E233: Building Your Back Up Plan and Personal Brand with Rachel Perry

In this episode of the Modern Direct Seller Podcast, we’re joined by Rachel Perry to talk all about building a personal brand and creating a back-up plan outside of your direct sales company. Rachel shares her journey from Facebook party trainer to personal brand coach, and why now more than ever, direct sellers need to show up authentically and create something of their own. You’ll hear simple, tactical ways to get started—no fancy strategy needed—as well as a powerful reminder that messy action is better than no action. Whether you're looking to grow within your current company or explore something new on the side, this episode will inspire you to take that next step with confidence.

Connect with Rachel on Instagram @rachelaperry and grab her free Personal Brand Starter Kit.

Plus! Don’t forget to save your seat for our upcoming live workshop: How to Build a Website That Works While You Sleep happening April 30 at 9am PT / Noon ET

Time-Based Notes:

0:26 Catching Up with Rachel Perry

2:45 How Direct Sales & Personal Branding has Evolved

6:39 Why You Need a Personal Brand

8:40 Let's Get Tactical

12:28 Being a Direct Seller vs. a Business Owner

17:35 Overcoming Fear of the Unknown

21:22 Where to Start

24:01 Rachel's Fav Office Supply & How to Connect

24:49 Freebie: Personal Brand Starter Kit

26:11 How to Build a Website that Works While You Sleep

27:23 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode233