Good Christina vs. Bad Christina - How the Culture you Create will Determine the Employee Performance you Receive

They're already investing in this so we can't wait to see all those treatment coordinators at the event . It is going to be amazing .

The feedback from our past events is best event I've ever been to and we have a wonderful video in the podcast description below of some TCs and doctors talking about the iconic event that they came to January of this year in fact .

But we're also opening up this event to people who are non-customers , so you can go to the podcast description and click that link . It'll take you to the TC description of Iconic and everything you'll need to know and you can sign up right there and register . It is a fast growing event . We are not looking for a trillion people .

We want this to still be private , very hands-on and a lot of role plays , a lot of challenging the mindsets to where your TCs will come back to your office after this day and a half event in our fabulous training facility here in Colorado Springs and they will be transformed like you cannot believe .

They will be motivated like you cannot believe people that are experts in sales , hospitality , consumer psychology from outside of your bubble and you're going to be able to bring that expertise inside your practice to skyrocket your conversion .

So looking forward to everybody signing up and us having another fantastic MPG Iconic event , this time for treatment coordinators only . Now let's get back to another edition of the New Patient Group Podcast .

He's the founder and CEO of new patient Group , managing partner of RightChat and a trusted motivational speaker for Invisalign OrthoPhi and others , brian Wright .

The girl's name was Christina and Christina was a fantastic employee and this is how I know . So one day I'm in the practice and I don't want to bring up practice's names . I was in the practice and she and I don't want to bring up practices names .

I was in the practice and she and I were talking to each other and I was asking her some questions about do you like it here ? It was a newer practice , right ? This was the first time I was there . Do you like it here ? You know , are you excited to show up to work ? What are things that you don't like ?

And her response right away was Brian , I love it here . I am just . I show up and I'm excited every single day . It's an amazing place to work . The office manager here is always willing to help , always making sure that we have the right things to do our job , always pumping us up , just doing whatever she can to make us better .

The doctors are involved and it's just an awesome place to work and I love going the extra mile . And later on I was talking to that office manager manager and she's like yeah , christina's amazing , I really love Christina .

And I gave props to the OM , like hey , look , there's a lot of things that she gave you major props on , and one of the reasons why Christina's great is because of the environment that you are creating as the office manager .

Like you are doing one of many roles that is your responsibility and that is to help make other people better , make them feel safe , create an environment where people can thrive . But something very interesting came up in Christina and mine's conversation as she was saying how much she loves it at that practice .

She also said to me you know I only work here a couple of days a week , right . So to make ends meet , there's another practice that I actually work into and I said , oh , okay , well , how do you like it there ? And she goes I can't stand it there , right ? The office manager is constantly trying to find ways that we're doing things wrong .

She is , you know , constantly in our face about it , telling us you know , hey , you're doing this wrong . You're doing this wrong and the doctor's not engaged . Right . When we have meetings wrong , you're doing this wrong and the doctor's not engaged . Right . When we have meetings , the doctor's not even there .

If we're watching an on-demand course or doing a learning environment , maybe a lunch and learn with one of our reps , the doctor's just not there . Really , the office manager doesn't pay attention . We get yelled at a lot and I was thinking in my head I didn't get a chance to talk to that office manager because they weren't a customer .

But I'm thinking in my head I didn't get a chance to talk to that office manager because they weren't a customer . But I'm thinking in my head look , here's the exact same person , right ? Christina . One environment she's a rock star , right ? The office manager said she's amazing .

And Christina said how much I love it in this office and the office manager is helping us out , and it's an environment where we're making each other better and we're helping each other , we're picking each other up , et cetera , et cetera . Then you take the same person and you put them in a different office and they're miserable , right ?

And she even told me look , I'm just guessing here , but the office manager probably doesn't like me much , right ? If you talk to her , she's probably going to say I make mistakes and I'm not motivated , and blah , blah , blah and everybody . The lesson here today is sometimes now employees watching you have a responsibility to be great , no matter what .

I think you owe that to the person that's handing you a paycheck every single day , but here's the reality .

You can take a really great environment and you can prop up people that may not be that great , or you could take a person that I'll say that the other way around , you could take a person that's not that great , maybe an average employee , maybe less , you know , maybe you're taking people that you don't even like , but you create the right environment , you can

boost them up into excellence . But the opposite can happen too , right ? You can take somebody that's really good , like a Christina , and if you put Christina in a bad environment , that's really good like a Christina . And if you put Christina in a bad environment , christina all of a sudden becomes not such a good employee .

And this is a valuable leadership lesson to so many of you out there that , as you critique people and say we've got to get the right people in place and so-and-so is not a good employee , the problem may be you . And this is where leadership is such a trained skillset Everybody .

It's such a ongoing , infinite journey of looking at things differently and learning how to communicate differently and learning how to make people safe , learning how to make people better by creating the right environment and , look like I said , employees . Sometimes it is on you , right .

Sometimes we as leaders can do everything we can to motivate and coach , inspire , and some people you're just never going to pick up . Right , you're never going to pick them up and that's just life . But the majority of people I'm a big believer that if you strive to create the right environment , you're going to get Christina's .

But if you strive and you don't , or not to create the right environment and you don't have the right environment , you're going to get Christina's right . Choose the environment that's going to create the great Christina , not the one who's the same person but says she hates her job and is not that good in this place , but is great here .

You have a choice and this is why leadership is a learned skill set and so important for this infinite journey that we call business and we call life and employs your career . Hope you enjoyed today . Create that right environment and you're going to get the right Christina's out there . Everybody , thanks for listening . Have a great rest of your week .

We'll talk to everybody soon . Bye-bye .