Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question
Feb 13, 2022•1 hr 12 min
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Episode description
00:00 Amazon FBA Weekly Q&A
10:33 We had a general account where the customer's brand was registered. Now we like to transfer the brand registry to the owner
12:38 What is platinum KW and when to use them
14:09 What made you choose Fridays for these events? Have you split tested attendance versus other days of the week
15:35 Overnight the past few days this week, it is getting moved into a new category w/c is causing us to lose our Top Seller badge
18:50 What are the best ways these days of getting 3rd party sellers of your listings
20:00 We don't have any A+ yet so it should be good. Done transfer and yes it was painful
21:42 I have un-enrolled a brand and A+ content keeps showing somehow
22:07 For targeting KWs, how to decide between words that you think will convert w/a lesser search volume or words w/a much larger search volume but more general
23:25 In the launch phase should I put single and plural of the word in the search term if the word is important
24:11 If you remember the question about Korean KW PPC is there any way to target those KWs
25:01 Outside of PickFu, any good ways to test out different product designs and/or labels w/ customers
26:59 Products that don't picture well, can I use a computer-generated image of packaging as an image even if the customer doesn't receive it in the packaging
29:00 Had a coaching call w/ Ali. His suggestions worked great! Thanks!
29:09 I've heard that AMZ has refrigerated FBA storage, how can I get this for probiotics
29:57 I'll be using my own images. I can't photograph the product because it's so blank
31:11 Does AMZ charge everyone the same price for KWs? If my product has a poor conversation rate, will AMZ charge me more for KWs
32:58 How to respond to client meetings where the week was not finished w/ the KPIs we had set
35:34 How much of an impact does A+ content have on launching a product
40:01 Any tips to getting new releases badge while launching and keeping it most of the time
40:25 I have a KW that has a $3 bid. After 2 weeks the CPC is now at $1.42 and ACOS is at 45% but it is a top 3 KW in terms of sales. Can I still lower it to the CPC cost w/o messing up this KW
41:27 Do you do a test buy then file counterfeit w/ your unauthorized resellers
41:51 One of my products is a bundle, now it got no BSR. I think they can't decide the category on how to bring BSR back and keep it
42:22 Been trying to go after the variation violator for a while now
44:59 What do you know about SIOC w/ regard to AMZ
45:46 What does the pricing structure look like when FBA items are sold by AMZ
48:03 In the launch phase when setting up exact and broad should exact be more of lower volume KW w/ a 1-3 of the big volume/main KW and have broad a mixture of everything
48:29 How would AMZ pack a 4ftx3ft piece of plywood (example product) of a pallet for FBA? Medium oversize size tier
49:19 I have a KW that is consistently getting more impressions and clicks and the CPC is ven lowering week to week but no sales
50:39 Can't update the title. When I try the dreaded red box shows up saying there is a conflict w/ ASIN, but can't find that ASIN anywhere. I created the original listing
51:22 MAG team is not perfect, but as close to perfect as anyone will ever get! You guys are just awesome!
51:54 An ASIN launched, unfortunately, got a 1-star review. But then got two 5 star reviews, the 2nd 5-star review came yesterday making my product a 3.5/5
53:08 For FBM does putting yourself on vacation for 2 weeks have any negative effects like going out of stock
53:35 Same question about blank products, lifestyle photos help
54:05 AMZ says "You're not eligible to access
10:33 We had a general account where the customer's brand was registered. Now we like to transfer the brand registry to the owner
12:38 What is platinum KW and when to use them
14:09 What made you choose Fridays for these events? Have you split tested attendance versus other days of the week
15:35 Overnight the past few days this week, it is getting moved into a new category w/c is causing us to lose our Top Seller badge
18:50 What are the best ways these days of getting 3rd party sellers of your listings
20:00 We don't have any A+ yet so it should be good. Done transfer and yes it was painful
21:42 I have un-enrolled a brand and A+ content keeps showing somehow
22:07 For targeting KWs, how to decide between words that you think will convert w/a lesser search volume or words w/a much larger search volume but more general
23:25 In the launch phase should I put single and plural of the word in the search term if the word is important
24:11 If you remember the question about Korean KW PPC is there any way to target those KWs
25:01 Outside of PickFu, any good ways to test out different product designs and/or labels w/ customers
26:59 Products that don't picture well, can I use a computer-generated image of packaging as an image even if the customer doesn't receive it in the packaging
29:00 Had a coaching call w/ Ali. His suggestions worked great! Thanks!
29:09 I've heard that AMZ has refrigerated FBA storage, how can I get this for probiotics
29:57 I'll be using my own images. I can't photograph the product because it's so blank
31:11 Does AMZ charge everyone the same price for KWs? If my product has a poor conversation rate, will AMZ charge me more for KWs
32:58 How to respond to client meetings where the week was not finished w/ the KPIs we had set
35:34 How much of an impact does A+ content have on launching a product
40:01 Any tips to getting new releases badge while launching and keeping it most of the time
40:25 I have a KW that has a $3 bid. After 2 weeks the CPC is now at $1.42 and ACOS is at 45% but it is a top 3 KW in terms of sales. Can I still lower it to the CPC cost w/o messing up this KW
41:27 Do you do a test buy then file counterfeit w/ your unauthorized resellers
41:51 One of my products is a bundle, now it got no BSR. I think they can't decide the category on how to bring BSR back and keep it
42:22 Been trying to go after the variation violator for a while now
44:59 What do you know about SIOC w/ regard to AMZ
45:46 What does the pricing structure look like when FBA items are sold by AMZ
48:03 In the launch phase when setting up exact and broad should exact be more of lower volume KW w/ a 1-3 of the big volume/main KW and have broad a mixture of everything
48:29 How would AMZ pack a 4ftx3ft piece of plywood (example product) of a pallet for FBA? Medium oversize size tier
49:19 I have a KW that is consistently getting more impressions and clicks and the CPC is ven lowering week to week but no sales
50:39 Can't update the title. When I try the dreaded red box shows up saying there is a conflict w/ ASIN, but can't find that ASIN anywhere. I created the original listing
51:22 MAG team is not perfect, but as close to perfect as anyone will ever get! You guys are just awesome!
51:54 An ASIN launched, unfortunately, got a 1-star review. But then got two 5 star reviews, the 2nd 5-star review came yesterday making my product a 3.5/5
53:08 For FBM does putting yourself on vacation for 2 weeks have any negative effects like going out of stock
53:35 Same question about blank products, lifestyle photos help
54:05 AMZ says "You're not eligible to access
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