On Your Terms® - podcast cover

On Your Terms®

Sam Vander Wielensamvanderwielen.com
A podcast for online business owners who refuse to choose between revenue and a real life. Most business advice tells you to hustle harder, post more, and "always be on." I'm here to tell you that's BS—and I have the multi-seven-figure business to prove it. I'm Sam Vander Wielen, and I've built a thriving online business while protecting my mornings, unplugging at night, and actually living the life I built my business for. Every week, I share the marketing strategies, legal foundations, and lifestyle boundaries that keep my business profitable without stealing my peace. Whether you're building your first six figures or scaling past seven, this show will help you grow your revenue without sacrificing your presence, your sleep, or your sanity. Because success isn't just about how much you make—it's about having the freedom to actually enjoy your life. New to my world? I’m a lawyer-turned-entrepreneur who built an 7-figure digital product business helping thousands of founders legally protect and grow their online businesses. These days, I’m here to share not just the legal clarity but the lessons, stories, and strategies that make business and life more fulfilling. I'm the author of the best-selling book, When I Start My Business, I'll Be Happy, and a weekly newsletter called Sam's Sidebar. Originally a proud Philly girl, I now live ON Long Island with my husband, Ryan, and bernedoodle/velcrodog, Hudson.
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Episodes

207. The Mindset it Takes to Make $300k in a Week (ft. Mindset Coach, Jen Diaz)

My mindset coach, Jen Diaz, has made all the difference in my business. A few weeks ago, not only did I make $300k during a launch event, but my team and I actually enjoyed the process. Today I have Jen on the show to debrief the launch and share some of her coaching genius with you! We cover a lot of what makes up a growth mindset: Knowing yourself, having confidence, focusing on what’s within your control, embracing the learning process, being ok with failure, etc. “Growth mindset” can seem li...

Apr 01, 20241 hr 17 minEp. 207

206. How to Create Unique Content (Without Copying Your Competition)

Following your competitors on social media can lead you down a self-doubt rabbit hole. In this episode, you’ll find inspiration so you can stand out to your audience and I’ll share 6 ways to create content that don’t involve following your competition. In this episode, you’ll hear… The pitfalls of looking at your competition’s digital marketing Practices that will help you generate creative content ideas Concepts that apply no matter what specific creative content tools you use Click here to fin...

Mar 25, 202432 minEp. 206

205. 7 Surprising Ways to Pay Less Taxes

In this episode, I give you 7 ways to pay less taxes. And no, they don’t involve anything like sketchy offshore bank accounts. I cover: Tracking your expenses and write-offs, reinvesting in your business, the difference between contractor and employee taxes, the difference between an LLC and an S Corp, investing in your retirement, using the qualified business income deduction, and working with a CPA. If you’re filing small business taxes for the first time as a beginner, or even if you’re a sea...

Mar 18, 202429 minEp. 205

204. What Burnt Pizza Can Teach Us About Business (Quick Motivation!)

Even the best pizza maker is going to have more burnt pizzas than good ones. Even the best baseball player is going to strike out, over and over. As an entrepreneur you will fail, so embrace it and don’t give up. In this episode, you’ll hear… Inspiration I found in “Chrissy and Dave Dine Out.” The role social media can play in our negative self talk. Why “expecting the hard” is critical for entrepreneurs. Click here to find the full show notes and transcript for this episode. RESOURCES: Grab The...

Mar 11, 202410 minEp. 204

Bonus. MAJOR BOI NEWS UPDATE (DO I HAVE TO FILE A BOI REPORT?)

This is just a quick bonus episode on the breaking news about the BOI law (Beneficial Ownership Information). Yes, a federal court in Alabama has ruled it as unconstitutional. But you still have to file it (don’t worry its free and simple). Only the plaintiffs in the case don’t have to file. Check out the links below for help with filing your BOI. In this episode, you’ll hear… Breaking news about BOI from a federal court in Alabama What it means for you Links to help you file your BOI Click here...

Mar 07, 20247 min

203. 5 Things to Tell Yourself When You Feel Like Quitting

Feel like quitting? Don’t worry, I’ve been there. Being an entrepreneur can be super lonely, especially when you’re struggling. That’s why in this episode I share 5 things to tell yourself when you feel like quitting. I use them myself and I really hope you find them helpful too. In this episode, you’ll hear… The power of giving yourself permission to quit, or better yet, pause How to stop equating yourself with your results Why you should ask yourself, “Am I done or am I disappointed?” The impo...

Mar 04, 202436 minEp. 203

202. How the Ultimate Bundle®️Safeguarded My Business: 4 Real Life Stories

Sometimes the legal aspect of running a small business can be unclear and overwhelming. That’s why I think stories help. They put a face to legal issues, and more importantly, they show that prevention and protection do work. So if legal to-dos have been hanging over your head, take a listen to these four stories about real business owners who use The Ultimate Bundle®. In this episode, you’ll hear… How much of a mental load was lifted for each of the four business owners when they bought The Ult...

Feb 28, 20241 hr 5 minEp. 202

201. The Only Legal Program You Need for Your Online Business

The Ultimate Bundle® is my healthy obsession. I’ve spent years tweaking it to perfectly fit the legal needs of online business owners. In this episode, I take you through the origin story of the Ultimate Bundle®: From me leaving corporate law and health coaching, to figuring out exactly what online business owners need, to scaling up the Ultimate Bundle® so it could help as many people as possible. I hope this episode encourages you to stick with your own project and make it everything you dream...

Feb 26, 202426 minEp. 201

200. How to Legally Protect Your Online Business in 2024

In this unique episode, you get to hear my full webinar, “How to Legally Protect Your Online Business in 2024.” I’ll give you the five steps every entrepreneur needs to take, and take immediately: Shift your mindset, register as the right business entity, protect yourself in case of a lawsuit, get your contracts and policies in place, and stay within your scope of practice. Plus, I give you the “2024 Online Business State of the Union” to let you know about recent changes to the legal and financ...

Feb 21, 20241 hr 34 minEp. 200

BONUS Q&A EPISODE: Listen In As I Coach My Customers

Sometimes the best way to learn is to listen to others’ questions. Tune into this episode to listen to legal questions from small business owners and my answers to them. We touch on topics including staying within your business insurance’s scope of coverage, drawing a line between your coaching business and your professional license, and how to best use DBAs. In this episode, you’ll hear… How to keep your professional license safe while transitioning to coaching. When you need to get a separate ...

Feb 21, 202425 min

199. Yep, THIS Lawyer Doesn't Like What Procrastinators Are Doing

In this episode, I share with you my top 5 reasons to not procrastinate creating your business’s legal foundation. It can be tempting to push legal stuff to the bottom of your to-do list and instead focus on more fun things like branding and social media. So let me show you exactly why you need to get your legal ducks in a row. I hope this short list will give you the motivation you need to get your legal foundation set ASAP. In this episode, you’ll hear… Legal protection is not retroactive. Eve...

Feb 19, 202414 minEp. 199

198. How to Stop Stunting Your Growth (Quick Motivation!)

Are you feeling stuck in your entrepreneurial journey, constantly waiting for the "right time" to take the next step? Let me share a little secret with you: the right time is now, and the key to unlocking your growth is future-proofing your business. Future-proofing means making decisions today that will set you up for the success you envision tomorrow. It's about acting as if you've already achieved your goals and making moves that align with that future version of yourself. In this episode, yo...

Feb 15, 202415 minEp. 198

197. 4 Things I'd Never Do In My Business (as a lawyer)

Are you navigating the intricate world of online business, trying to avoid the legal pitfalls that could derail your success? Well, you're in luck. As an attorney specializing in helping entrepreneurs like you, I've seen firsthand the common legal missteps that can complicate your business journey. Today, I'm here to guide you through these murky waters with some straightforward advice that could save you from potential legal headaches down the road. Let's dive into the legal essentials you can'...

Feb 12, 202423 minEp. 197

196. 6 super easy ways to legally protect your business (BIG NEWS INSIDE!)

Are you running an online business and feeling a bit lost in the maze of legal requirements? Well, I've got something special for you. I'm hosting a free webinar, 'How to Legally Protect Your Online Business in 2024,' and it's packed with insights and actionable steps. If you're unsure about the legal side of your business, this is your chance to get up to speed with the latest laws and protections. Let's dive into what you'll learn and how it can transform the way you handle your business legal...

Feb 08, 20247 minEp. 196

195. Be a Detective In Your Business (Not a Prosecutor)

Have you ever found yourself stuck in a cycle of making assumptions in your business, only to realize later that you might have missed out on key insights? I'm here to share a powerful mindset shift that can revolutionize the way you approach your business decisions. Rather than playing the role of a prosecutor, who's often fixated on proving a preconceived notion, let's explore the benefits of adopting a detective's mindset. This approach is all about staying curious, open-minded, and making de...

Feb 05, 202410 minEp. 195

194. 4 Legal Musts for Your Email List

Are you worried about the legal aspects of your email marketing? You're not alone. As an online coach or service provider, it’s crucial to navigate the legalities of email communication. I'm here to share some straightforward tips that will help you send emails that are not just effective but also legally compliant. Let's dive into these easy-to-implement strategies that can save you from legal headaches and keep your email marketing on the right track. In this episode, you’ll hear… The importan...

Feb 01, 202410 minEp. 194

193. Kickstart Series Part 4: Your 2024 Digital Marketing Strategy

Are you ready to supercharge your business's digital presence in 2024? As an entrepreneur passionate about growth, I've been exploring the crucial elements of a successful digital marketing strategy. Join me in this journey, where I delve into the intricate world of digital marketing funnels, content creation, and the art of engagement. In this episode, you’ll hear… Crafting an effective digital marketing funnel Strategies for creating engaging and evergreen content Utilizing freebies to attract...

Jan 29, 202453 minEp. 193

192. How to Create a Scalable Product

Over the years, I’ve learned a lot of lessons about the importance of scalability and how to achieve it. In today’s episode, I’m going to share them with you. Your product, whatever it is, needs to be scalable so that it can be sold over and over again without requiring more of you. That is the foundation to generating significant revenue while still having a life outside your work. Join me as I cover the keys to creating a product that is going to be your bread and butter for years to come. In ...

Jan 25, 202433 minEp. 192

191. Kickstart Series Part 3: Create a Product that Sells Itself (+ How to Make it Last)

Whether you're just starting out or looking to refine your existing offerings, understanding what makes a product truly effective is key. It's important to learn how to understand insights about crafting products that not only resonate with your audience but that can also sustain and grow your business. Join me as I explore the intersection of market demand, personal passion, and practical strategies to create products that sell themselves. In this episode, you’ll hear… How to create products th...

Jan 22, 202446 minEp. 191

190. How to Create Loyal Customers, Repeat Buyers, and Referrals (without spending a dime)

Welcome to a fresh perspective on client relationships, inspired by an unlikely source: Olive Garden's customer service philosophy. Let’s delve into why treating clients like family isn't just a feel-good tactic, but a strategic approach that can revolutionize your business. We explore how creating a warm, welcoming environment for clients, akin to the family-style service of Olive Garden, can lead to building a loyal customer base, enhancing client lifetime value, and fostering invaluable word-...

Jan 18, 202430 minEp. 190

189. Kickstart Series Part 2: Carve Out Your Spot & Claim Your Expertise

Have you ever wondered what makes a business truly stand out? It's not just about offering a service or product; it's about creating an identity that resonates with your audience. I want to share with you some insights on how to carve out your spot in the market and claim your expertise. Whether you're just starting out or looking to redefine your business, these tips will guide you in building a brand that's uniquely yours. In this episode, you’ll hear… Insights into defining and embracing your...

Jan 15, 202442 minEp. 189

188. How to Protect Your Online Business in 2024

Are you an online coach or service provider feeling tangled in the web of legalities? Worry no more! I'm here to guide you through the maze of legally protecting and growing your business. This journey doesn't have to be overwhelming or confusing. With some straightforward steps and a bit of know-how, you can lay a solid legal foundation for your business. Let's dive into the three essential steps you need to start with, making legal protection simple and approachable. In this episode, you’ll he...

Jan 11, 202428 minEp. 188

187. Kickstart Series Part 1: How to Start a Business Online (Setting the Foundation)

Starting an online business can be quite a journey, but it's important to be aware of the legal requirements and foundational steps involved. If you're thinking of starting an online venture, you're in the right place. I'm here to guide you through the complexities and joys of setting up your digital business. From understanding the basic requirements to start a business to navigating legal nuances, this guide is here to kickstart you to a successful launch! Don’t forget to grab your free Kickst...

Jan 08, 202425 minEp. 187

186. If I Started Today, Here’s How I’d Build My Business

When I first began my online business over five years ago, I couldn’t have imagined the shape it would take today. There were just so many unknowns. And while I can’t say I wish things had ended up any different, I do look back on some of the decisions I made early on knowing what I know now and wonder how I might approach things differently if I had to do it all over again. Unless someone invents a time machine, I doubt I’ll ever get the chance to make use of these lessons – but for anyone out ...

Jan 04, 202439 minEp. 186

185. New Law Alert: BOI Reporting Requirements (+ free Guide!)

New year, new law! That’s how the saying goes, right? Are the new Beneficial Ownership Information (BOI) reporting requirements stressing you out? I'm here to simplify this process for you. Starting January 1, 2024, certain businesses will need to report their ownership information to the federal government. This initiative aims to enhance transparency in business ownership, but it can seem daunting, especially for small business owners. Don’t panic! – I have created a free, comprehensive guide ...

Jan 01, 202420 minEp. 185

184. Why So Many Big Creators Quit (& lessons we can learn from it)

Have you ever wondered why so many successful online entrepreneurs suddenly decide to step back or close their businesses? Today, let's dive into the often-overlooked reasons behind this trend and explore how we can learn from their experiences to create more sustainable and fulfilling businesses. In this episode, you’ll hear… Why successful online business owners often choose to step back or shut down their ventures due to burnout and the prevalence of burnout in online entrepreneurship A criti...

Dec 28, 202330 minEp. 184

183. Stop Playing Small [Monday Motivation!]

Starting an online business can often feel like navigating uncharted waters, especially for women entrepreneurs who face unique challenges. In this journey, it’s crucial to recognize the seriousness and legitimacy of your venture. As someone who transitioned from a corporate lawyer to an online business owner, I understand the hurdles and skepticism that can come your way. But it’s time to stop playing small and start seeing your business for the powerhouse it can be. In this episode, you’ll hea...

Dec 25, 202322 minEp. 183

182. Part 2 Annual Business Plan (Setting Business Goals for 2024)

Welcome to a fresh perspective on business planning and goal setting. As we look ahead to 2024, it's crucial to reflect on our past successes and challenges, setting the stage for a year of growth and fulfillment. Whether you're a seasoned entrepreneur or just starting, today I'll share insights on crafting a plan that aligns with your personal and professional aspirations. Let's dive into how to set achievable goals, embrace new ideas, and build a business that truly resonates with you. In this...

Dec 21, 202340 minEp. 182

181. Part 1: Annual Business Plan (Reflecting on My 7th Business Year)

Have you ever paused to reflect on your journey, both personally and professionally? I've been doing just that, looking back on my year in 2023. It's been a year of growth, challenge, and learning for me, and I want to share some insights that might help you in your own reflection process. In this episode, you’ll hear… Insights into balancing personal well-being with professional goals How personal experiences, like the loss of loved ones, impact business and life Strategies that led to revenue ...

Dec 18, 202345 minEp. 181

180. Did You Steal It or Get Inspired By It? How to Spot the Difference

Today I want to talk about something that's been on my mind – the fine line between inspiration and outright stealing in the online business world. It's a tricky topic, but it's crucial for us as creators to understand where to draw the line. I've seen too many instances where content gets copied, and I'm here to shed some light on how to navigate this complex issue. In this episode, you’ll hear… How common content theft and mimicking are in the online business industry Personal stories of my ow...

Dec 14, 202318 minEp. 180
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