Allen Gannett, CEO, TrackMaven, Creativity Is A Science
Jun 15, 2018•27 min
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
ALLEN GANNETT is the founder and CEO of TrackMaven, a marketing analytics platform whose clients have included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. He has been on the “30 Under 30” lists for both Inc. and Forbes. He is a contributor for FastCompany.com and has an upcoming book The Creative Curve, on how anyone can achieve moments of creative genius, coming out in June 2018 from Currency, a division of Penguin Random House. He was also once a very pitiful runner-up on Wheel of Fortune.
Podcast Highlights:
Consumption - you need to immerse yourself in the subject
Imitation - copy the talented people before you to get a better feel for the subject
Creative Community - surround yourself with smart creative people to develop truly creative ideas
Contact Allen:
LinkedIn
The Creative Curve Book
For the best experience, listen in Metacast app for iOS or Android