My Amazon Guy - podcast cover

My Amazon Guy

Steven Popemyamazonguy.com

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.


Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy

Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy



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Episodes

How Product Testing & Gated Listings Are Hurting Amazon Sellers

Send us a text Amazon sellers are facing problems with gated categories like toys, supplements, and child products. Failed product testing and safety certificates are blocking listings, especially for resellers. Learn how to handle compliance, invoices, and optimize product titles for better sales. Struggling with ads? Download My Amazon Guy’s PPC guide to start saving money: https://bit.ly/4hHX72l #AmazonSelling #EcommerceTips #AmazonSellers #AmazonListings #AmazonFBA Watch these videos on YouT...

Feb 24, 20257 min

He Wanted to Be the Richest Man, Now He Helps Amazon Sellers Win

Send us a text Noah Wickham shares how chasing wealth as a kid led him to building brands and helping Amazon sellers grow their business. From tech dreams to e-commerce success, he now guides sellers on finding the right audience and getting more sales. Learn how knowing where the money is can change any Amazon seller’s path. Need help with PPC? Download our guide! https://bit.ly/4bbIfHm #AmazonSeller #EcommerceBusiness #AmazonFBA #BusinessGrowth #myamazonguy Watch these videos on YouTube: Manua...

Feb 23, 20253 min

Debunking Common Amazon PPC MYTHS For Better Campaigns

Send us a text Are these Amazon PPC myths hurting your ad performance? Many sellers make costly mistakes with budgets, bids, and keywords without realizing it. Get the facts and learn how to make your ads more profitable with the right strategy. Want better PPC results? Download our Amazon PPC guide: https://bit.ly/3XaQ7D7 #AmazonPPC #EcommerceAds #AmazonSellers #AmazonAdvertising #PPCMyths Watch these videos on YouTube: Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9...

Feb 22, 20259 min

Why Turning Off Ads Kills Sales and Rankings on Amazon

Send us a text Turning off PPC ads on Amazon can hurt sales and rankings fast and many sellers don’t see it coming. Dropping ads might seem like a way to save money, but it can lead to losing top spots in search results. Hear from experts on what happens when ads stop and what sellers can do to get their sales and rank back. Stop wasting money on ads that don’t convert. Download our PPC guide: https://bit.ly/410nREh #AmazonPPC #AmazonSellerTips #AmazonSales #AmazonAdvertising Watch these videos ...

Feb 21, 20254 min

Amazon PPC Agency vs In House vs Auto Campaigns - Tier List Management Rankings

Send us a text This video breaks down PPC management tiers for Amazon sellers, covering agency, in-house expert, software, and auto campaigns. Each is ranked from S to F to help lower ACoS and grow sales. Learn which PPC tier fits your Amazon ads best and how the right choice can increase sales and cut wasted spend. Download our PPC guide for proven steps to lower ACoS, grow sales, and get ads working the right way. https://bit.ly/416yd5z #AmazonPPC #AmazonAdvertising #PPCManagement #AmazonSelle...

Feb 20, 202515 min

What Really Works for Amazon SEO in 2025

Send us a text PPC impacts SEO! Download our PPC guide to improve rankings: https://bit.ly/4hvliRP Amazon SEO is changing, and sellers need to stay ahead. In this video, we break down the most important SEO factors in 2025 and what actually moves the needle. #AmazonSEO #EcommerceTips #AmazonSelling Watch these videos on YouTube: Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=7 PPC Help Improve Keyword Rankings? ...

Feb 19, 20257 min

Amazon Product Launch Strategies That Actually Work

Send us a text Is your Amazon product launch actually working? Running out of stock, getting reviews, and ranking up are all signs of success., but what happens next? Learn how to keep momentum, increase sales, and decide whether to merge ASINs. Get our Amazon PPC guide and start improving your ads today https://bit.ly/419pOQ3 #AmazonSales #EcommerceTips #AmazonFBA #AmazonSeller Watch these videos next: The Reason You're Losing on Amazon: https://www.youtube.com/watch?v=sQkjfTkECIc&list=PLDk...

Feb 19, 20255 min

Sellers Are Losing Money Because of This Amazon Issue

Send us a text Amazon Seller Support is frustrating sellers with suspended listings, slow responses, and poor service. This video breaks down why support is failing and provides quick tips on how to handle support issues, improve your listings, and avoid costly mistakes. Stop wasting money on ads that don’t convert. Download our PPC guide https://bit.ly/3DLhywd #AmazonSelling #EcommerceTips #FBAProblems #AmazonFBA #OnlineBusiness Watch this videos next: AVOID These Review Traps! https://www.yout...

Feb 18, 20253 min

The TRUTH About Amazon’s Rufus AI & Product Rankings

Send us a text Everyone’s talking about Rufus, Amazon’s new AI, but is it actually changing how products rank? Some claim it’s a game-changer, but the data tells a different story. If you’re relying on Rufus to improve your rankings, you might be missing out on what really moves the needle. Watch to see what’s actually working in Amazon SEO for 2025. Stop wasting money on ads that don’t convert. Download our PPC guide https://bit.ly/4hAmqn8 #AmazonSEO #AmazonRankings #amazonrufus #SEO Watch thes...

Feb 17, 202515 min

How My Amazon Guy Created 500+ Jobs (And How You Can Join)

Send us a text Looking for a career in Amazon selling or e-commerce? My Amazon Guy has created over 500 jobs in brand management, marketing, public relations, and more. Whether you're into analytics, design, or customer service, there's a role for you. Apply here: https://myamazonguy.com/jobs #AmazonCareers #EcommerceJobs #WorkFromHome #AmazonSelling #myamazonguy Watch this video next: Become a Brand Manager in 90 Days at My Amazon Guy- Apply Today! https://www.youtube.com/watch?v=ybZB2v1MT_w&am...

Feb 16, 202515 min

The #1 Reason Your Videos Aren’t Getting Clicks

Send us a text The biggest mistake YouTube creators make? Overlooking the power of thumbnails! A well-designed thumbnail can triple your click-through rate (CTR) and make a huge difference in your video’s performance. Learn why a thumbnail artist should be your first investment and how to hire the right one. Amazon sellers struggling with CTR? Let’s fix it: http://bit.ly/3Vb6b6Q #YouTubeGrowth #YouTubeTips #ContentCreation #ThumbnailDesign #clickthroughrate Watch these videos next: Why Most Goal...

Feb 15, 20256 min

How to Beat Cheap Competitors Without Lowering Your Price

Send us a text Using images the right way can improve your Amazon rankings and help you sell more. A better main image gets more clicks, leading to more sales. Pricing strategy also plays a big role in long-term profits. Need help with PPC? Download our guide here: https://bit.ly/3DLhywd #AmazonSelling #EcommerceTips #AmazonFBA #AmazonMarketing #amazonseoe Watch these videos next: Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI...

Feb 14, 20257 min

How a Small SEO Fix Can Increase Your Product Visibility

Send us a text Many sellers miss out on sales by not optimizing their alt text and A+ content properly. Learn how these small changes can help your Amazon listings rank better and attract more buyers. Wasting money on ads? Learn how to run PPC the right way! → https://bit.ly/3DLhywd #AmazonSEO #EcommerceTips #AmazonSellers #APlusContent #SEOTricks Watch these next: PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8 Secrets to Increasing Sign...

Feb 14, 20255 min

Amazon's New Fee Trap and What Sellers Need to Know

Send us a text Amazon promised lower fees, but here’s what they didn’t mention. The critical partial shipment split option is disappearing, and sellers are left with only two choices. Get our Amazon PPC guide and start improving your ads today https://bit.ly/3DLhywd #AmazonFBA #AmazonSeller #FBAFees #Ecommerce #AmazonUpdates Watch these videos next: Turn Shoppers Into Repeat Customers https://www.youtube.com/watch?v=6bPOaLvpQvc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6 How to Add C...

Feb 13, 20253 min

What's a Good/Bad Conversion Rate - Amazon FBA Seller Benchmark

Send us a text Amazon conversion rates vary by category, but under 8% is poor, while 8-12% is average. A rate over 16% could mean missed sales due to low ad spend. Steven Pope explains how PPC, SEO, and listing optimization impact conversions and what sellers can do to improve results. Wasting money on PPC? Grab our guide: https://bit.ly/439NsNZ #AmazonSales #AmazonFBA #EcommerceTips #AmazonMarketing #ppcstrategy Watch these videos next: How a Simple Change Increased Amazon Sales by 7x https://w...

Feb 12, 202512 min

What's a Good/Bad Conversion Rate - Amazon FBA Seller Benchmark

Send us a text Amazon conversion rates vary by category, but under 8% is poor, while 8-12% is average. A rate over 16% could mean missed sales due to low ad spend. Steven Pope explains how PPC, SEO, and listing optimization impact conversions and what sellers can do to improve results. Wasting money on PPC? Grab our guide: https://bit.ly/3DLhywd #AmazonSales #AmazonFBA #EcommerceTips #AmazonMarketing #ppcstrategy Watch these videos next on YouTube: How a Simple Change Increased Amazon Sales by 7...

Feb 12, 202512 min

Fix Your Amazon CTR: What’s Good, Bad, & The SEO/PPC Golden Ratio

Send us a text A good click-through rate (CTR) can make a huge difference in your Amazon sales. In this video, Steven Pope from My Amazon Guy breaks down the benchmarks for both organic and PPC CTR, showing where most sellers stand and how to improve. Struggling with your main image? Get our Main Image Hack Service here → http://bit.ly/3Vb6b6Q #AmazonCTR #AmazonSEO #EcommerceTips #AmazonPPC #amazonadvertising Watch these videos next: How Amazon Sellers Can Maximize Conversions with the ICAP Funn...

Feb 11, 202514 min

The Amazon PPC Trick That Tripled My Market Share

Send us a text Most Amazon sellers ignore Brand Analytics, missing insights that can increase sales, market share, and PPC performance. Learn how data drives growth! Improve your ad performance! Download our PPC guide: https://bit.ly/3DLhywd #AmazonSales #PPCStrategy #Amazonfba Watch these videos next: The Best Time to Sell on Amazon https://www.youtube.com/watch?v=KDkYx-fEcPY&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3 How to Perfectly Time Your Amazon Ads in Q1 https://www.youtube....

Feb 10, 20254 min

Are You Overpaying for Amazon Ads? Here’s What Works Instead

Send us a text Amazon PPC can be costly if you’re using the wrong strategy. Steven Pope from My Amazon Guy explains why most sellers overspend on exact match keywords and how broad and auto campaigns can improve results. Learn the best PPC tactics to optimize your budget and scale profitably. Optimize your PPC! Get our Amazon PPC guide https://bit.ly/3DLhywd #AmazonPPC #AmazonzonAds #AmazonAdvertising Watch these videos next: Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONO...

Feb 08, 202526 min

The Smart Way to Set Amazon PPC Bids for New Keywords

Send us a text Setting initial PPC bids on Amazon can be tricky, especially with new keywords. This video walks through how to set bids based on keyword research, search volume, and budget, using tools like Helium 10’s Cerebro to make informed decisions. Get our PPC guide and improve your Amazon ad campaigns today: https://bit.ly/3DLhywd #AmazonPPC #EcommerceSelling #AmazonAds Watch these videos next: Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR...

Feb 08, 20256 min

Stop Relying on Just Tacos! Here's What Amazon Sellers Should Track

Send us a text Understanding the right Amazon PPC metrics is crucial for increasing sales and improving ad performance. Many sellers rely on TACoS, but is it enough? Learn how to track PPC success using ROAS, market share, and category ranking to stay ahead of competitors. Improve your Amazon PPC results. Download our PPC guide: https://bit.ly/3DLhywd #AmazonPPC #amazonads #AmazonAdvertising Watch these videos next: Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&l...

Feb 07, 20254 min

ACOS vs. TACOS: What Every Amazon Seller Should Know

Send us a text Setting the right ACOS and TACOS goals can make or break your Amazon ad strategy. Learn how to adjust these key metrics for growth and profitability. Stop wasting ad spend! Learn how to run profitable PPC ads with our PPC guide: https://bit.ly/3DLhywd #AmazonAds #AmazonSelling #amazontips Watch these next: More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6 Get the Most from Q1 Shoppers https://www.youtube.co...

Feb 06, 20253 min

How to Improve Your Amazon Main Image for More Clicks

Send us a text Your Amazon main image affects clicks and sales. If shoppers can’t tell what your product is, they’ll move on. This video breaks down a real listing and shows simple changes, like lifestyle images, keyword-rich text, and better angles to improve CTR and conversions. Get more clicks and sales with a better main image! Fix yours today: http://bit.ly/3Vb6b6Q #AmazonImages #MainImageHack #AmazonListingOptimization Watch these videos next: Focus on Traffic NOT Design https://www.youtub...

Feb 05, 20252 min

How to Turn Amazon Shoppers Into Repeat Customers

Send us a text Keeping customers on Amazon requires strong brand loyalty. Learn how to use Brand Analytics and promotions to increase repeat buyers and sales. Seller success starts with PPC. Get the guide today https://bit.ly/3DLhywd #AmazonSelling #EcommerceGrowth #BrandLoyalty Watch these videos next: Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3 Q1 Insider Tactics https://www.youtube.com/watch?v=UzWMluqxKGA&list=PLD...

Feb 04, 20256 min

Temu Loophole GONE - "de minimis loophole" Closed - Trump Tariffs 10% China

Send us a text A major change is coming for Amazon sellers as Trump’s tariffs close the de minimis loophole. This allowed Temu and Shein to ship tax-free under $800, but starting tomorrow, import taxes will hit hard. This could reshape e-commerce, increase costs, and push U.S. manufacturing forward. What does this mean for your Amazon business? Need help optimizing your PPC campaigns? Download our free PPC guide https://bit.ly/3DLhywd #AmazonNews #EcommerceUpdates #TrumpTariffs #AmazonSellers #T...

Feb 03, 202512 min

The Best Time to Sell on Amazon (Most Sellers Get This Wrong)

Send us a text Every Amazon product has seasonality, and understanding how it impacts sales is crucial. Spring is a big opportunity for most sellers, but how should you adjust your advertising? Learn how to plan for seasonal changes and maximize your product's potential. Get our free PPC guide and improve your Amazon ad campaigns today: https://bit.ly/3DLhywd #AmazonSales #PPCTips #AmazonAdvertising #SpringSales #AmazonFBA Watch these videos next: Perfectly Time Your Amazon Ads https://www.youtu...

Feb 03, 20258 min

How to Register Veterinary Products for Amazon Canada Compliance

Send us a text Learn how to apply for notification numbers for veterinary health products on Amazon Canada. Follow this simple guide to ensure your products meet Canadian regulations. Need expert help on your listing? Send us your questions http://bit.ly/3B1LvHt #AmazonCanada, #PetSupplies, #VeterinaryProducts, #MyAmazonGuy, #amazontips Watch this video next: Want to sell Globally? https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=10 --------------...

Feb 02, 20255 min

How Answering Customer Questions Built a $20M Agency

Send us a text Learn how Steven Pope built a $20M Amazon agency through YouTube. This video explores the journey, challenges, and strategies behind creating impactful content that drives results for brands. Contact us to address your Amazon problems http://bit.ly/4eOvhzu Watch these videos next: Avoid false advertising issues https://www.youtube.com/watch?v=g2I8dBFL56s&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3&t=2s High Amazon inventory costs? https://www.youtube.com/watch?v=S-...

Feb 02, 202528 min

Why Sharing Free Knowledge Can Make You Millions - Podcast Trailer

Send us a text Steven Pope shares how answering simple customer questions helped grow My Amazon Guy into a $20M ARR agency. Learn how actionable advice and free content can create lasting success for Amazon sellers. Expert coaching for Amazon sellers and Agencies http://bit.ly/3B3HMJA Watch these videos next: Why most goals fail https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3 How to Build a Successful Agency https://www.youtube.com/watch?v=vFYw...

Feb 01, 20252 min

PPC Tips You Can Do in 20 Minutes to Increase Sales

Send us a text Learn how to increase your Amazon sales with two simple PPC strategies you can implement in just 20 minutes. Steven Pope breaks down the steps to set up an Auto Catch-All Campaign and a Manual Broad Match Campaign for quick and effective results. Get your PPC campaigns on the right track today. Get our free PPC guide https://bit.ly/3DLhywd #AmazonPPC #IncreaseSales #AmazonMarketing Watch these next: Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&li...

Jan 31, 20255 min
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