Send us a text Some live demos were done on today's live Q&A, you may want to watch it here. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in house. Thank you to everyone who asked questions on our LIVE stream! There are timestamps below to help you find the answers to your questions! About Steven Pope: Steven is the founder of My Amazo...
Mar 07, 2021•1 hr 18 min
Send us a text Tips to GROW your Amazon Brand in 60 seconds! #shorts Need some TIPS on your Amazon Business? Stay tuned for Steven Pope's shorts series where he will provide quick tip videos that can guide your business in the right direction! 00:00 Let's Get Into It! 0:02 Tip#1 Run retargeting through display ads on Seller Central 0:09 Tip#2 Put Key Word into the Alt text of your A+ content 0:18 Tip#3 Run AB tests 0:32 Tip#4 Make sure your photos have a lifestyle shot with your Target Demograph...
Mar 07, 2021•58 sec
Send us a text Full list of all Amazon Aggregators: https://myamazonguy.com/amazon-aggregators-fba-acquirers/ HOW TO NEGOTIATE WITH AN AGGREGATOR Joe Valley join us This week on My Amazon Guy to share how to negotiate with an aggregator. “Price it right and you will get more buyers looking at it possible multiple offers and you will get to choose your offer. Not always about the dollar amount, it often about the dollar amount and the deal structure.” -Joe Valley Joe Valley knows the 3 Things Agg...
Mar 02, 2021•41 min
Send us a text Ken Kubec VP of Acquisitions at Thras.io answers tough questions and takes us for a deep dive into where they have been, where they are now, and where they are going. Join us to learn how sellers protect themselves and ways sellers are able to increase their valuation. Thrasio is buying $1M+ Amazon FBA Businesses. Thank You Ken Kubec For Joining Us On The Podcast This Week! Want to sell your Amazon business go here: https://myamazonguy.com/amazon-aggreg... 9:39 Vision and fort...
Mar 01, 2021•47 min
Send us a text ✅ Who Should You Sell Your Amazon FBA Business to? http://amazonaggregators.com/ Amazon FBA Acquirers Institutional investors are booming the acquisition market for Amazon FBA businesses and this is the future of entrepreneurs. These Aggregators are jumping into the market with large funds bringing professionalism into the business and accelerating the success of small successful sellers by acquiring their brands and creating large and profit-making portfolio companies. We are her...
Feb 23, 2021•12 min
Send us a text Anthony Cofrancesco is the Industry Liason at PickFu. Today on our podcast we run a live test on the platform to get feedback on the My Amazon Guy agency tagline. We reveal the results at the end of the podcast, but you can click here to see them yourself now ! Testing: We Grow Sales Grow Sales Faster Seller Central Agency Amazon FBA Growth Competition on Amazon is going up. Amazon Split Testing BEFORE Your Product Launch. What is PickFu? PickFu matches you with U.S.-based audienc...
Feb 18, 2021•38 min
Send us a text In this Sunday rant Steven Pope is talking straight up about WTF is going on in the world. From Amazon Aggregator market forces, to Just in Time Supply Chain beind dead, to commodity prices rising so fast it's obvious we're entering hyper inflation. This is a rant from the heart of the Amazon taxi driver Steven Pope. Support the show...
Feb 16, 2021•12 min
Send us a text Sku limitations. We hope to see these go away soon, but for now it's complicated to manage. Amazon wants to be a distribution center, not a storage facility. This is why they are focussing on IPI limits. What are the principles of inventory management, what are some inventory management best practices? Adjusted Velocities to daily level. Buffer stock and seasonality. Why go from spreadsheet to sostocked. Syncing. 3rd party warehouses. Need to free time, inventory software. Most co...
Feb 15, 2021•28 min•Season 2Ep. 55
Send us a text Michael Maher runs Cartology, a full service Amazon agency, and speaks to the heart of how agencies often let down clients. We dive right in on this issue. There's a lot of meat to this conversation. Michael: "We do that by translating your brand story onto Amazon in a way that engages your audience, increases awareness, and generates revenue and focuses on profitability." Michael talks agency expectations. It's always the agency's fault client expectations are not met. Amazon sel...
Feb 11, 2021•41 min•Season 2Ep. 54
Send us a text Bit by bit, Amazon sellers are eyeing the public markets. I read this article written by By Michael Waters. "Although Amazon’s third-party marketplace has been around since 2000, Amazon sellers have historically been far too small to reasonably consider going public. But as Amazon’s overall customer base ballooned this past year, so did the size of its top sellers. According to Amazon’s most recent earnings report, seller services — the amount that third-party sellers pay Amazon i...
Feb 09, 2021•8 min
Send us a text Robert Sperling owns East West Basics which has been sourcing on the ground in China for 22 years. So he's seen it all, and actively sourcing for large Fortune 500 companies. He owns Abington Lane, and has been a My Amazon Guy client for nearly 3 years, and one of the most experienced sourcing people I know. holesale distribution of non-durable goods. What has changed in sourcing in the past 22 years? What are the various things that need to be set up in a sourcing operation: Boot...
Feb 09, 2021•27 min•Season 2Ep. 53
Send us a text Ian Kaneshiro is an Amazon e-Commerce pro. Originally from Los Angeles, he now runs Seller Snap’s Sales and Customer Success team from Tel Aviv, helping professional Amazon sellers level up their repricing activities. https://www.sellersnap.io/ Should Private Laberls be Running Automated Repricing? Yes if they want to price against competitor items on other listings. Why does min and max price settings exist? To prevent items selling at a loss. What is AI algorithmic repricing and...
Feb 08, 2021•23 min•Season 2Ep. 52
Send us a text Trevor George is the CEO of Trevco, and of the digital marketing agency Blue Wheel, one of Inc Magazine’s fastest growing private companies! 50 million dollar seller on Amazon. We talk ads and product launches! In these roles, Trevor became one of the largest 3rd party sellers on Amazon in the United States! Why is advertising crucial for growth on Amazon? https://bluewheelmedia.com/amazon-academy/search-term-isolation/ What is Blue Wheel’s Search Term Isolation bidding philosophy...
Feb 05, 2021•37 min
Send us a text Joe Cardillo quit his first job out of college after a year to start selling on Amazon. In late 2017 did $30k in sales his first month. Have since launched 3 brands and 12 products. Get 30% off Jungle Scout. Joe met Greg Mercer at Ryan Moran's Brand Builder Conference in Austin TX. "I joined the JS team shortly after, where I work in marketing since 2018. Amazon is a side hustle for me, spent ~5 hours per week on it right now. I really love the entrepreneurship mindset and talking...
Feb 04, 2021•37 min•Season 2Ep. 51
Send us a text My Amazon Guy Founder Steven Pope takes your questions live and thoroughly answers what's on your mind! Support the show
Feb 02, 2021•1 hr
Send us a text Dan Meadors is the cofounder of the Wholesale Formula and also has a full service Amazon agency. Join Dan's community . We discuss how best to grow sales, avoid common sourcing mistakes, and where private label and reverse wholesale collide. How does private label and reverse wholesale work? Developing products. How do you grow sales? Do all marketing areas. Done is always better than perfect. Mistakes you've experienced or seen, that others learn from. Bought a retail arbritrage ...
Feb 02, 2021•29 min•Season 2Ep. 56
Send us a text Andrew Morgans hosts the Startup Hustle podcast, runs Marknology, an Amazon brand accelerator, and has also bought a couple of Amazon brands himself. Andrew grew up as the son of a pastor and has done countless retail jobs hustling through his life. Andrew grew up as a red head kid in Africa, blue collar worker in a white collar job today. Definition of an entrepernuer "Have to create something out of nothing." Bought 2 small Amazon brands. Failed launching some products. Keep opt...
Feb 01, 2021•46 min•Season 2Ep. 50
Send us a text Travis Marziani went from corporate deppression to hustling Amazon guru. "I quit my job cold-turkey to start an online business. After years struggling to grow my first online businesses I realized I wanted to create a business I was passionate about, and I ended up launching a new company, Performance Nut Butter and then launching it on Amazon." Book recomemdnation: 4 hour work week. How To Create A Passion Product Build a tribe. Be autnethic, understand your product. Build an au...
Jan 28, 2021•49 min
Send us a text Izabela Hamilton immigrated from Romania and started her own business Rank Bell. We delve deeply into her origin story and how she got started with Amazon. So bring the garlic! The action dictates the strategy. Built her first listing in light bulbs. Then immediately had to find people, learn logistics, and marketing. Quality control become a huge topic. Rankbell uses influencers and a network to use giveaways to propel items in a launch on Amazon. Tips: Hire a professional photo...
Jan 25, 2021•37 min•Season 2Ep. 48
Send us a text ✅Order here: https://myamazonguy.com/trademark-services/ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. We file your trademark within one business day of your order and give you the serial number immediately which you then take and file at brandregistry.amazon.com It’s our pleasure to earn your business, ask any questions you have. You may also benefit from reading our FAQs at the bottom of the Trademark order service page. ✅ H...
Jan 23, 2021•20 min
Send us a text Strong start to e-commerce in January (UK data) . IMRG reported 70% year-over-year growth over the last four weeks in the UK, coinciding with a strong finish to the year in late December. Electronics and Home/Garden were the fastest-growing categories. · Amazon advertising a clear winner in Q4 according to Kenshoo. Yesterday, digital marketing agency Kenshoo reported a "breakout quarter" for e-commerce ad spending, with channel spend from agency clients growing 78% year-over-year ...
Jan 23, 2021•5 min
Send us a text Living in Peru, eating juicy mangos, Daniela Bolzmann shares some basic tips to improve Amazon sales. How we create listings for Amazon in 3 simple steps. How are you going to get found on Amazon? Word Tree - great tool to get your copy started for SEO. No monthly subscriptions. Main image to get clicks 3D Render might be superior to be crisp to get more clicks. Get them to buy Protips for standing out & getting more clicks My favorite not-so-secret tool that not enough brands...
Jan 22, 2021•32 min•Season 2Ep. 47
Send us a text Yoni Kozminski scaled an Amazon business from 2 to 5-million and built a Phillpines team and sold it to Thrassio. Sellers get stuck deep into their Amazon business, but how do you focus your day and get out of your business. Yoni has a decade spent in building digital strategy. We speak a lot about using talen to grow your business. Consulting business: www.weareescala.com Talent business: multiplymii.com Multipliers recommended book: https://www.amazon.com/Multipliers-Revised-Upd...
Jan 19, 2021•39 min
Send us a text With 10-100-million jewelry skus on Amazon, it's hard to enter this market. Kristin Cherry Jackson was the first category manager of Nordstrom.com and did everything from necklaces to men's underwear. She joined Amazon and ran their jewelry category between in 2015 and 2018. So she's one of the most qualified to talk about selling jewelry on Amazon! What's the Jewelry retail landscape like, on Amazon? Billion dollar category Even split betwen fashion (costume jewelry) and Fine Jew...
Jan 17, 2021•35 min•Season 2Ep. 45
Send us a text Mina Elias is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert and founder of the PPC university. Mina excels at developing cutting edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the marke...
Jan 14, 2021•48 min•Season 2Ep. 45
Send us a text What's on your mind today? How far as we come along with Amazon ads. Day parting doesn't work, because there's not enough data to back it up. Sponsored Products - Build a campaign. It doens't require a $5,000 campaign. You can always start with $5 a day. Correlation of a bid management. Keyword example "Highlighter" If you don't get impressions, increase bid. Amazon is a marketing platform. Auto campain: Give Amazon control of keywords. Manual campaign: Target speciifc keywords. D...
Jan 12, 2021•34 min
Send us a text Just a short public service announcement that if your advertising payments get delayed, new credit card, delayed payments, or maxed out, your ads can offline for up to 7 days! Be careful. One solution is move off of paying for ads by credit card into paying by account balance out of Seller Central. Support the show
Jan 11, 2021•3 min•Season 2Ep. 45
Send us a text "If you're selling something, you can follow Jeff Bezos around the globe." Can't hire for the Amazon skillset right now. What is the magntidue of the boom that is going on? "With over 20 years of experience working with ad agencies, Chris has worked across most industries and brand categories. As founder of nReach.com, Chris matches Amazon sellers with trusted resources. nReach has vetted agencies, firms, consultants, trainers and recruiters - from advertising to accounting, logis...
Jan 11, 2021•37 min•Season 2Ep. 43
Send us a text Global Wired Advisors is a leading Digital Investment Bank focused on optimizing the business sale process. Who are the buyers now and who are the buyers tomorrow? What is the difference between a listing broker vs a Professional M&A Advisor? 2021 – what happens next with M&A in the amazon eco system? Sale side engagement: Growth is strong, EIBTA is at a mark 1.5-mil, growth on a vertical. New capital flooding into the space that needs operating experience. Getting more co...
Jan 08, 2021•29 min•Season 2Ep. 42
Send us a text Rob Stanley and Donald Henig join me from Accrue Me to talk about better ways to raise capital to grow on Amazon. They also teach some great bestBefore we talk AccrueMe, let's talk your background. Don I understand you have some Hollywood history and a Broadway play? Don helped finance Rock of Ages and worked with Tom Cruise, one of his funnest investment. Rob what business did you have in the past you sold and did I hear that you had 60+ million views on your YouTube channel? Rob...
Jan 06, 2021•39 min•Season 2Ep. 41
