New country rankers from Podtrac - the latest from Podnews.net with Soundstack, earning more programmatic revenue. Podtrac has just expanded its service to list the top 100 podcasts in 30 different countries. Shows from Podtrac are automatically considered for the country-specific rankings, which are "made possible by Podtrac's proprietary download measurement and estimation systems, which include all podcasts in a region".
You'll find the top podcasts by country lists on the Podtrac website. Number one shows include The Rest Is Politics in the UK, All Ears English in Saudi Arabia, O Assunto in Brazil and Conversations in Australia. Taking a look at the UK chart, that has three shows from the BBC in the top 10, four from Goalhanger and Joe Rogan is the top US show at number 10. Apple Podcasts has just crossed over 100 million available podcast episodes, says the Podcast Industry Insights website.
The site has also removed the paywall for historic graphs. What are typical Spotify traffic conversion rates? We link to Podnews's today: 4.4% of people who see this podcast in Spotify click on it, 41.2% of those listened to at least 60 seconds. Is that good or is that bad? It turns out it's bad. The Podcast Marketing Academy is aggregating podcaster-submitted Spotify discovery data to help all of us measure how our shows are doing and help make them better.
If you want to share your data, there's a link in the page. Comedy podcast network Forever Dog has signed with Amplitude Media Partners for sales representation and you can expect the winners of the Signal Awards to be announced at 8am today, Eastern time. And in podcast news, The Bunny Trap launches today from British podcast producer Novel. The podcast is a compelling 10-part investigative series that follows a multi-year inquiry into troubling allegations within the glamour industry.
The CBC has released the first episode of its new six-part investigation into a Canadian DNA lab in Uncover Bad Results. Deanna Chapman has launched her fifth podcast, The Podcast Life, which promises interviews with the smartest people in the industry to help you create the best podcast. Extra Sensory is a new show from Apple launching today. It's a mind-bending real-life story of reincarnation and a spooky tale of family secrets.
The Sweeper, a world football podcast, is new today in collaboration with football streaming platform FIFA+. To accompany the most English of Disney+ shows, Rivals The official podcast features members of the cast and special guests in exclusive conversation. It's produced by Listen in partnership with Wondery. And a new season of Dark Sanctum has been released, an award-winning, thrilling audio fright-fest from Mark Ramsey.
The new season is with Wondery Plus, though the first episode is free. This podcast is sponsored by Soundstack. So you've got a portfolio of podcasts and you're looking for more opportunities for them in 2025. Helping them earn more programmatic revenue is simple with Soundstack. Every podcast and streaming audio business deserves a chance to grow. You can find out more about Soundstack in the link in our show notes. And that's the latest from our newsletter.
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