Amazon PPC AMA Live with Kevin Sanderson
Episode description
MAG School CTR Course: https://mag-school.com/course/ctr
Do you want to know more about Amazon PPC? Join us for a PPC AMA Live with Kevin Sanderson, where he'll answer all your PPC questions and share tips on optimizing your campaigns. Whether you're a pro or just getting started, this is your chance to get real-time advice from an expert!
Tune in tomorrow, July 16 at 12pm EST! See you there.
#AmazonPPCAMA #AmazonPPC #amazonadscampaign #MyAmazonGuyAMALive
Timestamps:
00:00 - Countdown
09:55 - Introduction and Host Introduction
10:45 - Prime Day Check-In and Initial Insights
13:43 - Audience Participation and First Giveaway Announcement
14:56 - Importance of Click-Through Rate (CTR) and Main Image
18:03 - Example Analysis of Main Image
20:02 - First Q&A Session: PPC Strategies and Targeting Keywords
27:05 - Focus on High-Relevance Keywords and Competitor Analysis
30:04 - Competitor Pricing and Positioning Strategies
34:35 - Optimizing Listings for Higher Conversion Rates
37:05 - Preparing for Peak Sales Days like Prime Day
42:01 - Trademark Issues and Amazon Brand Registry
44:53 - Handling High ACOS and Ineffective PPC Campaigns
51:58 - Managing Multiple Product Variations in PPC
53:38 - Breaking Sales and Traffic Barriers
56:25 - SEO and Keyword Strategies Using Cerebro
59:10 - Addressing Fake Reviews and Competitor Tactics
1:04:52 - Final Q&A and Closing Remarks