Harnessing Customlytics’ 3Ms To Focus Holistic Approaches And Master Mobile Marketing - podcast episode cover

Harnessing Customlytics’ 3Ms To Focus Holistic Approaches And Master Mobile Marketing

Apr 20, 202127 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

From running multi-channel campaigns to organizing multi-functional teams, marketing leaders have to make tough calls on strategies and spending. Accomplishing all of this requires more than management savvy. Leaders must also embrace a holistic marketing framework. In episode #432, our host Peggy Anne Salz catches up with Christian Eckhardt, CEO, and co-founder of Customlytics, a leading full-stack mobile technology, analytics, and marketing consultancy. A mobile tech expert and accomplished product manager, Christian walks us through the Marketing Master Map framework for customer acquisition and retention. Listen in for key insights on ways to recognize marketing blind spots and forge new pathways to engage and retain customers on their terms—even on a tight budget.

Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy
For the best experience, listen in Metacast app for iOS or Android