The Surprising Similarity Between the US and Chinese Internets - podcast episode cover

The Surprising Similarity Between the US and Chinese Internets

Feb 03, 202651 min
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Episode description

In the 90s, there was a lot of talk about how the Internet would be a liberalizing force in the world. Bill Clinton famously predicted that it would be impossible for China to lock down the Internet, and that this would have profound effects on domestic politics. Of course that didn't come true -- China has done a remarkable job of controlling what gets behind the firewall. But then furthermore, the Internet hasn't had the liberalizing effects in the US either. On this episode of the podcast, we speak to Yi-Ling Liu, the author of the fascinating new book The Wall Dancers: Searching for Freedom and Connection on the Chinese Internet. The book traces the rise of the Chinese Internet, and how its users navigate the "dance" between freedom and censorship. She talks about the early visions for the Internet in China, and how over time it became a hotbed of nationalism. We discuss what's similar and different, and also what happens when users in both countries are given the opportunity to easily make contact withe each other on social media.

Read more: China AI Hardware Firms Trump Internet Giants in Growth Outlook

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Transcript

Speaker 1

Bloomberg Audio Studios, Podcasts, Radio News.

Speaker 2

Hello and welcome to another episode of the Odd Lots Podcast.

Speaker 3

I'm Joe Wisenthal and I'm Tracy Alloway. Tracy remember how like in the late.

Speaker 2

Nineties, like the Internet was starting to become a thing, and people thought it would bring like liberalism and democracy utopia. I totally bought into that, Like I you know, people look back at that and like, oh, they were naive, Like I don't blame them, Like, I think I bought into that too.

Speaker 4

I mean, there was something very wholesome about the sort of mid nineties internet culture where you could go to everyone's like little individual blog and people were mostly talking about their hobbies and things like that, or at least that was my experience of it, probably colored by the fact that I was in middle school at the time, but it seemed very innocent.

Speaker 3

It was very cool.

Speaker 2

It was very decentralized, right, So now we associate the Internet with a handful of tech oligarchs that control various kingdoms. Maybe you could even say within the Internet, whether it's the medic Kingdom or the Amazon Kingdom or whatever. But it was very decentralized. Everyone with their own little sites cobbled together and so forth, and I totally bought that idea.

Speaker 3

It's just like, Oh, we're all going to talk to each other, we're going to work.

Speaker 2

Things out, and there's no way that authoritarian governments could ever control this, and it will finally realize the true promise of democracy and all that stuff.

Speaker 3

I totally bought into it.

Speaker 4

Fast forward to twenty twenty six. How would you describe the Internet now?

Speaker 2

I mean, the word that always comes to my mind, and there are many words, is just this sort of like sheer like sort of tribalism and conflictualism on every level, right nationalism, racism, bigotry, anti semitism, sexism, et cetera. It's just like riven with that, it's riven with conflict and so forth. It's heavily centralized. All of the sort of utilh and promise I'm like, didn't really pan out that way.

Speaker 4

I would say Cesspool one too. You have to try really really hard nowadays to find good and useful corners of the Internet. I'm not saying that they're not out there, but it is interesting how far we've deviated from that initial utopian premise of the Internet. The other thing that's happening. We're recording this on let's see January twenty seventh. What's interesting is that we're starting to have even more discussion

about the power of the platform. So over the weekend there have been some allegations that TikTok, for instance, is

censoring Minneapolis video or video of the Minneapolis shooting. And that's just after the new ownership took control of the platform, right, so they spun off the US business, and now it has all these new owners and people are starting to talk about, well, maybe they're censoring or even if they're not directly censoring some stuff, maybe the algorithm is influencing what people see totally.

Speaker 2

And then there's one other dimension before we getting into the conversation that I think is very important here, which is that the Internet is splintering geographically. Right, So we've known for a long time. Of course, people talk about the firewall in China and the Chinese Internet, but it's not just China, right. We see the UK establishing its own rules, We see Australia establishing its own rules. We saw the thing a couple of years ago with Brazil

temporarily banning Twitter, et cetera. And so there's all these sort of intermingling of digital platforms and national sovereignty, and I really do believe to some extent that a lot of the leaders around the world are looking at China and a seemingly more controlled Internet like with jealousy, right, and oh, we would love to have this level of control over our sort of town square, et cetera. And you know, some countries of the First Amendment, so that

makes it very tough, et cetera. But it really feels like there's so many aspects of the Internet that are sort of not panning out, and people like, we want to constrict what people could see, we want to tighten the algorithms, we want to curb some kind of discourse, et cetera.

Speaker 3

And I think this is going to be one of the biggest stories of our time.

Speaker 4

Yeah, with China specifically, there's still a big question, which is whether or not the censorship of the Internet basically allows it to act as a sort of like safety valve that lets people, you know, blow off some steam, but not enough steam to actually threaten the regime over there, or whether it's actually a tool or could be a tool of social change. Because people are to some extent allowed to say some stuff. I think that question is like still kind of unanswered.

Speaker 3

Well, I'm very excited to say.

Speaker 2

We really do have the perfect guest, someone who has written a fascinating new book all about the Chinese Internet. We're going to be speaking with Yiling Lui is the author of the new book The Wall Dancers. Thank you so much for coming on odd.

Speaker 5

Lots, Thanks so much for having me.

Speaker 3

What is this book and why is it called The Wall Dancers?

Speaker 5

Yeah, so the Wall Dancers. The comes from this term in Chinese which is called dancing in shackles, and it was first used in the early two thousands by journalists to describe what it means to write and report under state constraints, but slowly became viral as a term that was used by I've seen like software engineers use it, musicians use it, science fiction writers use it. And it really resonated with me, this idea of the dance, because it captured this idea that to live and navigate Chinese

society is a dance. It's this dynamic push and pull between state and society. It means living in this place that's on one hand rich with innovation and yet on the other hand, rigidly constrained, and I came to see that this dance was most dynamic on the Internet. What we know is the space behind the great firewall, and the people that I thought were really good and adept at navigating this terrain, I came to know them and call them dancers.

Speaker 4

So this was the really interesting thing about your book and the reason we wanted to talk to you. You tell this story of the Chinese Internet through the perspective of individuals, rather than say, the Internet platforms that have come to dominate the space, or even from a sort

of state centric point of view. What do you get out of interviewing or following individuals versus taking that other approach, which you know there are plenty of books out there about the rise of Wabo and stuff like that.

Speaker 5

I think the main reason behind this choice was if you look at Western news headlines or headlines in general about China and trades's technology, it almost always falls under one of two binaries. It's reduced to very simple terms. One is China the kind of sprawling economic juggernaut that's building humanoids and high speed rail and it's place of boundless opportunity. And then you have the like techno authoritary and oppressive regime where mindless people have no agency of

their own. And I think the big issue here is that the Chinese Internet is always framed through and seen through the lens of American national security and economic interests. And I wanted to force people out of these tropes. And the way to see kind of China and the Chinese Internet and all its complexity and contradictions is through people and through individual lives.

Speaker 2

Yeah, you start the book by telling the story of a gay man who is able through the Internet to build community, find people eventually at a time when, of course there was extreme repression. Homosexuality was I think illegal at the time. You know, again, this seems both in China and the US what probably a lot of people were very hopeful for with the Internet, this idea that people were going to be able to find community, like

minded individuals find acceptance in these digital spaces. And I suppose in many cases since this happened, But it is interesting how in both the global context and the Chinese specific context there were similar stories being told.

Speaker 3

There were similar hopes.

Speaker 5

Definitely, I think of the story of the Internet in China, at least as a romance. But I'm realizing, you know, as you discussed earlier, the story of the global Internet was also a romance. The story of the World Wide Web was also a romance. I certainly bought into the

narrative that you bought into. I thought we were on this like teleological arc too, towards liberalization, and I think a lot of people bought into that narrative, this idea that you know, the Chinese Internet, despite the fact that the firewall existed very early, was going to push people towards greater openness, greater freedom, greater connection, and it would just keep going on from there and there.

Speaker 4

So talk to us about what is and isn't allowed on the Chinese Internet then, because as you say, it's more nuanced than just like outright censorship in many ways, although sometimes it is just out censorship and you can't say a specific word like tan and men or something like that. And I remember, actually now that i'm thinking about it, in the early two thousands, when I was in Beijing, like the censorship was very obvious, like certain

sites were just outright blocked. On TV, you'd be watching CNN and suddenly it would go black during a news story or you get newspapers delivered to you that had literally physical like sentences crossed out with a black marker. But what isn't isn't allowed.

Speaker 5

I will start off by saying that if I could answer that question really accurately, I would be a very rich woman right now. I think the reason being, like, the censorship ecosystem thrives off of vagueness, right the fact that it's vague, the fact that there are no red lines is what allows it to function so effectively. I will say that it's changed quite dramatically over the last few decades, especially since you were last Thera Tracy. So you know, back in the day, I would say the

lines were much clearer. A lot of people would say things like no Tianan Men, no Tibet, no Taiwan. They would call them the three t's. So censorship back then was very much allowed about a dissent against the government, criticism of the government, but most importantly, anything that would

provoke collective action. So if there was you know, news of a protest or news of people gathering, or any type of unease that might boil into something bigger and bring people together into a physical town square, that got censored. But over the years, I would say, particularly in the mid twenty tens, that's come to encompass also anything that

veers from the party's ideological agenda. So this is where you have statements coming out saying we don't want unhealthy marital values appearing on the internet, like we don't want I think recently in twenty twenty one, sissy boys caught added two things that got needed to be taken down the Internet.

Speaker 4

No cissies allowed. I'm imagining like a hand drawn sign on a tree house or something.

Speaker 5

Yeah, and you know, like everything that comes, you know, everything that's part of its ideological agenda is now scrubbed off. And another thing that to add on there is like the excessive flaunting of wealth. You know, that's something that's new that used to be all over the interest back in the day.

Speaker 3

We need that here.

Speaker 2

It's driving people crazy because they look on Instagram. And I remember being, you know, during COVID, and I was like in my house and seeing like all these people like flying around.

Speaker 3

I got very resentful.

Speaker 2

What about criticisms of the government, But not from an ideological perspective per se, because sometimes you read a story like someone will have gotten hit by a train or a car and maybe the police like didn't do an investigation. You see this big uproar. Talk to us about what's allowed and how they how the managers of the firewall are managers of the rules, not the firewall per se. Think about these incidents like just yeah, criticism of government handling.

Speaker 5

Of things again, like I can't say with you know, definitively taken down and what's now taken down. I would veer on saying that whenever there's any criticism of any kind of local official, local government, that's technically looked on with great caution and taken down. But how it actually works behind the scenes is that some higher level top regulators say that the Chinese Cyberspace Administration the CAC will

write a directive. So maybe there's local corruption in some county and news starts spilling out, and whoever is part of that regulatory committee will be writing a directive that says, hey, downplay this, let's not have this appear on way BOA.

That will then get passed on to WAYBOS sensors who then start scrubbing that off their newsfeed, or it happens the other way where WAYBOS sensors aren't even receiving that directive, but kind of proactively, like a student who is really nervous about upsetting their teacher in advance will just go and scrub that off even before receiving that directive.

Speaker 4

Oh interesting, so self censorship basically, yes, So how labor intensive is the censorship process nowadays? Because you know, I imagine, as you said, directives get made and someone has to enact them. But on the other hand, so much of the Internet nowadays is ruled by algos and most recently AI you could just you know, design an algorithm that always downplays political scandal or something like that.

Speaker 5

I would say, hugely labor intensive.

Speaker 4

Armies of wu maao, that's what they're called, right.

Speaker 5

Yeah, So that specifically refers to the fifty cent army umao, but that specifically refers to not necessarily state sponsored actors or not necessarily state paid individuals, but people who are kind of pumping patriotic content.

Speaker 4

Hobbyist nationalists exactly exactly.

Speaker 5

So you know, there's actually not too much of a difference between the wum maao and maybe some of the patriotic trolls and insults that you see you next today, right to what extent is are some of the people who are posting like pro Trump propaganda on Twitter essentially the same as Umao. There's this dynamic called flooding, which refers to when in cells or a particular group of online individuals are pumping just content onto a news feed to try to get rid of news that they don't

want people to look at. And that takes place in China all the time. But I think that's different from actual employees who work at places like Waybul or Doeing, who are just spending every single day deleting stuff off the web. And you know, when I interviewed, actually for the book, a censor for Wayboo and he started working there in twenty eleven. I think he was one of one hundred and fifty employees. This is right when waybul was founded, and he said, you know, by twenty twenty

he had left already. They're probably like ten thousand.

Speaker 4

Wow.

Speaker 2

Yeah, I mean this is sort of what I was struck by reading your book, which is that you know, you talk about these people who are maybe they're bots, maybe they're paid, maybe they're just naturally impelled to join a mob and want to flood something. But some of these patterns do not seem distinct to China. It's almost like they're endemic to the Internet itself, regardless of what the official rules are.

Speaker 5

Absolutely right, we have no sense of whether or not these are kind of homegrown, grassroots patriotic flames that are just amplified. And you know when I say that, doesn't that sound very similar to what's taking place on the American Internet. I forget the name of that one in Twitter influencer who's kind of been talked about. It's Trump's right hand women. Do you know who I'm talking about?

Speaker 3

Laura Lumer?

Speaker 5

Yes, Laura Lumer really isn't there.

Speaker 4

I'm gonna say you have to be more specific because there's quite a few nowadays.

Speaker 5

But yeah, Laura Lumer, you know when we read news articles on her, it's is she being paid out? Is she not being paid out? And you know, that very much reminds me of the dynamic with a lot of Chinese patriotic influencers, Like they very much earnestly hold the views that they're sharing, but is there a cut being taken by amplifying those views and supporting those views?

Speaker 4

Since we've mentioned Wabo a couple times now and you know, you just gave us that anecdote about the number of sensors they had, and they have experienced phenomenal growth. One thing I never understood about Wabo is the kind of origins story, because my understanding is they were basically born out of censorship. So there was unrest in a room cheet I think it was, and so a bunch of existing Internet platforms either got you know, repressed, or taken

down completely. And then the founder of Wabo was like, I know, this is an opportunity for me to get in and start my own platform. I never understood that mindset. What was it that he thought he could do that other platforms had failed to do.

Speaker 5

Yeah, So Wayble actually means little blog or microblog, and Wabo is shorthand for Sino Weboa, which is the full company's name. But before two thousand and nine, honestly, before twenty eleven, there were many, many way boys, or there were dozens of companies that were all trying to be microblogging platforms. So there was a platform called Fanfu, there

was a whole bunch. There's a platform called renren which was not really a micro bloging platform, is kind of like a Chinese Facebook, so to say back people people right, exactly exactly. And the founder of Sino Weibo actually founded what is now known as Weboa in two thousand and nine, and he did a sally the same thing as all these other companies. He just did a better job of censoring. That's really what happened, as you mentioned during the protests

in Urumji in two thousand and nine. He just did a much better job of scrubbing information off the wavebood feed and the time and didn't get shut down where all of these other companies got shut down.

Speaker 3

It's interesting hearing you describe.

Speaker 2

We did an episode actually his last March with Kaiser Quo of the Seneca Podcast. We're talking a little bit about how Chinese policy making works and this idea of this sort of decentralized centralized like KPIs right. So Beijing, well, this was in the industrial policy context. Beijing says we want more solar production or more electric vehicle production, and then all the provincial leaders figure out what that means in the context of their region and then work closeta

autonomously to satisfy that. It sounds similar to some extent with the rules around censorship, especially when you describe some of that preemptive self censorship of everyone trying to figure out the right level or approach that is consistent with the broader level mandate.

Speaker 3

Yeah.

Speaker 5

No, that's a really good point and definitely a parallel that I would draw. You know, For example, if they were to release industrial policy, a tech company ceo will then like read that policy very carefully and be like, Okay, how can we align our companies direction with the rhetoric of this policy directive. The same goes with censorship, you know. So one of the subjects that I profile is the CEO or was the CEO of this skating dating app Blued.

And so if they release a censorship directive saying we don't want cissy boys on our platform, he's going to go and look very carefully at the platform and see how are we going to make sure there are no cissy boys on our app?

Speaker 3

Right?

Speaker 5

And so there is definitely this sense of I don't know, if you have read Harry Potter, I never.

Speaker 4

Did, I did?

Speaker 6

Did you not?

Speaker 3

I never did? I never did?

Speaker 2

But Tracy will get listeners will get it.

Speaker 5

This analogy really hit it home for me. But you remember Dolores's umbrage.

Speaker 4

Yeah, oh, she was creepy.

Speaker 3

Yeah.

Speaker 5

You remember how she would like post these decrees and then all of the and she would just post them on the wall and then they would be kind of vague, and then students would freak out and scramble, and you know, people like Malfoy would aggressively over and interpret that. I think that's the dynamic.

Speaker 3

And yeah, I.

Speaker 4

Think this is an underappreciated point sometimes, but like the vagueness in the decrees is done on purpose, right, It's so that like you're never really sure what is and isn't allowed, and so you do start self censoring. And also you know, if the government wants to go after you, they can do it because the rule is purposely vague.

Speaker 6

Yeah.

Speaker 5

And it also means that, like each of these companies have these huge keyword databases of censored words, and those are extremely valuable. They're like proprietary assets, where you know, they that is how they keep their company alive essentially. Right, if you have a better keyword database than the company down the road, you're gonna have a better chance of surviving.

Speaker 4

So just on the keywords. This is one of the most fascinating things about the Chinese Internet, and I think a lot of people know about it at this point. But you know, internet users are very creative in bypassing the sensors, so they're always coming up with codes, some of which sound very funny if you don't know the context, Like isn't there one horse mud horse mud or mud grass horse or something fighting a crab exactly the poo, Yeah, there we go. Winnie the Pooh would be the obvious one.

This is sort of tangential. But do you think that, I guess, do you think that kind of creativity or like code wording, do you think that's related to the Chinese language itself and the fact that a lot of the words are very literal and also you have a lot of homonyms.

Speaker 5

Definitely, Like a huge part of it is like each

character can have multiple meanings. So for example, the most famous one that you mentioned that emerged as early as the early two thousands was this idea of the grass mud horse, right, and so grass mud horse in Chinese is tall nim mah and just depending on the tones, you shift the tones, it becomes taalnima, which means basically your mom, And so you know, it became this like rally because ironic rallying cry pushing back against you know, authorities,

her being who overstepping their bounds. But it's funny and punny at the same time.

Speaker 2

I do think even like on Twitter, you see certain communities, particularly more extremist ones, like you see their esoteric communications and you see their code words. But it does seem like, especially with the prevalence of very subtle hominems, et cetera, the creativity for esoteric expression probably gets taken to.

Speaker 3

The whole new level.

Speaker 5

Definitely, definitely. Though, an interesting dynamic that I'm now seeing is that a lot of the terms that are being used on the Chinese Internet are actually, you know, echoing a lot of the sentiment that of the terms that are being used in the American Internet. One term that I've noticed come up, it's not hugely viral in either place yet, is this idea of the NPC? Oh yeah, the non player character. And I didn't realize this was like resonating on both sides.

Speaker 4

Oh yeah, yeah, that's interesting.

Speaker 2

Do you know that when the big Chess party or are you familiar with that term, or the three D Chess party or something like that.

Speaker 5

I'm not sure There's.

Speaker 2

One I like that I saw that I started using, which is people who are so defensive of the leadership that every everything they say, it's like, no, no, you don't get it. They're playing five D chess, right, And so I think the term was a big chess party or something like that.

Speaker 3

I think we need to we need to start incorporating that war because.

Speaker 4

It's a good one.

Speaker 3

Yeah.

Speaker 4

But actually, on this note, how difficult is it to keep track of all the different code words or to learn the new code words? Because you know, on the one hand, if you're saying Winnie the Pooh and instead of sheshin ping or something like that, it allows you to perhaps bypass censorship. But on the other hand, if you're talking in code constantly, I imagine it means some people like just aren't getting the message. It's not resonating

with a certain sector of society. So how difficult is it and what are the pros and cons of having to keep up with all these keywords constantly?

Speaker 5

Absolutely, I mean it's hugely difficult. It just means that these words become more and more obscure. You know, I'm someone who has made a career out of studying the Chinese Internet, and I'll often read social media posts and have no idea what's going on, and their entire teams.

There's actually this excellent team called China Digital Times, nonprofit organization that they have a lex icon exactly exactly, and I have to consult that because sometimes I'm reading stuff and I have no idea what it's referring to.

Speaker 6

Huh.

Speaker 2

I want to get into more of this sort of like understand especially like how American or internationally we might learn more generally about what's going on the Chinese Internet.

Speaker 3

But before we get to that, I.

Speaker 2

Want to ask, there is this trope or this thing that gets repeated a lot, and you heard it a lot in the TikTok debates, and it's smacks of a certain racism or exoticism or orientalism, et cetera, where people say, oh, on American TikTok, they're all like, it's all a bunch of garbage and rage, bait and slop. But on the equivalent in China, it's they're learning mathematics and learning how to play violin and all these sort of stereotypical things. Can you talk to us just a little bit about

like how similar dissimilar. Do these platforms feel from a sort of day to day content standpoint setting aside sensitivity is about politics.

Speaker 5

Yeah, I mean I'm like kind of torn about that statement because on one hand, it kind of like glorifies. I mean, depending on who you're like at who's saying those statements, right, you're either glorifying and kind of like projecting a lot to the Chinese. And it really reveals more about I would say, like American conservative anxiety about what's appearing on their own Internet and projections, because the Chinese Internet is full of like crazy slop too, at least, is.

Speaker 3

What I'm like get.

Speaker 2

My assumption is that the gap is like massively overstated. But I've never you know, exactly seen whatever the Chinese version the original tiktoge, so I just have no sense like how real these stereotypes.

Speaker 5

Are whatever exactly Like when a young student, you know, in China is just like scrolling through Doeing, They're not just getting wonderful math content. It's going to like help

them excel at school. But what I will say is that definitely within the Chinese censorship context, there is this emphasis on what the party likes to call positive energy so it is definitely much more sanitized than American social media platforms, Like you are not going to see quote unquote unhealthy marital values or like that is taken down right.

And so while on one hand, I don't want to say like they're completely different, they definitely are different in terms of, you know, what appears there and what does.

Speaker 4

It Since you mentioned students, have we seen any efforts by the party to I guess crack down on internet use in general? And I'm thinking back to, you know, the video game crackdown, where there was, you know, a sense or a directive that kids were spending too much time playing video games and they should be learning important and useful things. Do you see a similar attitude towards the internet just out of curiosity?

Speaker 5

Not as much, but I would say the video game piece is the one that you know comes to mind when you bring it up. I think the issue being the Internet is just such a vital part of daily operation and just getting around. Like you can't really tell a young person to get off we chat if that's both how he communicates with his mom and his teacher, you know, and to buy basic goods. But you can say, well, let's get rid of video games for X amount of hours every weekday. Because that's clearly.

Speaker 2

That if I spoke Chinese, could I open up a Weba account from here? Would it be easy to just start joining us posting with them?

Speaker 5

Yeah, yeah, definitely talk to.

Speaker 3

Us about I should do that.

Speaker 2

That's a good reason to learn Chinese, which is one of my twenty twenty six goals is to start taking lessons.

Speaker 3

So thank you, thank you.

Speaker 2

Talk to us about that five minute period in history in which TikTok was banned in the United States and suddenly there was a flood of American users to that other red note or something like that.

Speaker 3

I forgot what was called.

Speaker 2

Well, talk to us about that experience and whether anything interesting emerged from that. There was ten days where that.

Speaker 3

Happened or whatever.

Speaker 5

Yeah, it was an incredible moment. I remember it very clearly. But essentially there was news impending news that TikTok would get banned in the US and all these teto.

Speaker 3

Yeah, but in.

Speaker 5

Lead up to that, TikTok users were freaking out, and they, essentially I think millions of American TikTok users started to flood red Note or as it's known in China's Yahongshu, which is you know, people call it China's Instagram, but that's not quite the right equivalent. It's almost this Instagram meets Pinterest meets Yelp type social media platform mostly used by young urban women. It has a slightly more liberal bent to like catch up on lifestyle and news. Now

it's all kinds of news. But I was both on one hand, struck by the irony of the situation. You know, that the American Internet had somehow become so closed and siloed and controlled that the way to escape it was to then jump to argue because it's sort of like it.

Speaker 2

Was sort of like a reverse Berlin Wall moment in which the West, the West Germans were the ones flooding into the other side after this, uh, I don't know, something like that.

Speaker 3

It was very yeah, exactly exactly right.

Speaker 2

It's like these were the ones that had the restriction placed on US America, and so then there suddenly like we spill out, find a new hole in the wall to spill over onto the other side.

Speaker 5

Exactly, which is why they were you know, like I think American users were looking for their Chinese spies kind of ironically and Chinese users were teaching them how to get around red note sensors. But I think like key to that was just like I felt a lot of delight from that moment because it was the first time there was this like really sincere and earnest exchange between users on both sides of the Internet, and I hadn't felt that and seen that in years, if not decades.

Speaker 4

So one of the debates that's constantly ongoing when it comes to TikTok is what the algorithm is doing and what can it's actually surfacing. What are the like parallels with I guess censorship in China or where do you see key differences in terms of what the algo can do to influence the general population.

Speaker 5

So you mean, like between the algorithm in China and the algorithm in the US, I would say that, you know, the algorithms, it's always really hard to say to what extent the algorithm is playing a role in censorship censorship of the content, right, And I think that's one of the big issues or that the big criticisms it's playing out right now with this TikTok sale. Even though vast majority of the ownership is American, the algorithm is still

owned by Byte Dance. So to what extent does bite Dance still have influence over what American users are seeing. That's up to question. I think the difference is in China there's just a lot more tools externally to kind of control at what happens after that. It doesn't matter how the algorithm is dictating what appears on the feeds. You know, there's still content moderators who can come in and deal with the content that is posted online after you know it's already posted.

Speaker 4

Joe, I feel like I need to make a public service announcement, actually a public service announcement recognizing someone for their public service, which is Sam Row, who does the dirty work of trawling through TikTok on a daily basis and then cross posting the good videos onto Instagram for everyone who doesn't actually have TikTok like.

Speaker 3

Me, people should follow him.

Speaker 4

He'd genuinely a public service.

Speaker 2

Genuinely, I want to go back to this sort of kind of where we started at the beginning. But I think it's a question of some pretty significant stakes, you know. So you talk about the rise of the sort of like very nationalistic impulse that you see on the Chinese Internet these days. She again very similar to here, And I would say, and many people would agree that if you look at the US government right now, you're like

the pathologies, the dysfunctions, et cetera. It's like almost downstream, like the Internet has shaped the US government in many respects.

Max Reid, who we've had on the podcast, who has a really good newsletter, talked about how it's like the comment section is one and all of the people who are in power in the US government are the people who like ten years ago were angry about having been banned from the comment section, and now they have the last laugh on everyone else because now they hold the levers of power. Talk to us about the emergence of the sort of strong nationalistic undercurrent on the Chinese Internet.

When did that like start to emerge and how does that sort of like reinforce the political direction of travel within Chinese politics.

Speaker 5

Yeah, I would say, similar to what has happened in the US, that patriotic undertone has always been there as early as like the pre Internet period of like the eighties and nineties of people who you know, perhaps we're speaking of a patriotic China in the more a liberal sense. They wanted strong men rule. They didn't want you know, a lot of the leftists in China, as we think about them in China and not in the US, wanted you know, China not to be kind of swept up

by liberal influence. It needed a strong state to be in charge of the economy. But I would say, similar to the US, that nationalist voice was very fringe. It was niche. It was kind of seen as radical. So you know, as early as two thousand and eight, for example, there where as you mentioned, like the fifty cent army, but also what was known is like angry youth or finching.

So two thousand and eight was like a hugely pivotal moment for China in that the country was stepping onto the world on the global stage as this international presence, and it wanted to present itself as super liberal. But at the time there were these like very angry youth who were online and being like, look at how China is being presented by CNN. We're being kind of smeared by westerners. But they were small. I would say today

the Chinese internet is largely fencing. They're no longer called that. But you know, I would say in twenty sixteen, there's an emergence of what we now call Little Pinks or self and Home, and it's like you merged the fencing or you merged the patriot with the stan or the online found where you know, like.

Speaker 4

What they softer nationalism exactly or.

Speaker 5

Not even softer, but they use the tactics of online fandom, so you know, like they use the same tactics of like a group of Justin Bieber fans would do to take down Justin Bieber's nemesis, where except they're doing that with maybe like Taigwan, who's the who was the leader of Taiwan. And so I would say there's this like fusion of online internet celebrity culture with online patriotism, and you know it's not so much different from like the Reddit insult.

Speaker 2

Yes, it feels very similar. I just want to just

to go down this road a little bit further. Last year I read Kevin Rudd's book about Shijinping, and one of the points that he makes, you know a lot of people think of, Okay, she gets into power and then sort of takes this nationalist turn, and he makes the point that actually the sort of more nationalist turn in Chinese politics, some of the anti liberal started under the late Hu Jintao years, which makes me again wonder whether there was this brewing force, partly cultivated by the

Internet that was starting. You know that rather than okay, Shijhinping comes in and presses the button and turns the Internet in a more nationalist direction, that this was already an emerging thing, and helps explain Hijinping's durability and ability to consolidate power and so forth. That there's sort of that it's a bottom up phenomenon is as much as it is a top down thing.

Speaker 5

Absolutely, And this is why I keep coming back to two thousand and eight, is this huge turning point. And Kaiser, who's one of your guests, has made this point a few times, which is, you know, in two thousand and eight, I think the big thing that happened at the time was a the Beijing Olympics and be the financial crisis.

So at this moment when you know, Chinese people were standing up and for the first time, a lot of like the Great Firewalls was getting taken down, so a lot of Chinese Internet users in Beijing could see the news for the first time. They were seeing two things they were seeing CNN, you know, posting news about the Tibet protests and not covering the Olympics, and they're also

seeing eventually news of the financial crisis. So there was this sense of like, well, you know, we expected to engage with the outside world, and instead the West is criticizing China and can't get its own ship in order.

And so there is a sense both among kind of ordinary people of this growing patriotism but also the leader, which the leadership itself, because they were thinking, well, maybe liberalization is not the way to go right, maybe like liberalization leads to unruly financial markets, and we need to steer this ship in a different direction. And so we see both kind of a nationalistic turn but also in a liberal turn, and that very much precedes Sejenpingg's rise to power.

Speaker 4

I think people forget what a huge moment the two thousand and eight Olympics actually were, like actually physically changed Beijing and then also changed a lot of Chinese society. But I'm still I'm still annoyed that they got rid of all the fake DVD stores because those were fun. Anyway, we have to get in an ai question. So with the advent of AI. A lot of the technology which is coming out of China is very impressive. Does censorship become easier?

Speaker 5

I would say yes. I mean AI has always been It has been long used in Chinese censorship capacity, not just with the advent of generative AI. So, you know, the sensor that I interviewed, he said that, you know, before he even goes in and looks at what's being taken down, a you know, automated process first flags all of the sensitive words. I imagine that just makes that process significantly easier.

Speaker 2

Is there any way to gauge sort of public opinion about the Internet or like, because I think there are a lot of people in the US again who would say, like, yes, this would be great. I would love to make rage bait illegal. I would love it if people weren't flaunting their wealth. I would love it if there were not pornography easily available on the Internet, et cetera. I think a lot of people hear this and it's like, yeah, sounds pretty good. Is there discontent with the state of moderation?

Is there discontent with some of the restrictions? Is there no like, is there way to gauge some of these questions?

Speaker 5

They're certainly discontent, but I think it's just very hard to gauge public opinion in China in general. I would say, broadly speaking, there is like embrace of technological change and embrace of technological progress that's more elevated in China than in the US. But you know, there are people who are unhappy with the censorship regime and people who like

having those controls. I will say, at the heart of that kind of debate or that envy is just like, what are the governance mechanisms that we can put in place at this moment with AI? Right, I think everyone's freaking out about this uncontrollable new technology. In China at

the very least seems to have a governance mechanism in place. So, for example, there is a algorithm registry where essentially every single company that has an AI tool needs to submit their algorithm to authorities and that is then listed in a public registry. And no equivalent of that exists in the US. And that's actually I think, you know, that's actually a pretty interesting form of governance and maybe something that other countries can learn from.

Speaker 4

Yeah, I mean, people have criticized algoes here for being essentially black boxes just coming. I guess, full circle back to our intro. The surprising thing here is, you know, the US and the Chinese Internet have followed a very similar evolution, despite very different governance regimes. So I think to some extent, you could imagine, all right, Chinese Internet heavily censored. Obviously there's going to be a surge of nationalism, right, whereas in the US. I guess maybe it's more surprising.

But what's your overarching thesis for why we sort of ended up in the same place despite having very different systems.

Speaker 5

Yeah, I mean that's a good question. I would say, first, we were pretty naive about the fact that technology even moves in the direction of freedom, Right, that's kind of like based on the assumption that's just the direction that we're going to go in. I would say probably my overarching thesis is that we've allowed too much of technology to be centralized within the hands of a few people. And it doesn't matter, you know, the US and American systems.

People often talk about the differences, but actually they're remarkably similar. It doesn't matter if it is government that has centralized, it's you know, the power of technology in its hands or as you mentioned like a handful of tech oligarchs right at the end of the day. How different is Elon Musk's control over x or Twitter different from you know, the Chinese government's control of Weiboa. The whims of one

man essentially dictates the way a platform plays out. And I think that's the key problem, is that we've taken this like decentralized technology and made it highly centralized and it doesn't matter under what political system that actually takes place.

Speaker 2

One thing that I think anyone who again, the word that always pops into my head, is sort of the tribalizing effect of the Internet. People start to they hate each other, they hate start to hate people who aren't exactly like them. Are there cleavages within Chinese society that are deepening or widening because of everyone in the mix together.

Are there sort of demographic aspects or whatever in which you could see these sort of team tensions build and sort of domestic stability, because I think you see that all the time on the American Internet.

Speaker 5

I think the biggest cleavage that I've observed is just along the lines of wealth and inequality. And that's like another parallel that I'm seeing today. And yeah, the biggest parallel that I see is between those who are building the new technologies and those who are using and being

used by it. So, you know, funnily enough, when I visit China, I have a very similar experience of when I visit Silicon Valley, where everyone who is talking about or building or investing in these new AI tools are really hyped or you know, like there there's like an occasional doomer in the mix, but they're very excited about it.

Speaker 3

They're to build it exactly.

Speaker 5

Like, there's this sense of agency, there's a sense of competition, like we are the builders and makers of the future, whereas when you talk to just anyone who is just using the technology is not aware of how it's built

or involved in that process. There's this kind of deep sense of pessimism or a lack of agency, you know, which brings me back to this like NPC meme, there's a sense of well, I don't actually have a role in this process, like I'm a non player character and you know, I have no say, And so that actually is the biggest cleavage that I'm seeing, both in China and in the US.

Speaker 2

All Right, Elinglu, author of The Wall dancers graduations. Phenomenal book, and I really appreciate you coming on outlines.

Speaker 6

Thanks so much for having me, Tracy.

Speaker 2

I really enjoyed that conversation a lot, and it really was not until.

Speaker 4

I know you like talking about the Internet.

Speaker 3

Yeah, I love talking.

Speaker 2

About the I love the Internet, even though it is to your words, and I would agree in many respects Sussesspool.

Speaker 3

But thinking about how.

Speaker 2

Similar the American and Chinese internets are despite ostensibly being very different in this in the legal sense, is like probably one of the more fascinating threads I've thought about in a while.

Speaker 4

I think, Yeah, I was thinking during that conversation, I was going to ask what's scarier an army of Little pinks coming after you or an army of K pop fans. And it's sort of a facetious question, but on the other hand, it highlights this point, right, which is the Internet and the way people behave on the Internet has been remarkably similar across geographies. It doesn't really matter like what group you're in.

Speaker 2

No, I think that's one hundred percent correct. And you know, again, the K pop stands as their own tribe, but.

Speaker 3

Probably one of the less harmful ones, right, like probably.

Speaker 4

Like they are vicious when they want to be.

Speaker 2

Joe, I never write I actually I think I tweeted about K pop once and I.

Speaker 4

Was like, I'm gonna mute never again.

Speaker 3

I'm muting this thread right away.

Speaker 2

But this is what we do, right, I mean, it feels like we as people naturally are drawn to this sort of I would say mob behavior, right when presented with these new technologies in which we can connect with like minded people, whether they share or tastes for music, or whether they share sort of national impulses or whatever else, this is what most people, a lot of people fall into, maybe, And so I think it's like really interesting that for all, yeah,

for all of this like talk of different rules and so forth, that the patterns just sort of propagate everywhere.

Speaker 4

The other thing that struck me, and this has come up before in other episodes, but it's the sort of you know, people think about China as this big centralized entity, and it is to some extent, but the way that centralized entity actually executes policy ends up being very decentralized. Yeah, right, And I think that's kind of underappreciated how much scope individual sensors or individual local governments have to enact specific directives and how they go about doing it.

Speaker 2

It's interesting that webo's competitive edge was essentially, yeah, being the best at censorship, right, and that was the one that survived and sort of anticipating and so forth. And so let's say I liked the decentralized internet. That was fun going to different people's websites and seeing what they're

all about. And you could theoretically still do it, but it takes effort in a way that doesn't feel worth it when you could just have an algorithm deliver straight what your sort of ID peels to you, like directly in the moment.

Speaker 4

It was a great time. Late nineteen nineties were the peak of humanity.

Speaker 3

On ironically unronically.

Speaker 4

That are you really going to learn Chinese?

Speaker 2

So yeah, one of my New Year's resolutions is to take Mandarin classes this year, and I will do that.

Speaker 4

I really liked learning Mandarin back way back in the day when I did it, because there's very little grammar, and I hate grammar because it's nice. I had to learn German and German grammar is the worst. And also as you learn words, one thing I really like about it is it's very literal, so a lot of words have meanings that sort of reflect the thing being talked about. So, for instance, if you're talking about America, so America is maguo,

which means beautiful country. So that's sort of like interesting meaning is imbibed into these individual words. Or Austria because that's my other half, is Audili, which means Eastern Empire, which you know, again descriptive of what you're talking about.

Speaker 3

Well it wasn't the German is right, Yeah, yeah, it means.

Speaker 4

It's a literal translation.

Speaker 3

Yeah, that's interesting.

Speaker 2

You know, both of us are pretty big followings on social media, particularly Twitter. Wouldn't it be fun as this personal challenge? So like, let's start from zero again on Waibo and see if we could do it all over again. It's like we weren't just lucky, we were really good. Let's start from zero and make names for ourselves on the Chinese Internet.

Speaker 4

I think your definition of fun maybe differs from mine. Show it's like I need to.

Speaker 2

Prove to myself that it wasn't just luck, and I need so I need to start from zero and try again.

Speaker 4

Oh man, do it in Mandarin, do a real challenge, do.

Speaker 3

It on hard mode?

Speaker 1

Yeah?

Speaker 3

Yeah, where I have to do it in a different language.

Speaker 4

All right, shall we leave it there?

Speaker 3

Let's leave it there.

Speaker 4

This has been another episode of the au Thoughts podcast. I'm Tracy Alloway. You can follow me at Tracy Alloway.

Speaker 2

And I'm Jill Wisanthal. You can follow me at The Stalwart. Follow ye Ling Lu. She's at yee Linglu ninety five, and definitely check out her new book, The Wall Dancer, Searching for Freedom and Connection on the Chinese Internet. Follow our producers Carmen Rodriguez at Carmen armand Dashel Bennett at

dashbot and Kelbrooks at Kelbrooks. And for more odd Laws content, go to Bloomberg dot com, slash odd Lots were at Daily Newsletter and all of our episodes, and you can chat about all these topics twenty four to seven in our discord Discord dot gg slash odlines.

Speaker 4

And if you enjoy Oddlots, if you like it when we talk about the Internet, then please leave us a positive review on your favorite podcast platform. And remember, if you are a Bloomberg subscriber, you can listen to all of our episodes absolutely ad free. All you need to do is find the Bloomberg channel on Apple Podcasts and follow the instructions there. Thanks for listening

Speaker 6

In

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