From Brisbane, the latest from podnews.net with CoHost's Tracking Links. We start with an exclusive today. Podpage has just added a listener survey tool for anyone using its podcast website service. It uses standard questions inspired by Tom Webster's The Audience is Listening, and you can add your own questions should you require.
The Wondery and Novel show Kill List, a five-year investigation into the targeting of hundreds of innocent people on a murder-for-hire website, is to have a live show in London on December the 3rd, it's just been announced. Tickets went on sale this morning.
Hosts Carl Miller and producers Caroline Thornham and Tom Wright will share backstories of how the show was made with audio clips, outtakes and Q and A. Quill and Ipsos have published the 2024 Podcast Marketing Trust Index Report. 56% say an endorsement by podcast hosts influences their trust in a product or service. iHeart released its quarter three 24 financials. Podcast revenue at $114 million was up 11% year on year, and now accounts for 11.3% of the company's total.
The company is paying more in podcast revenue sharing, however. Auddia released its quarter three 24 financials. The company makes an ad skipping radio and podcast app, and it made a loss of $1.9 million. The financial notes say that the company has a total debt of $87 million and needs to raise more money to keep trading after quarter one 2025. It's raised $10.4 million this year so far. The New York Times also released its quarter three 24 financials.
Podcasting is only mentioned twice in the prepared remarks. They say, "We also began experimenting "to make audio a more direct driver of subscriptions "with new paid offerings available "through Spotify and Apple." In the UK, there are 967,000 people who listen to podcasts but don't listen to any radio. 12.6 million people listen to podcasts each week as a whole. McAfee has released a tool that flags AI-generated audio within seconds.
The launch of McAfee Deep Fake Detector is part of McAfee's Smart AI hub. PodSift, a tool that summarizes podcasts, has now incorporated 250 podcasts into its service. Podcast Bestie, a newsletter and podcast for independent creators, is celebrating its third anniversary. The newsletter, written by Courtney Kocak, now has over 5,000 subscribers. Manchester's Crowd Network has expanded, hiring two new video producers.
Google's DAX has been appointed Deezer's exclusive ad partner in the US. Deezer was with TargetSpot. And StreamYard has updated its terms according to an email to users. For free users, it now plans to delete all recordings after 12 months. The previous terms just said they could delete them at any time if they wanted. The company increased its monthly pricing by 80% in September.
We last updated the Podnews Ranker in July 2022 but given all the news recently, it's probably time to see that back again. We use it to measure the gender balance of the people we mention and our gender balance of stories over the last 90 days, it reports, was 39% female. The page places that in context with other parts of the podcast industry. You can see it at podnews.net/ranker. It's a Monday, so time for some tech stuff.
And if you're a podcast host, we calculate you'll be serving each active podcast RSS feed 42,000 times a day. So we assume that all podcast hosts are making it easier to spot when a feed has been updated or are using compression to significantly lower bandwidth bills. Well, after testing each podcast host's RSS feeds, we were surprised at how many don't support compression or the last modified header.
You'll find those linked from our show notes and our newsletter at podnews.net today. Also, are you seeing Apple Podcasts reject more of your own VTT transcripts lately and insisting on using its own? Would be curious to know. Please drop us an email if that's the case. And from the archive, we link to an idea for an incognito mode for podcasting. And in podcast news in 2023, there were 656 mass shootings in the United States.
The one in Lewiston in Maine on October the 25th was the deadliest. It may also have been the most preventable. One year later, a podcast called Breakdown explores the missed opportunities to prevent the shooting, the roles of guns and hunting in Maine's politics and the aftermath for shooting victims, some of whom were deaf and hard of hearing.
It's a limited series from Maine Public Radio, the Portland Press Herald and Frontline, the award-winning PBS investigative documentary series. Hollywood's biggest night is also the most baffling. The film frequently hailed as the greatest film of all time didn't take home the Oscar. And two of the top 100 American films of all time were overlooked for nominations in the same year.
Oscars, what were they thinking is new today with historical insights, engaging discussions and never heard before stories.
Lady Mafia started earlier this month. It's a podcast that explores the world of Orange County in California and their high powered lawyer, Sarah King, who was accused of scamming investors out of $10 million before her story was splashed across the headlines. The show features Sarah King herself speaking for the first time who says she's no con artist. And Mark Lombardi's intricate drawings traced hot money from cold war funding to the heroin trade.
But his most dogged scrutiny fell on the Bank of Credit and Commerce International, BCCI. That was a global money laundry bank rolling fraudsters, smugglers and CIA operations abroad. A new show from Project Brazen, The Illuminator asks whether that was why he was found dead at 48. And this podcast is sponsored by CoHost. Discover what drives podcast downloads with CoHost's tracking links, a Chartable smartlink alternative.
Trusted by leading creators, brands and agencies, sign up today for a free seven day trial. You'll find the link in our show notes and that's the latest from our newsletter to read all the stories and subscribe. We're at podnews.net.