Optometry Unleashed - podcast cover

Optometry Unleashed

Optometry Unleashedwww.optometryunleashed.ca
Discover the frameworks and strategies that propel independent optometry trailblazers to the top. From daily routines that optimize productivity to time management hacks, we leave no stone unturned to distill the essence of their success. Step behind the scenes and gain exclusive insights into the tools they utilize to enhance patient care, revolutionize their practices, and shape the future of optometry. Whether you're an aspiring optometrist, a seasoned practitioner, or simply fascinated by the world of eye care, this podcast is your guide to unleash the keys to success.
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Episodes

Episode 18: Dr. Jill Saxon – Permission to Speak: Lessons from a Navy Optometrist

Dr. Jill Saxon has never backed down from a challenge. Stepping out as a lieutenant in the U.S. Navy straight out of school laid the foundation for how she leads today. She learned to lead with courage in the face of uncertainty, to listen differently to patients in a deeper way, and to lean on the strength of her team. She now brings those lessons to her role as executive director of professional strategy at Bausch & Lomb. Dr. Saxon shares the pivotal experiences that have shaped her, inclu...

Jun 03, 20251 hr 15 min

Episode 17: Joyce VanRooyen – Frames, Feedback, and Fluevogs: How to Train with Purpose and Lead with Style

Join optical training expert Joyce VanRooyen as she shares practical wisdom from her 35-year career in the industry. Discover how to transform frame selection into an unforgettable patient experience, implement training that actually works, and keep patients loyal to your practice. Joyce also gives her hot take on why we should drop the term “staff” and the key to competing with corporate chains (hint: it’s not pricing)! [00:02:25] Introduction to the optical world [00:06:38] Choosing frames [00...

Apr 22, 20251 hr 7 min

Episode 16: Dr. Ritesh Patel – From the NFL to Boutique Optometry: The Magic of Opportunity & Creating Unforgettable Patient Moments

Dr. Trevor Miranda sits down with Dr. Ritesh Patel, voted one of Toronto’s top optometrists, to explore what it takes to build a modern, patient-first optometry practice. From an unexpected opportunity with the Cincinnati Bengals to being the first to pioneer LipiFlow in North America, Dr. Patel’s career has been marked by seizing the right moments, staying on top of the latest technology, and thinking outside the box to design memorable patient experiences. Dr. Patel also makes the case for pro...

Mar 18, 20251 hr 21 min

Episode 15: Dr. Terence Miranda – The Sound Partnership Between Optometry & Audiology

What if the biggest opportunity for your optometry practice isn’t just in what your patients see—but in what they hear? In this episode, Dr. Trevor Miranda sits down with his brother, Dr. Terence Miranda, to explore the synergies between optometry and audiology. They dive into why integrating hearing care into your clinic is a game-changer, how to make it work financially, and the surprising ways vision and hearing impact each other. Timestamps: [00:01:55] Terence’s path to audiology [00:09:50] ...

Feb 18, 20251 hr 15 min

Episode 14: Dr. Meenal Agarwal – The Loud Truth About Mental Health in Optometry: Breaking the Silence on the Invisible Struggle

DISCLAIMER: This episode mentions mental illness and sensitive topics such as suicide. Please listen with care. As healthcare professionals, we spend most of our time focusing on the well-being of others, but how often do we consider our own? In this episode of Optometry Unleashed , Dr. Meenal Agarwal from Uncover Your Eyes with Dr. Meenal speaks candidly about her personal journey with anxiety and the immense pressure optometrists face day to day. She sheds light on urgency culture, setting bou...

Jan 20, 202558 min

Episode: 13 - Future-Proof Your Practice: Breaking Barriers to Sustainability (Live from NTE East 2024)

Dr. Trevor Miranda sits down with leaders from the optical industry to discuss sustainability and its essential role in modern practices. Together with Tammy Gold​​ (Alcon ​Senior Brand Manager​​), Enrique Contreras​​​ (CooperVision Canada​​​ Country Manager​​​), and Jennifer Pate​​​ (Johnson & Johnson Vision​​​ Senior Manager, National and Key Accounts​​), they explore the business case for sustainability as a necessity and practical steps that optometry practices can take to create a susta...

Oct 31, 202426 min

Episode 12: Shawn Kanungo – Dare to be Bold and Reinvent the Future of Your Business

Dr. Trevor Miranda sits down with Shawn Kanungo, a globally recognized innovation strategist and best-selling author, for a transformative discussion on the power of innovation in business and healthcare. Together, they delve into how individuals can disrupt the status quo and embrace new ideas that will make their businesses unstoppable in today’s rapidly evolving times. Timestamps [00:05:09] Innovation in sports and video games [00:12:10] AI and Kanungo GPT [00:16:40] The power of being bold [...

Sep 17, 20241 hr 33 min

Episode 11: Simon Whitfield – Life Lessons from an Olympic Champion, Finding Fulfillment in Sports and Business

In this episode of Optometry Unleashed, Trevor sits down with four-time Olympian and Canada's most decorated triathlete Simon Whitfield for an in-depth conversation spanning the world of sports, business, and personal growth. Simon offers a fresh perspective on measuring success in both sports and business — not just by achievements, but by prioritizing personal fulfillment. Reflecting on his journey, Simon shares the valuable lessons he’s learned while growing up around athletes, failing at the...

Aug 27, 20241 hr 29 min

Episode 10: Ravi Tanna – Health and Longevity: Embrace the Right Mindset to Move You Forward in Life

Ever wondered how to cultivate lasting success in every area of your life? Join Dr. Trevor Miranda in this inspiring conversation with Ravi Tanna, Vice President of Sales at MacuMira. Ravi opens up about the power of choosing a “say yes” mentality, teaching CrossFit workouts for longevity, overcoming mental health challenges after an injury, how his father’s experience inspired his current venture in treating Age-Related Macular Degeneration, and more. Timestamps [00:04:10] Proactive mindset and...

Jul 16, 202449 min

Episode 9: The Future of Sustainability in Eye Care – Live from NTE 2024

In this special live recorded episode, Dr. Trevor Miranda is joined by visionary leaders Steven Haifawi (HOYA Vision Canada) , Bryan Rossi (Carl Zeiss Vision Canada Inc.) , and Bruce Miles (EssilorLuxottica) as they discuss how innovation in sustainability is transforming the eye care industry and what optometrists can do to stay current and work collectively towards a vibrant future. Timestamps [00:03:00] Trivia game [00:04:56] Essential strategies driving sustainability efforts [00:09:48] How ...

Jun 18, 202425 min

Episode 8: Trudi Charest – How to Master the Art of Personal Branding (and Why)

Trudi Charest, “guardian of the optical galaxy” and chief sales officer of CSI Dry Eye Software, breaks down the essentials of leveraging your digital presence to expand your business. As Trudi shares, personal branding isn’t just a sales tactic – it’s a powerful tool that builds trust and attracts meaningful connections. Trudi and Dr. Trevor Miranda cover the ins and outs of personal branding, becoming trusted advisors online, LinkedIn profile tips, and how to avoid oversharing on social media....

May 17, 20241 hr 3 min

Episode 7: Dr. Abby Jakob – Turning a Small-Town Cold Start into Big Success, Authenticity in Personal Branding, Neurolens Tech, and Navigating Opportunities for a Growing Business

Dr. Abby Jakob is living out her dreams as a successful optometrist and business owner in the heart of her small hometown in Kingsville, Ontario. In this episode, Abby talks about opening her own cold-start practice, leading with courage, letting your personality shine through on social media, and building strong patient relationships. Plus, Abby and Trevor discuss how Neurolens has been a game changer for her patients and strategies to keep up with the pace of a growing business. Timestamps [00...

Apr 22, 20241 hr 4 min

Episode 6: Dr. Devan Trischuk – Tackling the Myopia Epidemic, the Evolution of Myopia Management, Treating Young Patients Early & Keys to Effective Communication

Myopia is the greatest threat to global eye health today, and its impact is only rising among younger generations. Are you prepared to face this growing epidemic? Dr. Devan Trischuk, a leading expert in myopia management, discusses how our understanding of myopia has evolved over the years, what optometry doctors can do to treat myopia early, and how to work with young families to provide a lifetime of good vision. Timestamps [ 00:01:38 ] Devan’s why [ 00:06:02 ] When should children come in for...

Mar 19, 202452 min

Episode 5: Kevin Wilhelm – Think Like an Entrepreneur, Define Your Why, Build a Winning Team & Grow a Thriving Business

Growth begins with a fundamental question: “Why?” In this episode, Dr. Trevor Miranda and Kevin Wilhelm, founder of Pod Marketing, unpack key strategies that drive successful businesses. They discuss actionable insights for effectively marketing your unique story, creating experiences that attract customers, and cultivating a positive team dynamic that propels businesses forward. Plus, Trevor and Kevin share their daily motivators, bond over bourbon, and reminisce over Kevin’s craziest bets. Tim...

Feb 13, 20241 hr 4 min

Episode 4: Nyah Miranda - Adopting a Growth Mindset in University, Overcoming Setbacks, Utilizing Social Media & Championing the Next Generation of Optometry Doctors

In this week’s episode, Dr. Trevor Miranda sits down with his daughter Nyah, a second-year optometry student at NECO. They discuss the clinic experience that inspired Nyah’s career path, being determined and resourceful as a student, lessons from varsity field hockey, building up the student optometry community, how doctors can appeal to new grads, and more. Plus, Trevor and Nyah go head-to-head in a father-daughter edition of This or That. Timestamps [ 00:02:06 ] - Nyah’s early impression of op...

Jan 23, 20241 hr 3 min

Episode 3: Dr. Howard Purcell – Pursuing Your Passion, Student Success, Maximizing AI & Shaping the Future of Optometry Through Education

Dr. Howard Purcell , president of the New England College of Optometry (NECO), joins the conversation to discuss the importance of evolving with the changing world of optometry and building up future leaders. Plus, Dr. Purcell shares his journey from aspiring drummer to optometrist, advice to students entering the field, modernizing accessible education, personal wellness habits, and more. Timestamps [ 00:02:26 ] Dr. Howard Purcell’s Background [ 00:04:54 ] Career path from drummer to optometris...

Dec 12, 20231 hr 9 min

Episode 2: Dr. Mila Ioussifova - A Holistic Approach to Dry Eye, Tips to Improve Your Gut Health, and the Power of Specialties in Optometry

Dr. Trevor Miranda welcomes special guest Dr. Mila Ioussifova , owner of South Waterfront Eye Care in Portland, Oregon. Dr. Ioussifova is known for her expertise in holistic eye care and her dedication to treating the whole person. In this conversation, they discuss the connection between diet and dry eye disease, tips for improving gut health, aesthetics services, balancing self-care with work and family, and more. Timestamps [ 00:05:07 ] - Patient advocacy and prioritizing patient care [ 00:06...

Nov 16, 20231 hr

Episode 1: Simon T. Bailey - How to Find Your Purpose, Identify Effective Leadership Strategies for Optometry Owners, and Create Connections to Supercharge Your Life.

In this first episode of Optometry Unleashed , Dr. Trevor Miranda sits down with Simon T. Bailey , renowned speaker, success coach, best-selling author, entrepreneur and philanthropist. Together, they take a deep dive into the key strategies and attitudes you need to be successful in today’s business world. Their conversation explores how to find fulfilment through lifelong growth, building a people-centred work culture, the power of being present, learning from failure, and more. About the Host...

Oct 10, 20231 hr 4 min
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