Tom Egan, Vice President of Industry Services at PMMI, discusses the impact of automation on the packaging industry. He explains that automation is not about replacing jobs, but rather about increasing efficiency and meeting consumer demands. Tom emphasizes the importance of automation in addressing the labor shortage in manufacturing and highlights the need for a skilled workforce. He also discusses the role of automation in sustainability and reducing waste. Tom encourages designers to conside...
Aug 30, 2023•45 min•Season 15Ep. 145
Watch on YouTube: https://youtu.be/OrHkRxWjTl0?si=uF2DSW3WgBCiqC-G Go through the process of supercharging the packaging for Pizza Cupcakes, a product featured on the show Shark Tank. They explain the importance of having a minimal viable product (MVP) and how packaging plays a crucial role in attracting customers in the competitive grocery aisle. The guest walks us through the steps they took to redesign the Pizza Cupcakes packaging, from recreating the logo to choosing fonts and colors that en...
Aug 28, 2023•12 min•Season 144Ep. 15
Judith Fiedler is a regulatory expert in the skincare industry, currently working as the head of the product development team at La Prairie in Switzerland. With a focus on formulation, packaging, regulatory registration, and safety, Judith brings a wealth of knowledge and experience to the conversation about sustainability in the cosmetics industry. **Summary:** In this episode of Packaging Unboxed, host Matos interviews Judith Fielder, a regulatory expert in the skincare industry. They discuss ...
Aug 10, 2023•47 min•Season 15Ep. 143
Evelio discusses the challenges and considerations involved in transitioning to sustainable packaging. He emphasizes the importance of understanding what sustainability means to your brand and aligning your packaging choices with your company's environmental goals. While consumers may demand sustainable packaging, they often lack knowledge about recycling and other sustainable practices. Valley Monster advises brands to educate consumers and make it as easy as possible for them to recycle or dis...
Jul 28, 2023•12 min•Season 15Ep. 142
Joe Purcell explains how social media grew his packaging company from $0 to $1,000,000 and how he's planning on taking it to $20 Million in the next few years. Joe Purcell owns and tuns Packaging Answers a packaging company based in the UK, a country not known for its use of social media. Identifying this opportunity Joe's team is leaning into social media to grow Packaging Answers. Learn more about Joe: https://www.linkedin.com/in/joepurcellpackaging/ Connect with Evelio Mattos: https://www.lin...
Jul 21, 2023•39 min•Season 15Ep. 141
Adobe Illustrator launched Beta and now has incorporated many new A.I. features, but there's one you need to start using now. Evelio dives into what Adobe Illustrator's Beta offers for packaging designers with their mockup feature that makes it so fast for comps and early concept presentations for packaging. Learn why A.I. will continue to make your workflow more efficient and handle the tasks that don't contribute to creativity but allow you to get your ideas out into the world faster. Learn ho...
Jul 12, 2023•7 min•Season 15Ep. 140
My Cordenons is a paper mill that's been making paper for packaging designers in Italy since the 16th century. Today this innovative paper mill is pushing the boundaries of sustainable packaging solutions with customized papers that use brand's production waste. Evelio Mattos of Packaging Unboxd finds out what makes this paper so special and why packaging suppliers should be asking for My Cordenons the next time they have to make merchant boxes or gift packaging. Learn more at My Cordenons Conne...
Jul 07, 2023•12 min•Season 114Ep. 139
Evelio Mattos discusses the challenge of being a designer who appreciates design while also working in sustainability. He explores the tension between appreciating the aesthetics of a design and considering its sustainability. Using examples like ketchup-flavored cotton candy packaging, he highlights the conflict between creating unnecessary products for marketing purposes and the principles of sustainability. Mattos emphasizes the importance of being true to oneself as a designer and not worryi...
Jul 04, 2023•6 min•Season 14Ep. 138
Evelio is here with another breakdown of package design processes and what to consider when designing packaging. In this episode he shares GSM, Headspace, and explains a variety of Post Production Processes. Learn how to design packaging with Packaging Unboxd Podcast Are you a Merchant looking for boxes? Or interested in knowing the source for another Merchants Boxes? Don't copy, be an original check out our sponsors below! Connect with our Sponsors: IDP Direct - Sustainable Luxury Packaging M...
Jun 22, 2023•20 min•Season 14Ep. 137
Over the past 30 days, Evelio has embarked on an incredible journey, traveling to Paris, Spain, Italy, Romania, New York, Shanghai, and Singapore, captivating audiences worldwide with insights on the integration of Artificial Intelligence in the creative packaging design workflow. Throughout the episode, Evelio reveals the power of AI in enhancing creativity and revolutionizing the packaging design process. Drawing from his extensive experience, he takes us on a deep dive into the innovative app...
Jun 21, 2023•23 min•Season 14Ep. 136
How do you build own brands for existing brands? If you[ve ever wondered how designers create private label packaging design that connects with consumers in within a shopping experience, Danielle Beal shares her experiences from designing for Tesco to their Pentaward winning design for Levain Bakery. Connect with Danielle Beal, click here. Connect with Evelio, click here. Join the Packaging Pact, click here! --- 📦 Support the pod by leaving us a review here. Are you a Merchant looking fo...
Jun 07, 2023•49 min•Season 14Ep. 135
What is the latest in luxury labels for packaging? Micol and Alina of @FedrigoniSelfAdhesives share their newest Replay labels made from recycled liners. Learn what luxury labels mean to your product and how Fedrigoni can help you select the right material and adhesive for your next packaging program.
Jun 05, 2023•20 min•Season 14Ep. 134
Evelio hosts Packaging Unboxd live at Packaging Premiere Milan, the dominant luxury packaging conference in Italy for brands, creatives, and manufacturers. In this episode we speak to James Cropper Colourform about their latest Cocoon style packaging as they continue to innovate in the sustainable luxury packaging market. Audio is a bit noisy as this event was packed with visitors and our booth was teaming with people come to watch the live recording. Topics covered include Trends, Materials, Su...
May 22, 2023•19 min•Season 14Ep. 133
Evelio unboxes the RODECaster Pro Two, a piece of podcasting equipment he'll use while traveling through Europe making podcasts. The box came with mics and headphones, and Evelio is eager to start plugging it in and using it. The sleeve of the box is four-color printed and features a foil stamp with detailed copy pieces. The inside of the box is one-color black with icons and information on the top and back. The outer panel is laminated with a smooth finish, and only the exterior is printed. Eve...
May 08, 2023•17 min•Season 14Ep. 132
I'm wotkingWill artificial intelligence replace designers and creatives? yes. But not today, learn what is new in packaging design with Ai, how to save yourself from replacement for a little while. Evelio will be speaking at LuxePack New York, go to the site get a ticket and come to the show to learn what you need to know to get started deploying Ai into your creative workflow. Go to LuxePack, click here. Connect with Evelio, click here. Join the Packaging Pact, click here! --- 📦 Support the po...
May 04, 2023•15 min•Season 14Ep. 131
Learn the behind the scenes process to the making of this iconic cover design. Jamie McCAthie along with other TurnerDuckworth alumni collaborated with the band, photographers, arsonists, stage crew, and a many other creatives along the way.Understand how the creative Director position has evolved beyond directing creatives and into directing the vision.Watch the Metallica 72 Seasons unboxing to learn how they burnt all the toys on the streets of San Francisco. Jamie also shares how they used pa...
Apr 24, 2023•50 min•Season 130Ep. 14
Evelio Mattos introduces the podcast episode featuring Tommy Bonyr and Frida Anderson where they discuss Artificial Intelligence and Packaging Design. They talk about Pantone color versus lab conversation, and sustainable packaging solutions like solar power, algae inks, and carbon negative inks. Evelio is a member of the Pentawards Jury 2023 and has been working with brands like Michael Kors and Sonos. He is a graphic designer and was initially interested in doing death metal posters, but reali...
Apr 18, 2023•38 min•Season 13Ep. 129
Evelio Mattos is discussing how the combination of Mid Journey Five and Chat GT Four is changing the world of design. This combination is impacting the way websites and packaging are designed, and Mattos is providing advice on how to stay ahead of the curve and keep your design job. Evelio shares his journey in packaging design with Midjourney, from version three to version four to version five. In version four, he reached out to Chris Branch, a buddy in Liverpool, who taught him how to make his...
Mar 19, 2023•11 min•Season 13Ep. 128
Fuseneo's founder Brent Lindberg and Evelio discuss ideas around packaging concept development, sustainability, manufacturing, and the benefits of material agnostic design.
Mar 01, 2023•49 min•Season 13Ep. 127
Brian Davis, Packaging Materials and Process Engineer with Blue Origin shares what it takes to create packaging for Blue Origin. Rocket packaging isn't cardboard boxes and inserts, it's engineering and supply chain with a lot of experience. Brian studied at Michigan State University's School of Packaging and has developed packaging for the New Glenn, New Shepard, Moon Landers, and many other components that travel into space. Connect with Brian Davis: LinkedIn: https://www.linkedin.com/in/davisb...
Mar 01, 2023•54 min•Season 13Ep. 125
The Packaging Unbox Podcast recently had the pleasure of speaking with Sherry Horowitz about Mid Journey artificial intelligence. They discussed the different types of prompts that she uses, how to get started with a prompt, and making a living with Mid Journey as her copilot. They also touched upon the ethics of artificial intelligence, as well as how to work with agencies, designers, and implementing it into a functioning workflow. Sherry also shared her insight on how to make the most of the ...
Feb 22, 2023•45 min•Season 13Ep. 126
John is the founder of Counsel for Creators, a company that provides creative professionals with legal advice and protection. He believes that every company should have a lawyer, especially if they are working with contracts or NDAs. John is a creative himself and his team consists of all creatives, and they offer a subscription-based model which is new to the legal field. In this episode, John discusses the importance of having a lawyer, how artificial intelligence is impacting the design indus...
Feb 07, 2023•48 min•Season 13Ep. 124
Why should you travel to Pairs Packaging Week? Because Easyfairs puts on the largest high tech packaging show anywhere in the world. From manufacturers of packaging to some of the greatest brands delivering packaging innovations on a global scale. Chanel, Louis Vuitton, Guerlain, you name it they are here and searching for the latest in sustainability, consumer experience, and scalable innovations. Join me in discovering the future of packaging at Paris Packaging Week. Interested in visiting the...
Jan 24, 2023•39 min•Season 13Ep. 124
If you're in cosmetics packaging you know this is the conversation you're having right now. Should we be using recyclable? Is chemical recycling a real thing? How do we choose between aluminum and bamboo pulp pans? Isn't our product too small to even recycle? Will our customers adopt reusable cosmetics packaging? If you've even thought of one of these questions, listen to this episode. We get into all of these topics with cosmetics packaging sustainability expert Eva Lagarde. Connect with Eva La...
Jan 12, 2023•46 min•Season 13Ep. 123
Packaging Unboxd special guest, Kevin Russell, Creative Director at Dark Forces Design talks about Artificial Intelligence in the creative process. In today's episode, we'll be discussing Midjourney, a new AI tool for packaging design. Kevin will be sharing his thoughts on how to use Midjourney, the opportunities it creates for designers, and the legalities of using AI in the design process. We'll also be exploring how the future of design is evolving at breakneck speeds and how Midjourney fits ...
Jan 04, 2023•37 min•Season 13Ep. 122
You've already heard about Ai and its power to generate designs in seconds, but is there anyone actually using these designs in the real world? Yes! Food and Packaging Photographer, Teri Campbell explains how he's using Ai to generate environments and details for his shots. He also shares how MidJourney has re-invigorated his love and passion for being creative. The efficiencies that Midjourney delivers allow you to iterate faster, pivot in real-time, and discover never before seen opportunities...
Dec 28, 2022•39 min•Season 13Ep. 121
Nick Longo of the DGDC, Deeply Graphic Design Cast podcast and Evelio discuss Artificial Intelligence and its impact on the packaging design industry. They explore how AI can be used to supplement designer's craft rather than replace them, and discover that Midjourney and OpenAI are essential tools for designers looking to stay ahead of the curve. These platforms offer users the ability to create moodboards faster, share AI concepts with clients, and back into manufacturable ideas. If you want t...
Dec 22, 2022•50 min•Season 13Ep. 120
Have you ever wanted to own a brand you've designed for? Or at least have a partial ownership in its success? Lilli Keinaenen explains how designing packaging for a cannabis brand led to having an equity stake in Green Bee Botanicals. We discuss creative billing, imposter syndrome, the complexities of cannabis packaging, and a smelly fish challenge on TikTok. Learn more about Change Maker Creative here. Connect with Lilli on LinkedIn Haven't connected with Evelio on LinkedIn yet? Follow him to g...
Dec 15, 2022•37 min•Season 12Ep. 119
Do you want to increase sales with your packaging design? Steve Lamoureux shares how the data analyzed by Designalytics can refine a brief and drive sales based on consumer feedback during the design process. Don't assume you know what consumers want before you design, find out why they buy, where they buy, and what's important to them. You can use this information to create packaging that resonates with consumers and drives sales. With Designalytics, you can create packaging that sells. Click h...
Dec 08, 2022•48 min•Season 12Ep. 118
You don't have time to learn CAD or some other 3D program, right? Well now you can just log in and create dielines and renders from anywhere with PACDORA.com In this episode I speak to Yu Wang about Pacdora and how they solve the first obstacle in packaging design - making packaging dielines. If you're like most of us, we design packaging graphics and use illustrator to create dielines. Ye, there are packaging engineers and specialists that jump right into CAD and create efficient dielines, but ...
Dec 01, 2022•20 min•Season 12Ep. 117
