S1E10 The business of podcasting
Episode description
Veteran radio broadcaster Kevin Turner combined his love of radio with his passion for real estate to create two successful podcasts, Real Estate Talk and Real Estate Uncut.
Targeted at investors and real estate agents, the podcasts bring in tens of thousands of listeners who are drawn in to the punchy, nuts-and-bolts interview-based information and advice from experts in the industry.
Kevin has taken a collaborative approach with his sponsors who leverage the intimate and authoritative nature of podcasting for a long-term strategy. Kevin discusses the importance of analytics and how he continually tweaks what he does for the benefit of his listeners and sponsors.
Presented by Nick Schildberger and Chris Ashmore of BE Media Production.
More Information
Real Estate Talk
http://realestatetalk.com.au
Real Estate Uncut
https://reuncut.com.au
Article: ABC Radio launches Audio Studios
http://www.abc.net.au/news/about/backstory/2017-06-23/abc-radio-launches-audio-studios/8648016
Podcasting Essentials is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information.