http://www.paidtoplay.tv Having an icon for your Personal Brand is crucial! Icons are the symbols you use to trigger your customers thought about a product, service, or experience. When you look at your Personal Brand, what are the icons? Icons will help distinguish you from the other guy down the street.
Feb 07, 2011•4 min
http://www.paidtoplay.tv How do you show up at the office? Increase the success of your business by working out the Body, Mind and Spirit first thing every morning! Working out stimulates the body and gets rid of toxic thoughts. Meditation will help you focus on being present. Studying will increase your knowledge and spark new ideas!
Feb 04, 2011•5 min
http://www.paidtoplay.tv Understanding human behavior is vital to becoming an accomplished speaker in business; as well as creating transformation. Pacing is huge when it comes to keeping your audiences attention. The human mind feeds on contrast?speeding up and slowing down your speech in your presentation. It is also important to note that if you have a long presentation to break it up with audience participation and movement in the room.
Feb 03, 2011•5 min
http://www.paidtoplay.tv The golden key to Selling is not really selling at all. The key is to discover what your customer wants through asking them questions. Ask them the following: What do you want?, Why do you want it? (emotional Trigger), and What would that look like when you have it? Discovering what your prospect/client really wants allows you to serve them rather than sell them.
Feb 02, 2011•5 min
http://www.paidtoplay.tv The greatest way to Market your small business is by teaching, rather than selling (from Brandon Burchard- Experts Academy). When you create your marketing video?teach your viewer something that will help solve a particular problem they are experiencing.
Feb 01, 2011•5 min
http://www.paidtoplay.tv What is a 'Creed' in regards to personal branding? A Creed is a compact statement that lets others know who you are and what you stand for. When you look at the business of 'YOU', what is your creed? What do you stand for in your small business? Do you let everyone know?
Jan 31, 2011•5 min
http://www.paidtoplay.tv Online FAQ video is a powerful way to relieve stress from your customer service department of your business. Create a FAQ video library on You Tube by doing the following (created by Mike Koenigs, creator of Traffic Geyser). Start by tracking the questions that your customers or prospects keep asking. Then leverage online video to answer them so you do not have to waste time repeating yourself again! Use the 10-10-4 rule. Answer 10 questions that a customer might ask abo...
Jan 28, 2011•5 min
http://www.paidtoplay.tv One of the greatest techniques for speaking on stage is to engage your audience with questions. When you ask questions it hooks the mind and helps with audience involvement through conversation (T. Harv Eker). This is crucial when attempting to build trust with your audience in order to have them take action; for example, purchasing your product or program. Another important technique is engaging your body at the same time you ask the question. Meaning, raise your hand u...
Jan 27, 2011•5 min
http://www.paidtoplay.tv There are two ways to go about selling your product or service to someone. You can preach to your prospect and try to force it down their throat (does not work) or you can ask them powerful questions. The number one key to selling is to ask the big, powerful questions that gets both you and your prospect clear about what they want. Once you are clear about what your prospect wants then you can assist them to purchase a product or experience that will help solve their pro...
Jan 26, 2011•4 min
http://www.paidtoplay.tv The core fundamental aspect of personal branding is your story! Why is it important to have your ‘creation story’ when it comes to personal branding and marketing your small business? People don’t want to just hear about your success but the map that led you there! There are 3 parts to telling your story. 1. Awakening 2. Bondage 3. Moving Forward
Jan 24, 2011•4 min
http://www.paidtoplay.tv ; When it comes to managing your own small business it is CRUCIAL you have SYSTEMS!
Jan 21, 2011•5 min
http://www.paidtoplay.tv ; There two ways to speak from stage.
Jan 20, 2011•5 min
http://www.paidtoplay.tv ; Are you one of 'those' in sales that goes around shoving manipulation and hype down people's throat to get what you want?
Jan 19, 2011•4 min
What is the difference between SPAM and Permission Based Marketing? ; Spam is the form of giving people information they don't want!
Jan 18, 2011•4 min
http://www.paidtoplay.tv ; Personal branding is essential when creating a small business!
Jan 17, 2011•5 min
http://www.paidtoplay.tv ; Welcome to Fulfillment Friday!
Jan 09, 2011•5 min
http://www.paidtoplay.tv ; Welcome to Sales Thursday of the Business Breakthrough!
Jan 09, 2011•5 min
http://www.paidtoplay.tv ; Welcome to our launch of Marketing Wednesday; part of the Business Breakthrough series.
Jan 09, 2011•4 min
http://www.paidtoplay.tv ; Welcome to Business Breakthrough! This is the initial launch of our Tuesday show discussing 'Products'.
Jan 09, 2011•4 min
http://www.paidtoplay.tv ; What is branding exactly?
Jan 09, 2011•4 min
http://www.paidtoplay.tv ;Special 20th Episode Edition.
Aug 20, 2010•37 min
http://www.paidtoplay.tv ;The importance of THRASHING to produce what you desire. DONE IS BETTER THAN PERFECT!
Aug 07, 2010•11 min
http://www.paidtoplay.tv ;If your too committed to being right….what is the cost!?
Jul 30, 2010•12 min
http://paidtoplay.tv ; The Personal Product Marketing of YOU! Personal Branding as a way to sell. Everything is about people. 1. People Don't buy Products they buy Solutions! 2. Sell Yourself before You Even Think About Selling Your Product. 3. Sell your Ability to help them get what they want.
Jul 24, 2010•12 min
http://www.paidtoplay.tv The Greatest Sales Secret of ALL Time! Attracting Customers VS Chasing Customers. Find people who don't need to be sold on your product or on the concept of making money. ;The goal is to find people who are in PAIN and market to them.
Jul 20, 2010•12 min
http://www.paidtoplay.tv More core principles from Garrett J. white to help you attain more customers online and offline. ;The importance and definition of PERMISSION BASED MARKETING.
Jul 09, 2010•18 min
http://www.paidtoplay.tv ;Garrett J. White discusses the importance of MARKETING A PRODUCT over the importance of the product itself.
Jul 02, 2010•19 min
http://www.paidtoplay.tv Garrett J. White discusses WITH EXTREEM PASSION the importance of being a LEADER and BUILDING A TRIBE! ;Much of this episode discusses Seth Godin's book, TRIBES.
Jun 25, 2010•22 min
When you Multi-Task, you make more mistakes as well as increase your STRESS LEVEL!!! Stop it!!!! Dave has clients that have gotten back 20 hours a week by reducing their multitasking and FOCCUSING. That's 2 extra work weeks a month!! Entreprenuers are chronic multi-tasksersMarketing itself is finding the trigger point to connect with your target….SELL THE WANT…UPSELL THE NEED. The 3 Universal Wants are Time, Money, and Sex.The 3 points to becoming invaluable in the marketplace. ;1. Your Pay is N...
Jun 18, 2010•33 min
http://www.authenticentrepreneur.tv Every decision you make is based on PAIN or PLEASURE. In Marketing, it is important to get someone aware of the problem and identify pain points in their life. Then you will be able to link the pain to results. Look to uncover the pain by asking the right questions. How do you create what you want out of life? TRANSFORMATION….That is Marci's WORD, TRANSFORMATION..this is her PASSION IN LIFE. Marci found her niche in the marketplace by adding on a 3rd element t...
Jun 12, 2010•34 min