In this power-packed episode of The Pilates Business Podcast , host Seran Glanfield dives deep into the five essential traits that distinguish thriving, confident studio owners from those stuck in a cycle of burnout and overwhelm. These aren’t surface-level tips—they’re the mindset shifts and leadership qualities that drive sustainable growth, financial freedom, and a more balanced life in your Pilates studio or boutique fitness business. Whether you’re tired of juggling a million roles or wonde...
Jul 14, 2025•23 min•Season 23Ep. 226
In this eye-opening episode of The Pilates Business Podcast , host Seran Glanfield pulls back the curtain on one of the most avoided—but essential—topics in boutique fitness businesses: finances. If you’ve ever felt stressed looking at your revenue or unsure if you’re even paying yourself enough, you’re not alone. Seran dives into the financial foundations every studio owner needs to feel confident, empowered, and in control—without becoming a CPA. From tracking the right KPIs to the mindset shi...
Jul 07, 2025•25 min•Season 23Ep. 225
In this episode of The Pilates Business Podcast , host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees . If you've ever felt awkward charging these fees — especially to your loyal clients — you’re not alone! With cancellation policies now becoming the norm in the industry, how you structure and communicate yours can make a huge difference to your studio’s revenue, retention, and community culture . Seran shares what’s working at top studios ac...
Jun 30, 2025•24 min•Season 23Ep. 224
In this insightful episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most powerful (yet often overlooked) marketing tools for boutique fitness studios: client reviews and testimonials. If you've ever felt like you're shouting into the marketing void, wondering why your efforts aren't converting or why retention feels so elusive — this episode is for you! Seran dives into the psychology behind why testimonials drive trust and conversions, how to st...
Jun 23, 2025•19 min•Season 23Ep. 223
In this inspiring episode of The Pilates Business Podcast , host Seran Glanfield sits down with Olivia Bioni—nationally certified Pilates teacher, educator, podcaster, and now author of The Pilates Teacher's Manual . Olivia shares how mentorship, storytelling, and authentic connection can help Pilates instructors and studio owners reignite their passion and build sustainable, thriving careers. Tune in to hear how Olivia transformed burnout into bold action and why your next best move might not b...
Jun 16, 2025•32 min•Season 23Ep. 222
In this episode of The Pilates Business Podcast , host Seran Glanfield uncovers one of the biggest myths in boutique fitness marketing: that happy clients will naturally refer their friends. While word-of-mouth is the holy grail of marketing for Pilates and boutique fitness studios, relying on "hope" alone isn’t a strategy. Seran breaks down the real reasons referral programs often flop — and exactly what you need to do to create a referral strategy that is clear, compelling, and consistent. Fro...
Jun 09, 2025•23 min•Season 23Ep. 221
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with former Division I athlete and tech founder Tessa Thomas of Pipeline Solutions to uncover the powerful (and often overlooked) data that drives growth in boutique fitness businesses. Tessa shares the insider strategies used by top-performing studios to streamline operations, boost client retention, and finally take control of the numbers that truly matter. They dive into what retention really means, why your intro...
Jun 02, 2025•38 min•Season 22Ep. 220
In this powerful episode of The Pilates Business Podcast, host Seran Glanfield challenges the traditional time management talk and dives deep into how studio owners can regain control of their time and energy. Instead of chasing productivity hacks and color-coded calendars, Seran explores the rhythms of life and business and how to align your schedule with what truly matters. From the burnout that comes with doing all the things to the real secret behind balance (spoiler: it's rhythm, not perfec...
May 26, 2025•26 min•Season 22Ep. 219
In this episode of The Pilates Business Podcast , host Seran Glanfield sits down with Daniel Kosmala from Uscreen to break down exactly what it takes to create a successful video-on-demand platform in 2025. If you've ever dreamed of turning your classes into a scalable online offer—but got stuck on where to start—this one's for you. Daniel shares expert insights from working with thousands of boutique fitness pros, from Pilates to yoga and beyond. They dive deep into monetization strategies, the...
May 19, 2025•36 min•Season 22Ep. 218
In this powerful episode of The Pilates Business Podcast , host Seran Glanfield is joined by digital marketing strategist and certified StoryBrand guide, Jennifer Orechwa of Salt Marketing, to tackle one of the biggest frustrations boutique fitness studio owners face: why your marketing efforts aren't converting. If you’ve ever felt like you're doing all the things — posting on Instagram, sending emails, even dabbling on TikTok — but still not seeing consistent leads or clients converting… you’r...
May 12, 2025•29 min•Season 22Ep. 217
In this thought-provoking episode of The Pilates Business Podcast , host Seran Glanfield tackles a sneaky but powerful force that may be silently sabotaging your success — your mindset. 🧠✨ While strategy, systems, and staff often steal the spotlight, Seran explains why the real transformation happens between your ears . Drawing on her experience working with hundreds of boutique fitness studio owners, she explores the essential shift from overworked teacher to empowered CEO — and how this shift...
May 05, 2025•20 min•Season 22Ep. 216
In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most misunderstood parts of running a boutique fitness business — sales. If the very idea of “selling” makes you cringe or feel like you're turning into a pushy salesperson, you're not alone. But what if sales didn’t have to feel slimy or awkward at all? Seran breaks down how to confidently guide prospective clients toward a yes — without pressure, scripts, or sleazy tactics. With insights ...
Apr 28, 2025•20 min•Season 22Ep. 215
In this episode of The Pilates Business Podcast , host Seran Glanfield shares a game-changing perspective for boutique fitness studio owners who feel buried under admin, burned out by constant decision-making, or just plain overwhelmed by the daily grind. If your studio feels like it’s held together with duct tape and your to-do list never ends, this episode is your permission slip to breathe—and build better systems. Seran dives into exactly how to streamline your operations, from scheduling an...
Apr 21, 2025•26 min•Season 22Ep. 214
In this episode of The Pilates Business Podcast , host Seran Glanfield shares a wildly underutilized strategy that can take the pressure off your marketing efforts: strategic local collaborations. If you’re tired of constantly posting on Instagram and praying for new leads, this episode will be a breath of fresh air. Seran reveals how partnering with local businesses—think skincare studios, coffee shops, or maternity boutiques—can create powerful, win-win relationships that consistently drive th...
Apr 14, 2025•24 min•Season 22Ep. 213
Running a studio often means wearing all the hats - teaching, managing, scheduling, and handling emails. But if you're stuck in this cycle and feeling overwhelmed, it’s time for a shift. In this episode of The Pilates Business Podcast , host Seran Glanfield shares how to transition from an overworked instructor to a confident studio CEO. You’ll learn: ✔ The mindset shifts that will help you break free from the “I have to do it all” mentality ✔ Key leadership changes to help you build a sustainab...
Apr 07, 2025•22 min•Season 22Ep. 212
If you're in the Pilates world, you've likely heard of Gratz Pilates—the gold standard for classical Pilates equipment. But what happens when someone from the tech and gaming industry takes the reins of this iconic brand? In this special guest episode of The Pilates Business Podcast , host Seran Glanfield welcomes John Riccitello, co-owner of Gratz Pilates, who, along with his wife Elizabeth, purchased the company in 2023. But this wasn’t just a business acquisition—it was personal. John shares ...
Mar 31, 2025•33 min•Season 22Ep. 211
Relying on word-of-mouth and the occasional social media post to bring in new clients? That’s not a strategy-it’s a gamble. In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the essential topic of lead generation and why it’s the key to consistent, sustainable growth for your boutique fitness studio. Listen in as Seran uncovers: ✅ The biggest mistakes studio owners make when trying to attract new clients ✅ Why your marketing might not be working as well as you’d li...
Mar 24, 2025•24 min•Season 21Ep. 210
In this episode of The Pilates Business Podcast , host Seran Glanfield takes a deep dive into one of the most emotionally charged — and strategically vital — areas of running a boutique fitness studio: pricing. Seran explores how your pricing strategy does far more than cover expenses — it sends a powerful message about your studio’s value, brand positioning, and the level of service you provide. Studio owners will learn how underpricing can sabotage their reputation and profitability, while sma...
Mar 17, 2025•25 min•Season 21Ep. 209
Your digital presence can make or break your Pilates business—but how do you ensure you're showing up in the right way online? In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Anastasiya Goers, founder of Pilates Bridge and a digital marketing expert specializing in the Pilates industry. Together, they unpack the must-know digital marketing strategies for studio owners, including: ✅ The #1 online tool that drives new clients to your studio (hint: it's NOT soci...
Mar 10, 2025•39 min•Season 21Ep. 208
The Secret to Retaining Clients & Growing Your Studio In this episode of The Pilates Business Podcast , host Seran Glanfield dives deep into a crucial yet often overlooked aspect of studio success - understanding and optimizing your client journey. While many studio owners focus on getting new clients through the door, what truly builds a thriving, sustainable business is what happens next. Seran explores why client retention is the key to revenue growth and studio longevity, sharing insight...
Mar 03, 2025•22 min•Season 21Ep. 207
Do you ever feel like you're just throwing spaghetti at the wall when it comes to growing your studio? Maybe you've tried tweaking your pricing, running promotions, or ramping up your social media, yet you're still not seeing the results you want. The truth is - what works for one studio won’t necessarily work for yours. In this episode of The Pilates Business Podcast , host Seran Glanfield breaks down why a one-size-fits-all approach to business growth simply doesn’t work and how a personalized...
Feb 24, 2025•20 min•Season 21Ep. 206
Are you focused on bringing in new clients but struggling to see real growth in your studio? The secret to long-term success isn’t just about attracting new clients—it’s about keeping the ones you already have. In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into client retention and shares simple, effective strategies to turn first-time visitors into loyal, long-term members. 🔹 Why clients leave (and you may not even realize it!) 🔹 The “leaky bucket” problem t...
Feb 17, 2025•23 min•Season 21Ep. 205
The Lies Holding You Back from Studio Growth (And How to Break Free) On this episode of The Pilates Business Podcast , host Seran Glanfield tackles the sneaky lies boutique fitness studio owners tell themselves—lies that keep them stuck, overwhelmed, and hesitant to take the next steps toward growth. Seran identifies the five most common excuses studio owners make, from waiting for the “perfect time” to doubting their own readiness. With actionable advice and relatable anecdotes, Seran explains ...
Feb 10, 2025•20 min•Season 21Ep. 204
The Power Duo for Studio Success: Accountability and Consistency In this episode of The Pilates Business Podcast , Seran Glanfield unpacks the two essential elements that separate thriving studio owners from those stuck in overwhelm: accountability and consistency. As a seasoned business coach for boutique fitness studios, Seran shares why simply having great ideas isn't enough and offers actionable strategies to help studio owners step outside their comfort zones and make real progress. Discove...
Feb 03, 2025•27 min•Season 21Ep. 203
Simplify Your Social Media Strategy: Quick Wins for Studio Growth Is social media fueling your studio’s growth—or just driving you crazy? In this episode of The Pilates Business Podcast , host Seran Glanfield cuts through the noise to show you how to use social media strategically, authentically, and effectively to grow your boutique fitness studio. Discover why you don’t need to post every day or be on every platform to see results. Instead, learn actionable tips for building real connections, ...
Jan 27, 2025•27 min•Season 21Ep. 202
Are you dreaming of opening your very own Pilates, yoga, or barre studio? In this episode of The Pilates Business Podcast, host Seran Glanfield walks you through the essential steps to turn your dream studio into a thriving reality. From refining your vision and finding the perfect space to ensuring your financials are on point and nailing your marketing strategy, Seran shares a practical roadmap for success. Whether you're overwhelmed by startup logistics or nervous about taking the leap, this ...
Jan 20, 2025•30 min•Season 21Ep. 201
Join Seran Glanfield for a special milestone episode of The Pilates Business Podcast ! In this 200th episode, Seran reflects on her journey, sharing heartfelt stories, behind-the-scenes insights, and lessons learned from helping boutique fitness studio owners thrive. From navigating the chaos of business ownership to creating systems that foster consistency and growth, Seran offers a candid and inspiring look at what it takes to keep showing up and making an impact. Discover listener-favorite ep...
Jan 13, 2025•26 min•Season 20Ep. 200
Create a 2025 Growth Plan That Works for Your Studio Welcome to 2025! Are you ready to set your Pilates or boutique fitness studio up for success this year? In this episode of The Pilates Business Podcast , host Seran Glanfield shares powerful strategies to help studio owners create a business growth plan that truly works. From setting SMART goals to tracking key metrics like retention rates and revenue, this episode is packed with actionable tips tailored for boutique fitness entrepreneurs. Dis...
Jan 06, 2025•21 min•Season 20Ep. 199
Make January Your Studio’s Best Yet: Strategies to Attract, Engage, and Retain Clients In this episode of The Pilates Business Podcast , Seran Glanfield dives into actionable strategies to help boutique fitness studio owners maximize the January boom. As the New Year approaches, motivated clients are searching for the perfect place to achieve their wellness goals, and your studio could be exactly what they need. Seran shares a step-by-step plan to help studio owners: Stand out from the competiti...
Dec 30, 2024•21 min•Season 20Ep. 198
Reflecting on 2024: Wins, Lessons, and Strategies for a Stronger 2025 As 2024 winds down, it’s time to hit pause and reflect. In this inspiring episode of The Pilates Business Podcast , host Seran Glanfield dives into why taking stock of your studio's wins, lessons, and even setbacks is the key to growth in 2025. Learn how to uncover valuable insights from your experiences, harness the power of planning, and build a roadmap to success in the new year. Whether you nailed your goals or faced chall...
Dec 23, 2024•21 min•Season 20Ep. 197
