Why Does the Honeymoon Period on Amazon Exist? - podcast episode cover

Why Does the Honeymoon Period on Amazon Exist?

Sep 14, 202216 min
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00:00 Why Does the Honeymoon Period on Amazon Exist?
00:08 You need sales to get sales
00:27 Showing the Mr. and Mrs. Wine Tumbler Set listing
00:44 Pointing out the data in Helium10
02:02 Once sales started to get in, they snowballed
02:06 When the BSR improves, the keyword ranking improves
02:43 Discusses the Honeymoon Period on Amazon
03:28 Showing the Cerebro page to check the Keyword Distribution of a product
04:28 Clicked one of the keywords and directed to the listings under that specific keyword
04:55 Showing a Sponsored keyword 
05:07 Sold out 500 units and got stocked out
05:14 Talks more about the BSR status
06:00 Products that Amazon knows will convert are going to show up higher in the search results
06:17 With the organic results, your product will benefit from having higher BSR
06:28 Showing a competitor's listing
07:17 Will you have more sales at the original price after you have a price reduction?
08:15 When you lower the price, it increases velocity
09:00 Consumers when there's a big holiday event are trained to shop
10:54 Showing the Brand story, Brand Store, and the A+ Content
11:45 Talks about why sellers use rebates back in the day
12:20 Talks about how important it is to run an Amazon PPC
14:50 The more sales you create, the more history you build with Amazon

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