Impacting The Connected Marketer - podcast episode cover

Impacting The Connected Marketer

Mar 23, 201733 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Brands take on the idea of becoming connected with the digital world as a response from the on-going pressure of consumers becoming connected individuals on mobile and what this means for brands and marketers.

Peggy Anne Salz introduces co-founder Paul Berney of mCordis, a mobile marketing company. Paul has served as Chief Marketing Officer and Managing Director of the Mobile Marketing Association and shares his insights from his over 27 years of experience in sales, marketing, and business development. Shahab Zargari also concludes with his hotspot series on influencer marketing - the importance of a smart campaign with actionable goals and proving the ROI.

Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy
For the best experience, listen in Metacast app for iOS or Android