PPC News: Amazon Adds Bid by Hour/Day Rules to Ads Console - Lower Your ACOS 1-3% Overnight
Episode description
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Timestamps:
00:00 - Introduction
00:17 - Reviewing Campaign to Lower ACoS
01:04 - New Rule-Based Bidding Strategy
02:05 - How Rule-Based Bidding Works
03:01 - Tips for Testing Rule-Based Bidding
04:20 - Scheduling Bid Rules
07:16 - Desired Functionality
09:19 - Adding Another Budget Rule
10:02 - Eventual Bulk Upload Capability
11:52 - Bulk Sheets over PPC Automation
12:26 - Pros of Rule-Based Bidding
13:15 - Outro