The word "mastermind" is thrown around a lot by entrepreneurs, online marketers, and podcasters and today I wanted to do a mastermind building deep dive with someone that has mastered the mastermind! Check out episode 170 of Podcasting Business School as Coach Melanie Benson joins us to discuss: Her definition of a mastermind. Why a podcaster might want to consider starting a mastermind. Best practices for a successful mastermind experience. How she pivoted her mastermind during the pandemic. Co...
Apr 06, 2021•50 min
Are you a podcaster that has the itch to niche? It happens to many of us and today I'm going to help you niche down your show so that you can ramp up your engagement (and downloads) with your ideal listeners. Check out episode 169 of Podcasting Business School as I discuss: The four symptoms of a show that needs to niche down. Creating a new title that speaks to your ideal listener. The elusive double niche. The KEY thing you need to figure out before you niche down. How to transition your brand...
Mar 30, 2021•28 min
Content is the name of the game in the online business space and today I'm bringing in a content and online business expert Isar Meitis from the E-Tribe podcast. Check out episode 168 of Podcasting Business School as Isar and I discuss: What he considers to be the marketing essentials for any podcaster that is serious about their craft. Where are podcasters messing up their marketing and online businesses. How micro content can impact our business growth and download numbers. Connect with Isar: ...
Mar 25, 2021•44 min
In this episode you get to be a fly on the wall inside one of our recent Pod Pals Zoom Parties. I kick off the session teaching about how I've been using a 3 hour VIP Day coaching offer to monetize my show where I cover: The basic format of the session. Why you should have a process to go through if you want to use this form of monetization. Ideas for how to apply this concept to your brand. Next we dive into some Podcasting Speed Dating where you will be introduced to several of my Pod Pals as ...
Mar 23, 2021•43 min
I know a lot of podcasters that are super fired up about building a business around their show...BUT....when the word "sales" comes up they want to run and hide under the covers! Today I'm bringing in my Pod Pal Anthony Garcia from Catapulting Commissions to help cure any sales-phobic podcasters out there! Check out episode 166 of Podcasting Business School as Anthony and I discuss: How a podcast can fit into a successful customer journey. How podcasters are screwing up their sales process. How ...
Mar 18, 2021•44 min
This week I'm bringing on two more of my Pod Pals for Podcast Audit Sessions! Check out episode 165 of Podcasting Business School as I chat with Love Rutledge from FedUpward and Jerome Myers from DreamCatchers. In this episode we chat about tips for monetizing with group coaching and how we can streamline our customer journey. Connect with Love: https://fedupward.libsyn.com/ Connect with Jerome: https://www.myersmethods.com/home Sign up for a Podcast Audit Interview: www.PodcastingBusiness.Schoo...
Mar 16, 2021•58 min
The question I get asked most frequently right now is: "Adam what should I be doing on Clubhouse???" Today I'm bringing in my pod pal Whitney Lauritsen to teach us how we can use Clubhouse to grow our podcast! Whitney is someone that I always look to when it comes time to learn about a new social media platform and she always over delivers with tips and strategies to maximize our social media efforts. Check out episode 164 of Podcasting Business School as Whitney and I discuss: Clubhouse best pr...
Mar 11, 2021•38 min
Do you ever look at the download numbers for your podcast and feel ashamed or frustrated? We ALL fall victim to this mindset Pod Pals and this week I'm going to set you straight and give you some perspective and a mega dose of HOPE! Check out episode 163 of Podcasting Business School as I discuss: One HUGE realization you need to have about your podcast download numbers. What the actual download number per episode is that will put you in the top 50% of ALL podcasts. My REAL monthly download numb...
Mar 09, 2021•29 min
I think that a focus on nurturing relationships with our podcast listeners is one of the missing links for most podcasters that are looking to take their show and business to the next level. This week I'm bringing on my pod pal Jay Sherr to teach us about how he is laser focused on his customer journey and building strong relationships along the way! Check out episode 162 of Podcasting Business School as Jay and I discuss: The foundational concepts that any podcaster should think through when bu...
Mar 04, 2021•49 min
I think at some point in every entrepreneur's journey they hit a point where they realize that they have put too much on their plate......and it's negatively impacting several areas of their life like their health and their relationships. Check out episode 161 of Podcasting Business School as I discuss: Why I decided to "put a pin" in a new program/promotion I just launched promo for last week. The filter I use to decide on "Enough vs More" How to assess if what we are currently doing is working...
Mar 02, 2021•25 min
I know that many podcasters want to figure out how to use their show to grow an existing business.....but they run into road blocks along the way like: WHO is doing WHAT to get this done!?? Check out episode 160 of Podcasting Business School as I chat with Shannon Waller and Gord Vickman from Strategic Coach www.StrategicCoach.com In this episode we discuss: The value that podcasting has brought to Strategic Coach as a company. How they set up systems so that each team member works within their ...
Feb 25, 2021•43 min
Hey Pod Pals....Does it feel like you are putting in a TON of work with your social platforms and you aren't even sure it is working....like at all????? Check out episode 159 of Podcasting Business School as I dive into a giant social media mistake that most podcasters are making. In this episode I discuss: Why social media is stressing podcasters out right now. How to figure out which social media platforms are the right places for you to be. One KEY question to use as a filter when you are dec...
Feb 23, 2021•15 min
Check out episode 158 of Podcasting Business School as I do podcast audit interviews with: Lonnie Buckner: Patriot Leadership Podcast https://podcasts.apple.com/us/podcast/patriot-leadership-podcast/id1539005415 We talk about monetization strategies Dr Grace: Uncommon Medicine https://uncommonmedicine.com/ We talk about audience engagement strategies Avishkar Sabharwal: Decoding Obesity https://decodingobesity.com/ We talk about more audience engagement strategies Sign up for a free Podcast Audi...
Feb 18, 2021•2 hr 31 min
Check out episode 157 of Podcasting Business School as I do podcast audit interviews with: Kimberly Weitkamp: The Audience Converter Podcast https://theaudienceconverter.com/ We talk about social media strategies for download growth. Noah Cebuliak: The Nadir https://www.thenadir.ca/ Tips for niching down. Tony Caggiano: The Entrepreneurial Journey https://adacomplyguy.com/ada-comply-intro How to use audit style interviews to increase business. Sign up for a free Podcast Audit Interview: www.Podc...
Feb 16, 2021•1 hr 28 min
I know that there are thousands of podcasters out there that are wanting to create a business around their show, BUT......they struggle with the concept of making sales to generate revenue. Some podcasters are just "sales-phobic" and others just have no idea where to start a successful customer journey. Today I'm bringing in two of the most successful business minded podcasters that I know: JJ Flizanes & Doug Sandler....aka...Team Flizandler (I gave them that name.....LOL!) and they are going to...
Feb 11, 2021•53 min
Do you ever feel overwhelmed when you are trying to figure out how to use ALL of the components of Instagram to grow your podcast? I've got your back Pod Pals! Check out episode 155 of Podcasting Business School as I break down: All the components of the Instagram platform and how you can take advantage of them as a podcaster. The main mistakes I see podcasters making on Instagram. How to create a content schedule that is simple to execute and consistently drives traffic to your podcast. Check o...
Feb 09, 2021•26 min
I know that there are more than a few podcasters out there that have a fear of running out of content ideas or not knowing what the best questions to ask would be during each interview. Our Pod Pal Travis Brown has our back and in this episode we are going to dive deep on how to create amazing interviews and never ever run out of interesting things to podcast about! Check out episode 154 of Podcasting Business School as Travis and I discuss: The number one thing he thinks podcasters should be do...
Feb 04, 2021•53 min
Ok Pod Pals! The day has come for you to learn how to use IG Reels to grow your SHOW! I'm a HUGE fan of IG Reels and I'm going to break down a few techniques that you can apply as a podcaster to take full advantage of their algorithmic awesomeness! Check out episode 153 of Podcasting Business School as I discuss: The three main podcasting benefits you will see from using IG Reels consistently. How to use my "Three Part Movie" technique as you create your reels. Using creative referencing in your...
Feb 02, 2021•19 min
We all know that word of mouth referrals are amazing for growing our download numbers and with today's episode I'm going to show you a new tool that could take this to an entirely different level! I'm bringing in my friend Amira Valliani from GLOW.fm and she's going to tell us all about a new tool they created called Refer-O-Matic. Check out episode 152 of Podcasting Business School as Amira and I discuss: How she came up with the idea for Refer-O-Matic. Strategies that are working well in their...
Jan 28, 2021•33 min
Instagram is definitely my JAM and today I'm going to break down four of my top tips around how podcasters should be doing their IG lives! Check out episode 151 of Podcasting Business School as I discuss: The crucial steps you should take BEFORE you go live on IG. How often you should mention your call to action when you are live. How to get the IG algorithm to "borrow" your guest's audience and gain hundreds of followers. How to do a "mini mastermind" and pull in three of your past podcast gues...
Jan 26, 2021•29 min
I talk to podcasters all day every day and we are all obsessed with one thing: GROWTH. Today I'm bringing in Charley Valher who has helped launch, produce, and grow some of the most popular podcasts in the world. Check out episode 150 of Podcasting Business School as Charley and I discuss: Where are podcasters messing things up when it comes to trying to form a business around our show. The foundational marketing strategies that every podcaster needs to master. His best advice for massively grow...
Jan 21, 2021•51 min
Hey Pod Pals it's Podcast Audit Week! Check out episode 149 of Podcasting Business School as I discuss: Instagram strategies for more downloads. Show launch optimization. Building community engagement based lead magnets. Be sure to connect with my guests from this episode: Elikqitie from the Travel Gluten Free podcast: https://www.travelglutenfreepodcast.com/ Rebecca Packard from Live Free with Rebecca Packard: https://rebeccapackard.com/ Nishant Raj from How Did They Get There? https://anchor.f...
Jan 19, 2021•2 hr 31 min
Do you ever feel like you are doing an awesome job of nurturing your audience members, but when it comes time to turn them from a raving fan into a paying customer you tend to fumble at the goal line? Today I'm bringing in George Bryant to help us create an ideal customer journey that will allow us to build connected relationships with our audience and naturally lead them into becoming paying clients if that is the right fit for everyone involved. George Bryant is a New York Times Best Selling A...
Jan 14, 2021•1 hr 7 min
If one of your goals for your podcast is to be able to earn income by promoting your own products, programs, and services this episode is for YOU. What if you were able to create a virtually endless pipeline of your ideal potential customers that are excited to connect with you? Check out episode 147 of Podcasting Business School as I discuss: How to create a new podcast or a new podcast episode for your current show that attracts and serves your ideal potential clients. Examples to help you dec...
Jan 12, 2021•24 min
It's pretty easy to get caught up in the "marketing" of our podcast with a constant obsession around show promotion and sales. Today my guest Chris Ross is going to challenge us to switch from thinking about promotion and sales and instead focus on creating Win Win scenarios for our audience members. Chris is the host of The Win Win Effect and Winject Radio and he's the man that has powered marketing and sales behind some of the largest brands in the world. Check out episode 146 of Podcasting Bu...
Jan 07, 2021•53 min
I was able to 6X my monthly downloads from January 2020 to December 2020 and in this episode I'm going to give you FOUR simple steps that will help you massively grow your show in 2021. Check out episode 145 of Podcasting Business School as I discuss: How I can be a Podcast interview match maker for you for FREE. The exact number of shows I want you to be a guest on in 2021 and how to pull it off. The single most effective social media strategy for download growth. The paid advertising platform ...
Jan 05, 2021•22 min
I'm going to keep it real with you Pod Pals.....email marketing isn't the sexiest of podcasting topics BUT if you can level up this important skill set you are going to level up your ability to properly connect with your audience and potentially convert more of those people into paying customers.....sound good?? Check out episode 144 of Podcasting Business School as I chat with email marketing wizard Kimberly Weitkamp from the Audience Converter Podcast. In this episode we cover: How she defines...
Dec 31, 2020•48 min
This year has been FULL of twists and turns Pod Pals! As we wrap up 2020 I wanted to share some of my top lessons learned as a podcaster. Check out episode 143 of Podcasting Business School as I discuss: The difference that "niching down" will make for your show. The business model that everyone needs to consider implementing. What you should STOP spending money on and where you should reinvest those funds. One strategy that I've completely reversed course with. Why developing your community con...
Dec 29, 2020•23 min
I'm bringing a different type of conversation to the table this week Pod Pals! We are all out there putting in major work to grow our podcasting brands and our businesses but it is also super important to not let all of this time, effort, and energy destroy our marriage. To tackle this tough topic I've brought in Monica Tanner the host of the podcast On The Brighter Side: Marriage for Entrepreneurs. Monica is a highly successful podcaster, mom, wife, and relationship and intimacy expert. Check o...
Dec 24, 2020•44 min
Today I'm doing three Podcast Audit sessions with some of my favorite new Pod Pals: Connie Whitman from The Heart Centered Sales Leader Alexa Schirm from The Weekly Fill Jay Chinn from The Grill Coach Check out episode 141 of Podcasting Business School as I deliver tips on: How to grow your show by getting booked to be on more shows. A quarterly launch sales strategy to help you sell your programs and services. How to create relationships that will eventually lead to sponsorships for your show. ...
Dec 22, 2020•1 hr 24 min
