 06, 2020•15 min
Liam James Collins is an international mindset coach for celebrities and the co-founder of The Coaching Masters, with the vision to make coaching as fashionable as having a personal trainer. In this episode we talk about how to build a coaching business. What You Will Learn In This Episode: The launch of Liam’s new podcast The Prisoner And The Postman What The Coaching Masters are doing Liam’s previous careers as an actor and postman The power of NLP training to understand how mind works How act...
Aug 03, 2020•33 min
Today I want to talk you through some very simple steps for getting your show into iTunes, Spotify or Google Podcasts, that can be quite confusing when you have no idea about how podcasts work. So if you’ve been thinking about starting your own show and don't know where to begin, this episode is for you. What You Will Learn In This Episode: What is a RSS feed The advantages of a paid hosting platforms over the free ones Tools that help you validate your podcast feed How to submit your show to Ap...
Jul 30, 2020•9 min
I’m joined today by James Burtt, a podcast trainer, brand and media consultant, and host of Building The Brand Podcast. Listen to the Podcast King and Podcast Queen discussing how to use podcasting to develop your SEO. What You Will Learn In This Episode: The quality of content vs. the quality of the audio Advice for improving the quality of your podcast How to use your podcast as a powerful SEO tool How to decide which of the competing podcast platforms to choose What is Alexa Flash Briefing Ho...
Jul 27, 2020•31 min
Today we are talking about how to decide what format of your podcast is right for you and your listener. What You Will Learn In This Episode: The importance of knowing the purpose of your podcast for you personally Knowing what you want to get out of it for your business Knowing what’s in it for your listeners How different formats and lengths suit different needs of your business and your audience The importance of consistency with whatever format you choose You can make all sorts of decisions ...
Jul 23, 2020•9 min
My guest in this episode is Josh Haynam, author at Interact Podcast and Interact Quiz Maker. We’re talking about how quizzes can help your business grow. Check out Josh’s story and interact! What You Will Learn In This Episode: Josh’s entrepreneurship quiz journey How to choose the right quiz for your business and communicate through it The complex processes behind building Interact Quiz platform to make it user friendly When is the right time to use a quiz The challenge of creating the right qu...
Jul 20, 2020•20 min
