From Zero Support to Full Buy-In: Marc Howland’s Step-by-Step Playbook
Jun 05, 2025•34 min
Episode description
Everyone talks about getting buy-in—but how do you actually do it when you have no product, no team, and no traction?
In this episode, Marc Howland breaks down the exact strategy he used to build Breadless from scratch. From convincing a co-founder at a barbecue, to earning community trust through gym pop-ups, and finally closing $1.1M in funding—Marc reveals the step-by-step process to go from rejection to real support. If you're struggling to get others to believe in your idea, this conversation is your blueprint.
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