Amazon PPC AMA Live with Kevin Sanderson and Brandon LaBar - podcast episode cover

Amazon PPC AMA Live with Kevin Sanderson and Brandon LaBar

Jul 09, 20241 hr 10 min
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Episode description

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Join us this Tuesday at 12 PM EST for an exclusive AMA session with Kevin Sanderson and Brandon LaBar, an Ecommerce Consultant at Pure Play Ecommerce Consulting LLC. Learn the latest Amazon strategies, ask your burning questions, and get real-time answers from the experts! See you there!

#AmazonPPC #AmazonAdsCampaign #AmazonSellerTips 

Timestamps:

00:00 - Countdown
09:59 - Live Stream Begins
10:18 - Technical Difficulties Discussion
10:48 - Audience Interaction & Audio Check
11:11 - Introducing Brandon Labar
12:00 - Brandon's Background & Expertise
13:10 - Shared Community and Connection Story
14:00 - Audience Questions Introduction
15:01 - Parent Listing & Search Results
19:48 - Manipulating Variations Consequences
22:01 - Turning Off PPC & Losing Rank
24:46 - Seasonal Impact on Sales
27:42 - Auto Campaigns Effectiveness
32:22 - Strategy for Auto Campaigns
38:22 - Reviving a Product Listing
43:03 - PPC Impact on Overall Performance
48:33 - Dealing with Copyrighted Images in Custom Listings
51:18 - Using Negative Keywords
55:27 - Sponsored Display Campaigns
59:46 - Day Parting Strategy for PPC
01:05:17 - Competitor Keywords in Campaigns

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